That Teacher

Reesa Teesa is the latest internet sensation. She went viral for her 50 part content series called "Who TF Did I Marry?" that captivated millions of people. It's rumored that she's made hundreds of thousands of dollars (with more brand deals to come) from the series. When we look at her series with a content marketing lens, we can see so many reasons why this type of content works well. I don't believe this type of content is a fad that will fade, I believe it's here to stay. That's why I'm breaking down exactly what I loved about her series in this episode, including tips for using these strategies in your own business... without creating a 50 part series, of course.

Watch Reesa Teesa's Series

Join the 3 Day Business Planning Challenge

Get on the Waiting List for Teacher Hustle University

What should I price my products? It's the most popular question, and I don't have the answer! BUT... I do have a set of questions for you to consider when creating or adjusting your pricing.

Need more help with pricing and your business plan? Grab the 3-day Business Plan Challenge here!

Join the waiting list for Teacher Hustle University here!

Read more about pricing on the blog post here.

Read about my Disney World on a budget experience here!

If you're just starting out or wanting to get back to the basics in your teacher business, this is the episode for you! I'll cover the 15 things I would do in 2024 if I were starting from scratch. 

Links from this episode:

Teacher Hustle University 

3-Day Business Plan Challenge

Business Pathways Bootcamp

Full Blog Post

My guess is you've spent some time (and/or money) creating your website and some long-form content to go with it. (Go you!) But is it really doing its job? We'll cover the key changes you'll want to make (and track) on your website ASAP.

Resources from this Episode:

3-Day Biz Plan Challenge

Teacher Hustle University

Google Analytics Setup

Google Search Console Setup

Episode Transcript

Can we officially name 2024 the year of doing LESS in our online businesses? 2023 felt like a "throwing spaghetti at the wall" kind of a year, and I'm ready to get back to what feels good in terms of growth in my online business. I want to chat more about 5 totally underrated strategies for growth in your teacher business in 2024 that will give you big results in less time.

You can keep trying to scope out the latest trends on social media or finally start that YouTube channel, or you can try one of these 5 simple growth strategies. Oh, and all of these growth strategies are centered around one central idea: Collaboration. When we come together to educate our audience, we add more diverse perspectives to a conversation, all while growing our audiences. Collaborations are a huge win all around for teacher business owners! [Read the transcript here!]

Resources from this episode:

Free Business Pathways E-book + Free Training

$17 3-Day Business Plan Challenge

Teacher Hustle University

I'm baaaack! This season I'll be back on your podcast player with solo episodes to help you grow your business. In this episode, I'm chatting about the difference between a business that can weather any storm... and one that can't. I tell you which business models and marketing platforms are actually sustainable and which ones to avoid! I also chat about many common mistakes business owners make at the start of their journey.

Resources from this episode:

Free Business Pathways E-book + Free Training

$17 3-Day Business Plan Challenge

Teacher Hustle University

Kajabi (3 Months for $99 Deal!)

Article on Email Marketing Deliverability Updates

If you've been trying to crack the Instagram code, this episode's for you. This week, we talk to Kindergarten teacher and Classroom Management Coach Gina Venancio about how she went from experiencing imposter syndrome and the feeling that she wasn't enough of an "expert" in her niche to feeling confident in sharing about (and monetizing) her passions as a teacher online.

Gina walks us through her exact content creation process and how she uses my Visibility Blueprint to make coming up with ideas simple. She shares how she repurposes content, batch records her reels, and how she measures success with her social media content (spoiler: it's not her follower count!).

Gina's reels are SO good, with some topping over a million views, and we discuss why this visibility strategy is so key for her marketing (plus next steps to convert even more of those new followers to buyers). We even dig into launching your first online program and how you can use social media to refine your offer suite.

This episode is absolutely FULL of amazing advice for new and seasoned business owners looking to bring more intention and creativity to their marketing. So grab a cup of coffee, and let's get started.

Connect with Gina:

Follow her on Instagram

Visit her website

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit thatteacher.substack.com

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit thatteacher.substack.com

Learn more about PopStudio here & snag your spot in our group coaching or 1:1 services by signing up before January 8th, 2024! (Prices are lowest for the earliest participants!)

We’re putting this series together to kick off PopStudio, the newest arm of business for Megan and I, where we are helping creators, consultants, and coaches design online programs that are unlike anything anyone has seen before. We’re building a set of custom creator tools that keep the learner in mind, and we’re helping you get started with our group coaching program and 1:1 services to help you map your ideas, visualize your shareable method, and get your program launched! Go to the link in our shownotes to check out our offer and get pre-sale pricing now through January! 

In this episode, we’re covering our most unpopular opinions… and we’re not holding back! We’ve worked with hundreds of course creators on program design and marketing, and these are our hottest takes on what works & what doesn’t in the online course space.

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit thatteacher.substack.com

Learn more about PopStudio here & snag your spot in our group coaching or 1:1 services by signing up before January 8th, 2024! (Prices are lowest for the earliest participants!)

We’re chatting in this episode about internal vs. external marketing for your online course, and why it’s so important that you nail both of these pieces when launching your online course to maximize your impact and your income. We’ll chat about how to purposefully plan your learning experience to help your learners gain momentum so they get the most out of your program.

And if you haven’t listened to the first episode in this mini-series for course creators yet, be sure to go back and play the last episode where we talked about alternatives to creating the old-school modules and lesson plans format of an online course. 

We’re putting this series together to kick off PopStudio, the newest arm of business for Megan and I, where we are helping creators, consultants, and coaches design online programs that are unlike anything anyone has seen before. We’re building a set of custom creator tools that keep the learner in mind, and we’re helping you get started with our group coaching program and 1:1 services to help you map your ideas, visualize your shareable method, and get your program launched! Go to the link in our shownotes to check out our offer and get pre-sale pricing now through January! 

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit thatteacher.substack.com