Intelligent Assistant to Manage Salesforce Orgs with AI, Launched, Metazoa Podcast: Enables Salesforce Administrators to remove technical debt

Recently, Metazoa, the leading provider of administrative tools for Salesforce, announced the launch of Intelligent Assistant on the Salesforce AppExchange. Jennifer Mercer is the CEO of Metazoa, discusses this announcement and gives us an overview of her company. Metazoa’s mission is to build, support and sell the world’s finest Org Management application for Salesforce Administrators. We learn in this podcast that not only are customers enthusiastic about the new offering, but they are discovering new ways to use it. Metazoa is an AI pioneer who recently debuted their tools at Dreamforce.

Intelligent Assistant includes Metadata Studio, a prompt engineering platform, and Intelligent Search, an administrative thinking partner. These new tools give Metazoa customers the ability to virtually expand their administrative headcount using artificial intelligence. This one-two punch represents the most significant use of AI on the Salesforce platform to date. Metadata Studio is a prompt engineering platform (PEP) that seamlessly integrates AI with customer metadata. The use of grounding data, best practices, and few-shot learning make these prompts practical workhorses capable of solving difficult administrative problems. Examples include coding Apex Classes, documenting Flows, building Validation Rules, writing SOQL Filters, and creating Formula Fields. Metadata Studio helps customers manage their prompts.

About Metazoa:

Metazoa provides a comprehensive suite of AI empowered tools that enable Salesforce Administrators to remove technical debt, optimize security, improve compliance, increase productivity, and lower the total cost of org ownership. Technical debt can result in slow performance, reduced agility, sluggish adoption, and the failure to meet business requirements. Metazoa Snapshot can help you discover technical debt problems and then fix them. When your org is back up and running, Snapshot can also help you maintain the org so that technical debt does not return.

Learn about https://www.metazoa.com/

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At Telin, we understand the importance of offering cutting-edge unified communications solutions to meet the diverse needs of businesses across various industries. As a proud trusted VOIP technology distributor, we are committed to empowering resellers like you to thrive in the competitive world of unified communications.

What is the Telin Partner Success Program?

Our Telin Partner Success Program is designed to provide you with the tools, resources, and support needed to successfully deploy 3CX solutions to your clients. We believe that your success is our success, and that's why we've created this program to help you grow your business, improve profit margins, and deliver exceptional value to your customers.

Why Partner with Telin?

When you become a part of the Telin Partner Success Program, you gain access to a wide range of benefits and resources, including:

1. Pre-Vetted Sales Opportunities and Referrals: We connect you with potential clients actively seeking 3CX solutions, saving you time and effort in lead generation.

2. White-Label Marketing Materials: Leverage our marketing collateral to promote your services and strengthen your brand.

3. Lead Generation Assistance: Our team can assist you in identifying and pursuing new business opportunities.

4. Pre- and Post-Sales Engineering Support: We're here to provide expert guidance throughout the entire sales and deployment process.

5. Sales and Deployment Support: Count on us for support in closing deals and ensuring successful system implementations.

6. T3 Expertise: Access our technical experts to address complex technical challenges and deliver top-notch solutions to your clients.

You're in Control

One of the key advantages of the Telin Partner Success Program is that it puts you in the driver's seat. You maintain full control of the customer relationship, allowing you to be the face of the sale and set your own margins. Plus, you receive full credit for 3CX license sales, ensuring you're rewarded for your efforts.

Join Our Program Today

Ready to take your reselling business to the next level with Telin's Partner Success Program? Here's how to get started:

1. Contact Us: Reach out to the Telin accounts team at 1-844-673-5945 or visit our website to initiate your partnership.

2. Onboarding Session: Attend a personalized one-on-one onboarding session to get acquainted with our program.

3. Marketing & Sales Discussion: Schedule a meeting to explore marketing and sales strategies tailored to your business goals.

At Telin, we are experts in the 3CX ecosystem, and we're excited to share our expertise with you. Join our Partner Success Program today and embark on a journey toward greater success and profitability in the world of unified communications. Your success is our priority, and together, we can achieve greatness.

