Green Tagged: Theme Park in 30

Tariffs & Terror: Why and How Universal is Diversifying in an Unpredictable Market


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This week Philip shares key insights from the Themed Entertainment Association's Inspire Week and Leadership Forum. Amid tariff concerns and market volatility, we explore how Universal is strategically diversifying its entertainment portfolio. From a year-round horror experience in Las Vegas to fan-focused pop-up festivals and a family-centric local approach in Texas, Universal is placing calculated bets across multiple markets. Discover the inside details on Universal Horror Unleashed, FanFest Nights, Universal Kids Resort, and why "don't panic, just pivot" has become the industry's survival mantra in 2025's unpredictable economic landscape. Listen to weekly BONUS episodes on our patreon.
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Green Tagged: Theme Park in 30By Philip Hernandez

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