Tech Salescraft

What’s the Biggest Blind Spot for Founders in Sales?

Join James in the upcoming episode of Tech Salescraft as he sits down with Asya Kotler, Founder and Revenue Enabler at Sales {non} Consultancy. With years of experience scaling sales from the ground up, Asya shares her insights into overcoming startup sales challenges, building scalable processes, and when founders should rethink their go-to-market strategies.

In this episode, Asya shares, key lessons from taking startups from pre-revenue to $5M ARR, why data-driven selling beats gut instincts every time, the crucial shift founders must make to lead sales effectively and how to overcome the two most common startup sales bottlenecks.

Tech Salescraft is powered by North Starr, global leaders in technology sales recruitment. For more episodes or recruitment advice, please visit our website at www.thenorthstarr.com.

Thriving in the Unpredictable Startup World 

In the latest episode of Tech Salescraft, James Hounslow sits down with Chalom Malka, Co-founder & CEO of Siit, to discuss his inspiring journey from sales leader to startup founder. 

Chalom shares his experiences of navigating the chaos of early-stage startups, building structure and processes, and the resilience required to succeed. He also offers invaluable insights into securing funding in a challenging market and driving innovation through execution.

Tech Salescraft is powered by North Starr, global leaders in technology sales recruitment. For more episodes or recruitment advice, please visit our website at www.thenorthstarr.com.

What Does It Really Take to Build Resilience as a Founder?

On the latest episode of Tech Salescraft, our host James sits down with Alon Leibovich, Managing Director at Intel Ignite, as he shares candid stories of his experiences, from the highs of startup success to the challenges of leadership and resilience in the face of adversity.

This episode is packed with hard-earned lessons, practical advice, and unique insights into what it really takes to thrive in the startup world.

Tech Salescraft is powered by North Starr, global leaders in technology sales recruitment. For more episodes or recruitment advice, please visit our website at www.thenorthstarr.com.

The Journey from Startup to Sales Stardom

The latest episode of Tech Salescraft is now live! Join our host James as he speaks with Nissim Ohayon, Founder at MarketFit Sales Partners, for an enlightening discussion on mastering sales in the startup ecosystem.

In this episode, Nissim shares his expertise on crafting winning sales strategies, building effective processes, and the importance of scalability in driving revenue.

Tech Salescraft is powered by North Starr, global leaders in technology sales recruitment. For more episodes or recruitment advice, please visit our website at www.thenorthstarr.com.

We’re excited to announce the release of our latest episode of Tech Salescraft. In this episode James sits down with the founders of Bounti.ai, Matt and Ashar, who are here to tell their story of entrepreneurship.

In this episode, we explore the pivotal moments that shaped their startup journey, the challenges of scaling from free to fee, and insights on building a strong company culture.

Tech Salescraft is powered by North Starr, global leaders in technology sales recruitment. For more episodes or recruitment advice, please visit our website at www.thenorthstarr.com.

Ken Pouliot on Leading Sales Teams Through Growth and Acquisitions!

We’re excited to release the latest episode of Tech Salescraft with our host, James Hounslow, featuring the incredible Ken Pouliot! In this episode, Ken shares his 30-year journey in sales and leadership, offering invaluable insights for anyone looking to excel in tech sales.

In this episode, Ken talks about: 

- Navigating through company acquisitions and how to come out stronger 
- Transitioning from individual contributor to a successful sales leader 
- The key to building repeatable sales processes and managing high-performing teams 
- Why hiring the right talent and forecasting are essential to scaling effectively

Whether you’re a seasoned sales leader or just starting out, this conversation is packed with actionable takeaways to help you and your team thrive in today’s fast-changing tech environment.

Ready to level up your sales game? Don’t miss out on this episode!

Tech Salescraft is powered by North Starr, global leaders in technology sales recruitment. For more episodes or recruitment advice, please visit our website at www.thenorthstarr.com.

From sales rep to CEO—what does it take to lead in the high-stakes world of cybersecurity?

In the latest episode of Tech Salescraft, James is joined by David Brown, CEO of CounterCraft, to discuss his journey from sales to CEO and the lessons he's learned along the way.  

David dives into leadership, building high-performing teams and how CounterCraft is using cutting-edge cybersecurity strategies to protect organisations worldwide. 

Tune in now for valuable insights on sales, leadership, and navigating the ever-evolving world of cybersecurity! 

Tech Salescraft is powered by North Starr, global leaders in technology sales recruitment. For more episodes or recruitment advice, please visit our website at www.thenorthstarr.com.

Our latest Tech Salescraft episode is live! 

In this episode James dives deep into the world of venture capital and early-stage startup growth strategies with Karel Tusek, Managing Director at Tachles VC.

Wondering when to stop bootstrapping and seek funding? Curious about what VCs are really looking for in a startup? This episode has all the answers, plus insider tips on scaling, building the right team, and securing the best partners to fuel your growth.

Whether you're a founder, entrepreneur, or just passionate about the startup ecosystem, you don't want to miss this!

Tech Salescraft is powered by North Starr, global leaders in technology sales recruitment. For more episodes or recruitment advice, please visit our website at www.thenorthstarr.com.

New Podcast Episode Alert! 

Ever wondered what it takes to transition from a corporate exec to a successful startup founder? Tune in to this week's episode of TechSalesCraft as James sits down with Udi Cohen, co-founder of Vendict, to dive deep into his incredible journey.

Udi shares his insights on:

• The challenges of shifting from corporate life to entrepreneurship
• Building and scaling a cutting-edge AI-driven company
• The art of hiring the right talent and letting go as a founder
• The mental and strategic pressures of being a CEO

Whether you're an aspiring entrepreneur, a tech enthusiast, or just curious about the startup world, this episode is packed with valuable lessons and inspiration.

Don't miss out! Listen now and get a front-row seat to Udi's fascinating story.

Tech Salescraft is powered by North Starr, global leaders in technology sales recruitment. For more episodes or recruitment advice, please visit our website at www.thenorthstarr.com.

 "If I can make my customers successful, then I will be successful." 

Coming soon on the next episode of Tech Salescraft James had the pleasure of speaking with (Jim) James Wilson, a seasoned sales leader with an impressive track record across large enterprises and high-growth startups. 

Jim shared his journey, from his roots in Silicon Valley, to leading sales teams in cutting-edge AI companies. We dove into his leadership philosophy, the importance of empathy in sales, and how building trust with customers is key to long-term success.

Episode out this Tuesday! Make sure to subscribe to our YouTube channel, Spotify, or Apple Podcasts to stay updated.

Tech Salescraft is powered by North Starr, global leaders in technology sales recruitment. For more episodes or recruitment advice, please visit our website at www.thenorthstarr.com.