That B2B Podcast

That B2B Podcast

By Aqil JannatyBusinessEntrepreneurship
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That B2B Podcast episodes

  • Revolutionizing Marketing Attribution Ft Sushil Goel

    In this conversation, Sushil Goel shares his entrepreneurial journey from being an electrical engineer to founding LayerFive, a marketing data platform. He discusses the challenges he faced in the marketing technology space, the importance of ID resolution, and how he built his startup from the ground up.

    Sushil emphasizes the significance of mentorship and personal growth throughout his journey, offering valuable insights for aspiring entrepreneurs.

    • (00:00) - The Journey Begins: From Engineering to Marketing Tech
  • (07:04) - Identifying Market Gaps: The Birth of LayerFive
  • (14:00) - Scaling the Startup: Building a Team and Client Base
  • (21:50) - The Technical Backbone: Understanding ID Resolution
  • (25:50) - Mentorship and Lessons Learned: Reflections on Entrepreneurship

  • This was produced by ThePod.fm - the #1 B2B Podcast Production Agency

    entrepreneurship, marketing technology, ID resolution, startup journey, mentorship, business growth, marketing attribution, e-commerce, SaaS, team building

    32 min
  • From Kickstarter to Industry Leader Ft Bradley Dillon

    In this episode of Visionary Voices, Bradley Dillon shares his journey in the robotics and automation industry, detailing the founding of Luxonis and its innovative approach to machine perception. He discusses the transition from a Kickstarter-funded startup to a successful B2B enterprise, the importance of building a strong team, and the integration of AI into their products.

    Bradley also reflects on personal challenges and growth, emphasizing the significance of work ethic and passion in achieving success.

    • (00:00) - The Journey into Robotics and Automation
  • (03:00) - From Kickstarter to Business Success
  • (05:46) - Transitioning from B2C to B2B
  • (09:06) - Building and Scaling the Team
  • (12:10) - Integrating AI into Robotics
  • (15:09) - Future of Robotics and AI
  • (21:05) - Personal Growth and Challenges
  • (24:09) - Lessons for the Future

  • This was produced by ThePod.fm - the #1 B2B Podcast Production Agency

    robotics, automation, AI, business growth, Kickstarter, B2B, team building, technology, future of work, personal development

    33 min
  • The Journey from Finance to Human-Centered Leadership Ft Grift Krehnbrink

    In this episode, Grift Krehnbrink, Chief Commercial Officer of Thoughtium, shares his journey from finance to leadership development. He discusses the importance of visibility in organizations, the need for emotional buy-in when casting vision, and the role of AI in business.

    Grift emphasizes the significance of human connection in sales and the challenges of marketing professional services. He concludes with valuable lessons for personal and professional growth.

    • (00:00) - Introduction to Grift Krehnbrink and His Journey
  • (03:00) - Transition from Finance to Leadership Development
  • (05:49) - The Importance of Visibility in Organizations
  • (08:48) - Casting Vision and Emotional Buy-In
  • (12:02) - Diverse Experiences in Leadership Development
  • (14:58) - Marketing Strategies for Professional Services
  • (17:48) - The Role of AI in Business and Learning
  • (20:55) - Human Connection vs. AI in Sales
  • (24:06) - Final Thoughts and Lessons for the Future

  • This was produced by ThePod.fm - the #1 B2B Podcast Production Agency

    leadership, development, finance, human-centered, AI, marketing, visibility, emotional buy-in, strategy, professional services

    45 min
  • Leading with Heart and Innovation Ft Eloise Moffett

    In this conversation, Eloise Moffett, Vice President of Commercial at Innovative Trials, shares her journey from the travel industry to the clinical trials sector. She discusses her leadership style, the importance of creativity in her role, and the significance of understanding client personas.

    Eloise emphasizes the need for personal development, the impact of AI on marketing, and the importance of maintaining human connections in a technology-driven world. She concludes with valuable lessons for her younger self, focusing on continuous learning, self-belief, and resilience against negativity.

    • (00:00) - Eloise Moffett's Journey in Clinical Trials
  • (05:41) - Creative Leadership in Clinical Trials
  • (11:45) - Understanding Client Personas
  • (14:39) - Leadership Lessons and Team Management
  • (17:52) - Personal Development and Self-Reflection
  • (20:26) - The Future of Marketing in Clinical Trials

  • Eloise Moffett, clinical trials, leadership, marketing, personal development, client personas, AI in marketing, Innovative Trials, team management, creative solutions

    27 min
  • Navigating the Startup Landscape Ft Jon Hering

    In this conversation, Jon Hering shares his journey from the corporate world to the startup ecosystem, discussing the challenges and lessons learned along the way. He emphasizes the importance of aligning work with personal values and the need for startups to engage closely with their customers.

    Jon elaborates on TalentMapper's mission to enhance employee career paths and improve HR practices using AI technology. He also discusses the strategic focus on the retail sector for growth and the careful balance between serving corporate clients and end users.

    Finally, he shares valuable lessons for aspiring professionals, highlighting the significance of relationships over ambition.

    • (00:00) - Journey from Corporate to Startups
  • (05:31) - The Challenges of Transitioning to Startups
  • (10:46) - Lessons Learned in the Startup World
  • (15:48) - Understanding TalentMapper's Mission
  • (22:11) - Balancing Client and User Needs
  • (27:15) - Growth Strategy and Targeting Retail
  • (31:09) - Leveraging AI for Efficiency
  • (36:56) - Key Lessons for the Future

  • This was produced by ThePod.fm - the #1 B2B Podcast Production Agency

    startups, corporate transition, TalentMapper, HR technology, AI in business, employee engagement, career development, retail industry, growth strategy, leadership lessons

    42 min
  • The Power of Sales and Adaptability Ft Chris Allaire

    In this episode of Visionary Voices, Chris Allaire, founder and CEO of Averity, shares his entrepreneurial journey, insights into the staffing industry, and the importance of sales skills. He discusses the challenges and rewards of entrepreneurship, the role of technology and AI in business, and offers valuable lessons for aspiring entrepreneurs.

