In this episode of TechPeople, we look into the complex interaction between these two crucial pillars of organisational success. Meet today’s guest, Matthew Egol, Founder & CEO of JourneySpark Consulting, CX Subject Matter Expert at MMA Global, CCXP, Podcast Host, and the mastermind behind "The CX and Culture Connection." As an expert in experience management and culture, he shares strategies for a growth flywheel in companies. Discover how syncing culture evolution with design work is not just helpful but vital for a substantial return on customer experience (CX) investments.