This week on KBOI, Brian digs into the economic and behavioral ripple effects of tariffs, asking the central question: who really pays? Using the latest Walmart price controversy as the backdrop, Brian challenges the political narratives suggesting tariffs are absorbed by foreign governments, when in reality, it's American consumers, employees, and businesses footing the bill.

He blends real financial insight with personal stories—like his own tariff-snagged motorcycle order—and ties in a powerful call from Joe, a Walmart employee and Trump supporter, who supports the trade policy but wants honest leadership and transparency. It's a thoughtful, unfiltered discussion about how economic policy affects real people, and why ignoring the cost or blaming others is a dangerous game.

What's the actual plan behind the tariffs? Why aren't leaders explaining the pain before asking for sacrifice? Brian draws sharp historical parallels—from World War II speeches to modern economic battles—to ask why today's Americans are being kept in the dark.

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https://www.therealmoneypros.com

Host:

Brian Wiley