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Since 1974, an international standard has governed the assignment of two-letter identification codes to every country and territory on Earth. When the internet came along, those codes were used in website domain names, and it didn’t take long before outside companies started using them too, paying premiums for some particularly marketable codes. Marketplace’s Lily Jamali spoke with journalist Amy Thorpe about the profitable domain name marketplace.
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Since 1974, an international standard has governed the assignment of two-letter identification codes to every country and territory on Earth. When the internet came along, those codes were used in website domain names, and it didn’t take long before outside companies started using them too, paying premiums for some particularly marketable codes. Marketplace’s Lily Jamali spoke with journalist Amy Thorpe about the profitable domain name marketplace.
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