Televisionation

Televisionation: Friday Fireside features Rick Howe, The iTV Doctor, in conversation with prominent figures from the advanced-TV/video industry.

This week’s Friday Fireside features Yvette Kanouff, winner of the Television Academy's 2020 Lifetime Achievement Emmy for her work in television technology at Time Warner's Full Service Network, SeaChange, Cablevision and Cisco! Yvette is currently a partner at John Chambers’ Venture Capital Company, JC2 Ventures, where she and the team help and mentor their startups--from digital transformation to customer experience to Edge/IoT/5G. [Doctor's note: John and Yvette’s personal attention is one of the greatest benefits for a startup to work with JC2].

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ITVT/TVOT is pleased to present another episode of “Televisionation,” our new video/audio podcast exploring the advanced/interactive-TV industry in the Coronavirus/Covid-19 Era.

This episode features long-time TVOT attendee and TV-industry veteran, Curtis Barone, VP of Advanced TV at Movio, recounting his experience of being the first person in Oklahoma to test positive for Covid-19, as well as the travails he and his family endured as a result. He has since been able to help in the struggle against the virus by donating plasma for experimental treatments. Barone also discusses his work at movie-marketing company, Movio, where he develops and maintains relationships with OTT services, MVPD’s and other TV-industry players; and gives us a tour of his extensive beer can collection!

(Note: If you would like to share your thoughts on how the Coronavirus/Covid-19 crisis will change the TV and advertising industries, and tell us what your company—or you yourself—are doing to prepare for this new reality, please contact us at [email protected].)

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http://tvotshow.com/televisionation

http://tvotshow.com - TVOT/ITVT is pleased to present another episode of “Televisionation,” our new video/audio podcast exploring the advanced/interactive-TV industry in the Coronavirus/Covid-19 Era.

This episode features Steve Langdon, Director of Partnerships, EMEA, at Parrot Analytics, discussing what people are watching in the US and around the world during the Coronavirus pandemic; describing how Parrot Analytics measures viewer demand for content; and explaining how and why content owners and distributors benefit from such demand data.

Download their new report! "Navigating COVID-19: Practical solutions and roadmaps for the TV industry to survive and thrive a global pandemic" https://insights.parrotanalytics.com/navigating-covid-19

(Note: If you would like to share your thoughts on how the Coronavirus/Covid-19 crisis will change the TV and advertising industries, and tell us what your company—or you yourself—are doing to prepare for this new reality, please contact us at [email protected].)

http://tvotshow.com - TVOT/ITVT - Televisionation: Friday Fireside features Rick Howe, The iTV Doctor, in conversation with prominent figures from the advanced-TV/video industry.

This week, the Friday Fireside welcomes Steve Reynolds, President of Imagine Communications. Steve goes into detail about how Imagine Communications is handing the massive amount of video being consumed during the Covid-19 pandemic, and how the company is planning for the anticipated Q3 onslaught of television advertising. But perhaps more entertaining was the prognostication of a local politician shoving his Size 12 Florsheim directly into his mouth, and a presidential candidate scrambling to run a TV spot to replace the endorsement of said local politician. Steve describes Imagine's "xG Game Plan" as a way to anticipate and plan for such an eventuality; during our chat we simply called it "Whoops! What If?"

http://tvotshow.com/televisionation
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http://tvotshow.com/televisionation - TVOT/ITVT is pleased to present another episode of “Televisionation,” our new video/audio podcast exploring the advanced/interactive-TV industry in the Coronavirus/Covid-19 Era.

This episode features Patrick Donoghue, Founder and President of immersive entertainment company, Next Stop Willoughby (note: the company’s name is taken from an episode of “The Twilight Zone”). Donoghue, who has won two Emmys, as well as one of the inaugural Awards for Leadership in Interactive and Multiplatform Television, recently launched Life Hutch VR, a virtual reality experience based on a short story by science-fiction author, Harlan Ellison. It is available on PCs and Mac’s, as well as on Steam, Vive and Oculus. Among other things, Donoghue explains why he decided to concentrate on VR after a distinguished career leading the development of new user experiences and interactive TV at Cablevision and Time Warner Cable; describes his experience working with Harlan Ellison; and shows us a range of visuals from Life Hutch VR.