Sign up for a free, personalized demo and see how the power of the cloud can work for you and your clients’ businesses.click here 

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Gregory Whiteside

“This use case zero, we think, is really around using large language model today to make sense of large amounts of unstructured data in ways that weren’t possible before with technologies like natural language understanding, or even keyword search or semantic search,” says Gregory Whiteside, Co-founder, and CEO of HumanFirst. “We’re helping teams not only improve the quality and the speed with which they develop AI but make better decisions about what should be automated by starting with their ground truth, which is in the voice of the customer and other conversational channels.”

Whiteside discusses a use case of how HumanFirst enabled a large last mile delivery company to surface blockers and friction points in many of their contact center’s inbound calls. The precision application of automation and knowing where not to automate, we learn about improved EX and CX.

“With a tool like our, the real value prop is that we help build an extremely customized view to what’s happening in the organization and that in turn really drives data driven decisions and identify opportunities, you might not even have known you had.” Whiteside points out that the view that his tool provides has an objectivity that enables decision makers when to know where a possible product improvement, versus using more AI, might be called for.

HumanFirst is the leading low-code data productivity suite, enabling enterprises worldwide to effortlessly convert unstructured text-based data into actionable insights and powerful AI applications. With a user-friendly platform designed for data experimentation, insight discovery, and AI performance testing, HumanFirst empowers businesses to innovate and unlock the full potential of their text-based data. With a deep commitment to data-driven perspectives, HumanFirst provides end-to-end tooling that accelerates teams, automation, and powerful custom prompts and AI models.

Gregory Whiteside is a serial entrepreneur, engineer, and angel investor known for his expertise in building highly technical solutions. He kick-started his career by founding five start-ups before joining PasswordBox, a consumer-focused security application, as its first employee. During his tenure, the company achieved remarkable growth, attracting 15 million users worldwide in under 24 months, and was eventually acquired by Intel in 2014. As Vice President of Engineering, Gregory led a 120-person team and played a pivotal role in developing five security-focused patents.

Learn more at www.humanfirst.ai

Cybersecurity attacks, It’s always the humans, It’s always the people.

“The catalyst for all this was a voice, call,” says Chuck French of Mutare. “It was a phone call from someone into the IT department, that allowed the bad actors to put their software in, to take control of MGM.” Recorded on the tenth day of the attack on MGM, this podcast explores how one of the best prepared organizations, experienced a widespread cyberattack that impacted the casino giant at multiple properties, disabled online reservations, use of parts of the company’s app, electronic access to rooms and even impacted machines on the casino floor.

As of September 20, Reuters was reporting that MGM had recovered operations, but as of the evening of September 21, the website was still directing guests to call an 800 number for reservations.

French outlines the level of sophistication that these attackers have: initial access brokers who sell access, another group harvests the information, quietly infiltrating the organization, moving laterally, allowing their invasive software to become part of the backup and so on. After the silent invasion has already occurred comes the actual attack. The attack begins with a ransom message. In this case, very possibly, a decision to decline that ransom payment, or possibly ignoring the stated threat, comes the visible attack. “These are large, large organizations. The have HR. They have health care plans,” French notes, speaking about the corporate-like nature of the bad actors.

“It’s always humans,” notes French on the social engineering part of the attack. Voice, the one part of any IT operation that involves human to human communication, introduces a soft target, where human judgement, and misjudgment, can be exploited. Research, creating a sense of urgency, the bad actors know how to push the buttons n people who might make a security mistake.

French outlines a plan people can perform immediately to get on a safer footing.

French outlines ideas on how to step-up security and how Mutare can help companies. Mutare offers deep resources and research materials for people who want to go deeper on this topic. The Mutare Voice Traffic Filter (VTF) is enterprise-class software built to provide multiple layers of protection against unwanted traffic. VTF creates a barrier at the network edge, ensuring that malicious and nefarious traffic does not gain access to your network.

Join Mutare for a  special webinar:Understanding Voice Protection in light of the Mega Breaches at MGM & Caesars

Visit https://www.mutare.com/

A superfast migration, people and technology played a major role, robust hospitality solution found in Galaxy Expand

“We are a hotel so the phone must be buzzing all the time,” says Yash Gowda, General Manager of Marriott Courtyard. Yash manages a prominent, upscale hotel in Brampton, a center for business and industry in the Greater Toronto Area. When Yash’s aging Mitel phone system stopped ‘buzzing’, he began a replacement search that led him to ACE Security Services, a certified reseller of E-MetroTel phone solutions. ACE Security Services recommended Galaxy Expand, a modern approach offering everything in one box (PBX, Voice Mail, etc. on one rack), enabled the customer to keep their Bell Canada lines, no rewiring needed and light on the ground, a solution that saved space through consolidation. “It’s amazing,” comments Yash on the functionality of the new system.

