That's REal Estate

If you're a buyer agent seeing offers come back rejected, you can't wait for the market to improve, better buyers, or quit. I'm inviting you to take a look at my course, The Successful Buyer's agent in a Seller's Market. Learn to out-negotiate the crowd withThe Most Acceptable Offer

Home sellers will have better representation when they ask better questions BEFORE they hire an agent. An example of a problem the agent solved, and how they solved it will tell you if the person you're interviewing is a problem solver. Asking how they set their commission rate opens the door to a sincere conversation about agreeing to a rate that works for you.

At first glance, a high price might indicate the product or service is of high quality. When a high price is just a marketing gimmick the consequences are magnified exponentially. That might be OK for some people, for the rest of us there should be a choice to pay a reasonable rate for essential services; especially when the fee is paid out of our precious home equity.

When all you need is only available with frills and extras you won't use, you're kind of stuck.

Having no choice is expensive, and frustrating. We solved that problem in the world of real estate home sales. If you're like our clients, I know you would offer to pay more for our service than we charge. Great service and spending less is a seller's-market opportunity. Take it now.

You won't make money when you sell your home. You either KEEP or spend the money you already made. Clients of Essential Real Estate keep more of their made money and spend less on fees; like 33% to 43% less.

Without competition, prices get set and a consumer's ability to negotiate is hampered. In the business of home sales, Essential Real Estate LLC is the competition. Our expertise is representation and negotiation. Our clients keep more of their money and spend less on broker commissions. Compared to a 6% commission, our clients pay 33 to 43% less. That means more of their equity stays with them and that's right where it should be.

Custom Crafted Offers by Essential Real Estate accurately present you as the readiest, willing, and able buyer the home seller will ever meet. When your REALTOR knows how to structure an offer around your uncommon commitment, your are seen as the safe and secure buyer the seller prefers.

Prepare in December to be the buyer with the most attractive offer in the spring. Learn how to write the Offer to Purchase to show your commitment. Learn to satisfy the seller's need for a sure-thing.

A radon test will reveal a radon level for 48 hours out of 8,760 in a year. Why depend on the results of a test over a 48-hour spec of time to decide your home is radon safe? Save the $150 test fee. Install a $1,100 guaranteed system after closing.

Real estate sales costs are shown as a percentage of the Price. In reality, the costs, fees, concessions are paid entirely from your Equity. 100% of the expenses as a percentage of equity is an eye-popping 20-30%-50% and more of available equity. Pay attention to equity and worry less about the price.