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The 401(k) Marketing Podcast with Rebecca Hourihan from 401(k) Marketing will help you become the go-to expert in your community. Rebecca and her team share their ideas and resources to help you prof... more
FAQs about The 401(k) Marketing Podcast:How many episodes does The 401(k) Marketing Podcast have?The podcast currently has 50 episodes available.
May 15, 2024How to Elevate Your Prospecting and Client Retention with Eric Ryles (Ep. 40)Did you know that approximately 10-12% of plan sponsors actively shop their plan every year? Tune in to Rebecca Hourihan’s conversation with Eric Ryles, Vice President, of Customer Solutions at ALM Media, LLC (parent company of Judy Diamond Associates). They explore ways to improve prospecting and enhance client retention, as well as telltale signs a … Read More Read More...more31minPlay
April 16, 2024Revolutionizing Payroll Integration with Automation and APIs with Jeff Kayajanian (Ep. 39)Are you tired of manual payroll processes eating up your time and resources? What if there was an efficient way to streamline payroll integration with your 401(k) recordkeeping? Learn how Payroll Integrations connects you to leading payroll systems and automates data transfer through APIs. Rebecca Hourihan and guest Jeff Kayajanian, principal and chief revenue officer … Read More Read More...more25minPlay
March 15, 2024What I Learned From 3,000 Podcast Interviews with Matt Halloran of ProudMouth (Ep. 38)As advisors continue to seek innovative ways to connect with their audience and establish trust, the challenge of standing out in a crowded market is ever-present. In this episode, Rebecca Hourihan speaks with Matt Halloran, co-founder of ProudMouth, about the power of podcasting to rise above the noise and establish yourself as the go-to expert. … Read More Read More...more26minPlay
February 15, 2024Fred Barstein Explores What If Plan Fees Go to Zero? (Ep. 37)Can the convergence of wealth, retirement, and workplace benefits pressurize 401(k) plan fees to fall to zero? And are you prepared if it does? In this episode, Rebecca Hourihan speaks with Fred Barstein, the founder & CEO of The Plan Sponsor University (TPSU), The Retirement Advisor University (TRAU), and 401kTV and they discuss an alternative … Read More Read More...more30minPlay
December 13, 2023It’s All In the Details: Can Micro-Interactions Make or Break Trust? (Ep. 36)You never get the chance to redo a first introduction, so make sure you can control as much of it as you can! In this episode of the 401(k) Marketing Podcast, Rebecca Hourihan shares her recent encounter with a local attorney, which highlighted the profound impact of seemingly minor details during a first meeting. The … Read More Read More...more19minPlay
November 16, 2023SMART Strategies for a Year-End Review and 2024 Kickoff (Ep. 35)Advisors, are you ready to wrap up 2023 with an insightful year-end review and kick off 2024 with a SMART action plan? In this episode of the 401(k) Marketing Podcast, Rebecca Hourihan shares ideas and suggestions for a productive year-end evaluation of your business. Rebecca discusses: The first step for a comprehensive year-end review The … Read More Read More...more20minPlay
October 16, 2023Elevating Advisor Standards Through CEFEX Certification with Carlos Panksep (Ep. 34)In financial services, trust is paramount. Certification programs are a great way to strengthen your client’s trust and stand out to plan sponsors! In this episode of the 401(k) Marketing Podcast, Missy Schoedel speaks with Carlos Panksep, Vice President at Broadridge and General Manager at the Centre for Fiduciary Excellence (CEFEX). They highlight the benefits … Read More Read More...more24minPlay
September 15, 2023Powerful Branding Strategies for 401(k) Advisors (Ep. 33)A consistent brand that resonates with clients translates into greater influence, business opportunities, and profitability. But how do you build one? In this episode of the 401(k) Marketing Podcast, Rebecca Hourihan shares actionable strategies to build a strong brand presence in a competitive marketplace. She also talks about creating and implementing a long-term marketing strategy … Read More Read More...more22minPlay
August 15, 2023How Financial Advice Preferences Have Changed Across Generations (Ep. 32)The way people seek financial advice and consume information has changed tremendously. Are you keeping up? In this episode of the 401(k) Marketing Podcast, Rebecca Hourihan talks about the evolution of financial advice preferences across different generations — and why an advisor’s digital presence matters more now than ever. Rebecca discusses: The generational divide in … Read More Read More...more23minPlay
July 19, 2023Simplified Reporting and RFX Solutions with Justin Witz (Ep. 31)Are you struggling to keep up with the ever-changing landscape of the retirement plan industry? In this episode of the 401(k) Marketing Podcast, Rebecca Hourihan interviews Justin Witz, co-founder of PlanTools, LLC and Catapult HQ, Inc. Justin shares his insights on where the 401(k) industry is headed and how technology can help advisors stay ahead … Read More Read More...more16minPlay
FAQs about The 401(k) Marketing Podcast:How many episodes does The 401(k) Marketing Podcast have?The podcast currently has 50 episodes available.