Most hotels have analog phones in the guest rooms because they are low cost, easily replaced and interchangeable.

In this special podcast of a use case and of a regular hospitality customer, we get the perspective of a busy property manager who must manage all aspects of the guest experience, meeting high brand expectations every day. We learn how this replacement project exceeded initial expectations of a simple lateral replacement, met, and exceeded customer specifications and that installation was easy, fast and without any disruption to property operations or customer needs. The new phones arrived preprogrammed. “Me not being a technical guy, it was easy.”

Learn more at www.e-metrotel.com

Learn about E-MetroTel Galaxy Expand

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Telit Cinterion is leading in the IoT technology race. Security is king and security is built into every device. In addition to security, how does remote device management play into security?

Neil Bosworth

Neil Bosworth, Head of Vertical Segments & IoT Products at Telit Cinterion shares details with Don Witt of The Channel Daily News, a TR publication  on remote management and how it relates to IoT Security.

A major concern of organizations is implementing security while using remote management in their IoT networks. Neil addresses these concerns as he provides some solutions for IoT devices that utilize remote management.

Neil also shares his thoughts on the trends and future of IoT security and Remote Management moving forward.

Listen in as Neil provides some great information on IoT security secure remote management with some solution examples.

Security is native to their hardware and designed into the industrialization process, which hardens their modules to cyberattacks. Their IoT modules are secured and personalized at the time of manufacture, enabling their IoT endpoints to leverage the security benefits.

Modules with certain chipsets feature encrypted ID, credentials and SIM functions embedded in the chip’s trusted zone. The Telit ID (TID), which is injected into the module at the point of manufacture, is immutable and cannot be moved from one module to another.

The TID is used for tracking and auditing modules across different systems. Its identity information is shared securely only through their IoT platform for device management.

For more information, go to: https://www.telit.com/

How do the Cyber-Criminals do it? How can they continue? They attack through the theft of personal data, the use of ransomware, denial of service, rerouting of traffic, malware to shut down central infrastructure and many more tactics and threats.

Neil Bosworth

Neil Bosworth, Head of Vertical Segments and IoT Products at Telit Cinterion speaks with Don Witt of The Channel Daily News, a TR publication, about cyber threats and how they gain access.  For example, early IoT devices were made to perform a certain function without regard to security providing easy physical access. Cyber-criminal access can also be made when IoT software or hardware is out of date and if there is insufficient protection for data when data is at rest or in transit.

Listen in as Neil provides details to access methods and how Telit Cinterion stops them.

They help their customers and partners who require best-in-class Internet of Things (IoT) performance. Their engineering practices and design methodologies exceed stringent environmental requirements and industry standards. Their IoT experts have pioneered an end-to-end system approach to ensure everything works together when connecting devices. They enable businesses to manage IoT devices, connectivity, and everything in between.

They were established in 1986 as Telital, an engineering company providing research and development services for multinational telecoms. They emerged as cellular technology innovator. They began manufacturing and marketing products under the Telit brand in 1997.

They recognized the potential of cellular M2M and IoT solutions. They launched their first M2M module in 1998. The company has been a pioneer in enterprise-grade IoT products and software for over 20 years.

For more information, go to: https://www.telit.com/

Robotext surge can undermine your organization, but can be stopped: fraudulent use of texting is getting more sophisticated

“This is a monstrously huge problem,” says Chris Drake Senior Vice President, Corporate and Business Development at iconectiv. According to Robokiller, Americans received 78 billion robotexts in the first half of 2023, an 18% increase from the same time frame last year, and these texts are often linked to scams. “It’s a massive problem.” The robotext issue is made more acute by the migration of many people, away from voice, to use text as a primary, and perhaps, even more trusted, communications platform. 98% of text messages are read, an engagement rate far above email. Meanwhile, fraudulent use of texting is getting more sophisticated, with even seasonality, capitalizing on events or holidays (holiday sales), pushing familiar ethnic or national button to get people to reply. Since 2020, businesses can now text, making it easier for impersonators to present themselves as trusted brands. “The fraudsters know you’re going to see them. That’s the key thing.”