    Chris emphasizes the significance of building relationships and adapting to change in a rapidly evolving business landscape.

    • (00:00) - Introduction to Chris Allaire and His Journey
  • (02:57) - The Entrepreneurial Mindset: Early Influences and Experiences
  • (06:00) - Sales Skills: The Art of Selling and Building Relationships
  • (12:06) - Navigating the Staffing Industry: Accidental Beginnings and Growth
  • (18:00) - Technology in Staffing: Embracing AI and Its Challenges
  • (30:03) - Lessons for the Future: Advice to My Younger Self

  • entrepreneurship, staffing industry, sales skills, technology, AI, business growth, personal development, relationship building, Chris Allaire, Visionary Voices

    39 min
  • From Funded to Bootstrapped Ft Razak Malas

    In this conversation, Razak Malas shares insights into his journey as an entrepreneur, focusing on his current offshore staffing company and the lessons learned from previous ventures. He discusses the importance of maintaining a lean team, the transition from a funded to a bootstrapped business model, and strategies for rapid growth.

    Raz emphasizes the significance of building strong referral networks, managing a global workforce, and leveraging technology, including AI, in the staffing industry. He reflects on defining moments in his entrepreneurial journey and shares thoughts on future business opportunities.

    • (00:00) - Introduction to Offshore Staffing and Growth Strategies
  • (02:57) - Lessons from Previous Ventures and the Importance of Lean Teams
  • (06:04) - Transitioning from Funded to Bootstrapped Business Models
  • (09:02) - Rapid Growth: Strategies and Team Dynamics
  • (11:52) - Building Relationships and Referral Networks
  • (14:59) - Managing a Global Workforce and Cultural Adaptation
  • (18:01) - Leveraging AI and Technology in Staffing
  • (20:46) - Defining Moments in the Entrepreneurial Journey
  • (23:57) - Future Business Ideas and Remote Opportunities

  • offshore staffing, business growth, entrepreneurship, lean teams, bootstrapping, referral networks, AI in staffing, global workforce, entrepreneurial journey, remote business

    33 min
  • The AppSumo Success Story Ft Nick Christensen

    In this conversation, Nick Christensen, head of growth at AppSumo, shares insights into the company's unique business model, which focuses on providing lifetime deals for software products to entrepreneurs. He discusses the importance of feedback loops in product development, effective marketing strategies, and the future of email marketing.

    Nick also reflects on his personal journey within the startup environment, emphasizing the value of mentorship and the need for young entrepreneurs to take risks and explore their potential.

    • (00:00) - Introduction to Nick Christensen and AppSumo
  • (05:01) - Understanding AppSumo's Business Model
  • (10:33) - The Importance of Feedback Loops
  • (15:16) - Marketing Strategies and Growth Tactics
  • (21:14) - The Future of Email Marketing
  • (30:01) - Understanding First Party Data
  • (33:27) - Lessons from Rapid Growth at AppSumo
  • (39:12) - Empowering Teams for Success
  • (43:36) - Advice for Young Entrepreneurs

  • AppSumo, Nick Christensen, entrepreneurship, software marketplace, marketing strategies, feedback loops, email marketing, startup growth, business model, consulting

    53 min
  • Unlocking Entrepreneurial Growth Ft Eddie Jimenez

    In this episode of the Visionary Voices podcast, Eddie shares his journey as an entrepreneur, emphasizing the importance of personal growth, building strong foundations, and the challenges faced by founders. He discusses the significance of having a supportive community and the necessity of understanding one's ideal client profile.

    Eddie also reflects on his own experiences and the lessons he would impart to his younger self, highlighting the need for humility, continuous learning, and the importance of investing early.

    • (00:00) - Eddie's Journey and Personal Growth
  • (05:40) - Challenges Faced by Entrepreneurs
  • (10:11) - The Importance of Systems and Foundations
  • (18:27) - Unlocking Growth in Businesses
  • (25:37) - Eddie's Entrepreneurial Journey
  • (32:59) - Creating a Supportive Community for Founders
  • (35:35) - Lessons for the Younger Self

  • entrepreneurship, personal growth, business systems, founder challenges, community support, growth strategies, ideal client profile, mindset, 75 hard, business foundations

    39 min
  • Navigating the HR Landscape Ft Neil Katz

    In this episode of the Visionary Voices podcast, Neil Katz shares his extensive journey in HR and entrepreneurship, discussing the pivotal moments that shaped his career. He emphasizes the importance of support networks, the challenges of business growth, and the necessity of embracing AI in the workplace.

    Neil also reflects on personal development and offers valuable lessons for future generations, encouraging listeners to take risks and appreciate the present.

    • (00:00) - Neil Katz's Journey in HR and Entrepreneurship
  • (06:53) - The Leap to Entrepreneurship: Overcoming Fear and Embracing Support
  • (13:53) - Navigating Business Growth: Challenges and Strategies
  • (19:07) - Personal Development: Key Turning Points in Entrepreneurship
  • (27:02) - AI in the Workplace: Embracing Change and Innovation
  • (28:05) - Lessons for the Future: Advice to My Younger Self

  • HR, entrepreneurship, business growth, personal development, AI, leadership, support network, challenges, fractional HR, technology

    32 min

About That B2B Podcast

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That B2B Podcast is the show for the people building, leading and growing B2B companies.