(Note: If you would like to share your thoughts on how the Coronavirus/Covid-19 crisis will change the TV and advertising industries, and tell us what your company—or you yourself—are doing to prepare for this new reality, please contact us at [email protected].)

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http://tvotshow.com - TVOT/ITVT is pleased to present another episode of “Televisionation,” our new video/audio podcast exploring the advanced/interactive-TV industry in the Coronavirus/Covid-19 Era.

This episode features Max Kalehoff, VP of Marketing and Growth at Realeyes, a company that uses emotion AI and facial coding to measure consumers’ response to and engagement with video content. Among other things, he defines emotion AI and facial coding and explains how they work, describes the kinds of insights and data these technologies make possible, and the kinds of market problems they can solve, and provides some recent examples of how Realeyes’ tech is being used to determine the efficacy of ad campaigns.

(Note: If you would like to share your thoughts on how the Coronavirus/Covid-19 crisis will change the TV and advertising industries, and tell us what your company—or you yourself—are doing to prepare for this new reality, please contact us at [email protected].)

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ITVT/TVOT is pleased to present another episode of “Televisionation,” our new video/audio podcast exploring the advanced/interactive-TV industry in the Coronavirus/Covid-19 Era.

This episode features Rob Gabel, Co-Founder and CEO of social-video measurement and analytics company, Tubular Labs. Among other things, he discusses new trends the company has been seeing in the consumption of social video during the ongoing pandemic; describes how content providers and other industry players are using Tubular Labs’ platform to guide their strategies; and casts light on the roadmap for that platform.

(Note: If you would like to share your thoughts on how the Coronavirus/Covid-19 crisis will change the TV and advertising industries, and tell us what your company—or you yourself—are doing to prepare for this new reality, please contact us at [email protected].)

http://tvotshow.com/televisionation

ITVT is pleased to present another episode of “Televisionation,” our new video/audio podcast exploring the advanced/interactive-TV industry in the Coronavirus/Covid-19 Era. This episode features Matt Fanelli, SVP of Digital Sales and Operations at MNI Targeted Media, Meredith Corp.’s targeted advertising strategy, planning and buying division, discussing ongoing changes in viewing behavior and how best to use data to ensure that advertising reaches the “right eyeballs.”

(Note: If you would like to share your thoughts on how the Coronavirus/Covid-19 crisis will change the TV and advertising industries, and tell us what your company—or you yourself—are doing to prepare for this new reality, please contact us at [email protected].) Subscribe http://itvt.com/subscribe

http://tvotshow.com - TVOT/ITVT - Televisionation: Friday Fireside features Rick Howe, The iTV Doctor, in conversation with prominent figures from the advanced-TV/video industry.

In this episode, Rick is joined by Tal Chalozin, Founder and CTO of Innovid.

Right off the bat, Tal shares the secret of making his hair stand up like that! Rick has an alternative explanation at the end of this 13-minute video.

Tal reviews Innovid's success as one of the largest (if not THE largest) video ad-serving technologies in the United States and the world, and describes his job now as business development and partnership activities at a very high level, along with new product initiatives.

Innovid is helping marketers answer the question, "How many households am I reaching, and what is the overlap between all the different networks?" Rick recalls a conversation about television tracking and measurement with Tom Freston (when he was CEO of MTV Networks). Tom said, "I just want to know who's watching my stuff!"

Tal also talks about the "rebound" of the media business, and how some verticals will take longer to rebound, and others will be ready to move quickly in the third quarter, with an absolute focus on performance over vague measurements.

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TVOT/ITVT is pleased to present another episode of “Televisionation,” our new video/audio podcast exploring the advanced/interactive-TV industry in the Coronavirus/Covid-19 Era.

This episode features Mike O’Donnell, SVP of Platform Business at television manufacturer, VIZIO.

Among other things, O’Donnell discusses VIZIO’s new advertising business unit, VIZIO Ads, and the strategy behind its launch; describes viewing trends the company is seeing on its devices, including emerging shifts in consumption patterns; casts light on how advertisers and programmers are making increasing use of viewing data; and shares his thoughts on the future of the TV ad business in general.

(Note: If you would like to share your thoughts on how the Coronavirus/Covid-19 crisis will change the TV and advertising industries, and tell us what your company—or you yourself—are doing to prepare for this new reality, please contact us at [email protected].)

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