In this podcast, Drake presents the extent of the problem and then discusses steps to protect yourself. Drake lays out some basic and nearly free of cost steps to protect yourself, your credit, and your devices. We learn about a variety of free resources and ways to share experiences to report and increase the body of available knowledge on threat.

Protecting Your Business

Drake walks us through the way iconectiv is helping customers achieve a secure digital identity.  As the Local Number Portability Administrator (LNPA) for the United States, iconectiv manages the nation’s Number Portability Administration Center (NPAC). We learn about programs such as short code registry, registered caller, Telecommunications Relay Services Numbering Directory for Internet-based TRS (iTRS) and Calling Number Verification Service. Now is a good time to get going on addressing these matters, as an organization. Texting’s criticality is only going to increase.

Visit https://iconectiv.com/

Viirtue and TeamMate partnership deliver best of both worlds, UCaaS functionality and Teams collaboration tools, MSPs encouraged to take hybrid approach to Teams and UCaaS

“We turn Microsoft Teams into a softphone that has all the features of UCaaS of Viirtue piped through, through our integration with Viirtue, so really get the best of both worlds,” says Eric Hernaez of TeamMate Technology. “Although Teams is a phenomenal collaboration tool, Microsoft phone system might not fill all the needs and compare, on an apples-to-apples basis with a true UCaaS system that has been built for that purpose as Viirtue has. So, with a tool like TeamMate, a Viirtue reseller can say… you don’t have to give up the great features you are using in UCaaS just to use Teams as your interface to make phone calls.”

“There’s a myth out there that folks have to buy Teams in its native form and that works best,” adds Dan Rosenrauch of Viirtue. The way Teams works best, if you’re going to use it as your call control platform, is when you’re able to pull in all those complex features, whether it’s things like contact centers, spoken IVR, more complex call routing that Microsoft can’t (natively) support, or if you’re just going to provide the telephony.” Rosenrauch argues that a hybrid approach to selling these solutions, combining both, is what Viirtue’s most successful resellers take.

The TeamMate PBX Connector is a unique add-on to Microsoft Office 365 which allows you to natively integrate any existing PBX Phone System into Microsoft Teams. It activates the Calls dial-pad in Microsoft Teams as a softphone on an external PBX, effectively turning Teams into a softphone. As a leading UCaaS provider, Viirtue offers innovative solutions with both wholesale and retail through agent partner and white label partner programs. “This is a long-time brewing,” says Rosenrauch about the partnership and the deepening integration of the two company’s offerings. In this podcast we learn about the partnership’s go to market strategy, which entered on making things easier for partners, and seamless for the end customer.

Visit Viirtue

Visit TeamMate Technology

Data sanitization: Special ASCDI ITAD Podcast on secure data erasure that evaluates and improves the eradication process

Personal data storage is found on almost anything that runs on power. The same holds for organizations, larger and small. The price we pay for convenience, speed, automation, and integration, is that the myriad of devices we all touch every day, are quietly storing valuable information. A good deal of the information represents not only a potential personal or business vulnerability, but in many cases, a legal liability, or even a federal and/or state legal obligation, to retain in a secure manner. When it comes time to dispose of IT assets, a proper data sanitation process is required, and ideally, that process should be done onsite, before the disposed products ever leave their premises. In this podcast, we meet up with Glen Jacobson and Kevin Enders who tell us the story of how Revert, developed Verify ES, to meet just that specific challenge.

Verity ES not only powers the ability of Revert to perform on site data sanitation, but it also enables entperise to use the product on their own, to achieve the best possible results. We learn that Verity ES knocks out the data that needs to be erased without compromising the firmware, thereby making the outbound gear more valuable for resale.

Kevin notes that enterprises seeking to work on their own, should consider using a tool such as Verity ES, where time, experience and knowhow are baked into the software, enabling the enterprise user to avoid mistakes and get great outcomes. Glen adds that Verity ES has built into it over twenty years of direct data center experience to provide what he describes as, “…womb to tomb transparency.”  That transparency also meets the needs of ITAD. We learn that Verity ES is not static software. It is a tool to evaluate and improve your eradication process.

Visit https://www.verityes.com/  

https://youtu.be/dkQF8aczagw?si=_YW_9gUDome9Xtu9