The AI Report Podcast

Connect with Cory:

bluemoso.com
linked-agency.com

👉 In this conversation, Cory B shares his journey from early entrepreneurial ventures to founding BluMOSA, a LinkedIn agency dedicated to inspiring everyday individuals to find their voice and start their businesses. He reflects on the lessons learned from his early ventures, the importance of building strong team culture, and his approach to risk management. Cory also dives into the role of personal branding, the impact of outsourcing and AI on the future of work, and why being self-focused—not selfish—leads to more meaningful leadership and success.

📚 Chapters

00:00 Inspiring Everyday Entrepreneurs

01:53 Lessons from Early Business Ventures

07:01 Navigating Risk and Confidence in Entrepreneurship

13:27 The Accidental Birth of BluMOSA

17:07 Finding Your Voice and Brand Identity

21:28 The Comprehensive Offerings of BluMOSA

24:47 Team Culture and Motivation at BluMOSA

26:09 Leading by Example: The Importance of Hard Work

26:59 Hiring for Trust and Coachability

28:24 The Future of Work: Outsourcing and AI

30:45 Building a Supportive Team Culture

33:23 Vision for Growth: Supporting Families and Communities

35:41 Self-Focused Leadership: Balancing Personal and Team Needs

37:33 Finding Joy in Work: The Role of Passion

40:56 Optimism in the Face of Change: The Future of Work

43:08 Purpose-Driven Work: Why I Do What I Do

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Connect with Sophie: https://www.linkedin.com/in/sophie-theodorou-89261b186/

Connect with Jett: https://www.linkedin.com/in/jett-miller-b31041314/

👉 In this roundtable-style conversation, Liam Lawson sits down with Sophie (@teach2ai) and Jett Miller to explore the intersection of AI, content creation, and education. Sophie shares her journey from teaching math and science during the pandemic to becoming a full-time AI consultant, trainer, and content creator with over 100K followers. She explains how authenticity, consistency, and simplicity have fueled her growth on TikTok while working with brands like ClickUp, Bolt, and String. Jett, from DTC House, adds insights into scaling organic short-form content for startups and enterprise clients, revealing how AI-focused marketing campaigns go viral and drive real user growth. Together, they discuss industry pain points, the rise of AI influencers, the future of content authenticity, and why businesses of all sizes should rethink how they communicate value in the age of AI.

📚 Chapters00:00 Welcome Sophie and Jett

00:40 Sophie’s transition from teacher to AI creator

01:57 The viral TikToks that started it all

03:05 Why authenticity beats high production

04:41 Overcoming hesitancy in content creation

06:25 How Sophie and Jett started working together

08:24 Inside DTC House’s shadow accounts

10:01 Using AI tools for real client work

6:21 Why Sophie’s account stood out to Jett

27:42 Internet “money bros” and fake AI claims

50:23 From workshops to AI consulting

55:34 Pain points businesses face with AI

\58:58 The challenge of scaling consulting work

01:00:39 Teaching adults vs. teaching students

01:03:19 What people really need to learn about LLMs

01:07:43 Why Perplexity stands out

01:09:01 Why people like working with Sophie

01:10:58 Why Sophie does what she does

01:14:01 Final advice for AI founders

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Connect with Othmane Khadri: https://www.linkedin.com/in/othmane-khadri-b48162236/

👉 Othmane Khadri shares his journey from working in startups to launching his own agency, emphasizing the importance of betting on oneself and the evolving landscape of AI and entrepreneurship. He discusses the challenges of marketing in a commoditized product environment, the significance of data in AI implementations, and his agency's unique approach to support early-stage startups. Othmane also reflects on the qualities of successful entrepreneurs, the cultural perceptions of entrepreneurship, and the importance of personal values and health in achieving success.

📚 Chapters

00:00 From Employee to Entrepreneur: A Pivotal Shift

05:42 The Future of AI and Entrepreneurship

11:27 Building a Unique Agency: Insights and Strategies

16:52 Navigating Early Stage Startups vs. Established Companies

22:30 The Role of Data in AI Implementation

28:17 Leveraging AI for Business Growth

34:26 The Human-AI Collaboration in Business

38:28 Incentivizing Talent in the Age of AI

40:50 Finding and Attracting High Ownership Talent

43:09 Hiring for Brains vs. Hands

44:54 The Importance of Incentives and Profit Sharing

48:35 The Evolution of Earleads and Branding

52:07 Common Traits of Successful Entrepreneurs

55:11 Learning from Failure and System Thinking

57:30 Cultural Perspectives on Entrepreneurship

01:05:43 Processing Failure and Personal Habits

01:07:42 Motivations Behind Entrepreneurship

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Try breaker here: joinbreaker.ai/tair1

👉 In this conversation, Liam Lawson and Ben Billups dive into a wide range of topics—from the benefits of standing desks and coworking spaces to the impact of AI on technology and marketing. They discuss the transition from agency work to SaaS, the importance of email marketing and newsletters, and how AI is reshaping the future of communication. Ben also shares insights from building his unique email platform, Breaker, highlighting ethical marketing, solving real customer problems, and navigating compliance challenges. The episode wraps with forward-looking predictions on tech trends, audience ownership, and the evolving role of AI in business.

📚 Chapters

00:00 Introduction and Standing Desks

02:52 Coworking Spaces and Venture Capital

05:42 The Future of Tech and AI

08:43 Vibe Coding and GPT-5

11:23 Product Market Fit and Email Marketing

14:37 The Rise of Newsletters

17:12 Creating Unique Content

20:17 Transitioning from Agency to SaaS

22:45 Mindset Shift in SaaS Development

34:23 Navigating SaaS Development Challenges

35:59 Differentiating Breaker in the Email Market

37:50 Innovative Lead Generation Strategies

41:58 Target Audience and Market Fit

43:44 Understanding Email Compliance and Deliverability

47:22 The Impact of AI on Business and Compliance

48:18 Building a Defensible Business Model

50:48 The Future of Audience Ownership

56:45 Rented vs. Owned Audiences

57:42 The Role of Platforms in Business Growth

59:41 Customer Support in a Scaled Environment

01:01:16 AI Integration in Business Processes

01:03:29 Predictions for the Future of Tech and AI

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Connect with Manthan Patel: https://www.linkedin.com/in/leadgenmanthan/

👉 In this conversation, Manthan Patel shares his journey into AI and content creation, highlighting the role of altruism, self-improvement, and openness in building a meaningful career. He discusses his early experiences with AI, his work with Vector Shift AI, and the lessons learned from his mentor, Albert. Manthan also dives into course development, the importance of understanding audience psychology, and the evolution of lead generation strategies. Along the way, he emphasizes the value of personal branding, effective time management, and human connection in high-ticket sales. The discussion closes with advice for those entering the AI industry—reminding us that technical expertise is no longer a barrier to starting.

📚 Chapters

00:00 Core Principles of Altruism and Self-Improvement

02:09 First Encounters with AI Technology

04:12 Working with Vector Shift AI

07:45 Lessons from Albert: Entrepreneurship Insights

09:20 Course Development Journey

13:39 Evaluating Course Success and Growth

16:34 Understanding the Audience

18:53 The Evolution of Lead Generation

23:00 Cold Outreach Strategies and Effectiveness

25:00 The Human Element in High-Ticket Sales

28:38 Understanding Client Demographics and Success Stories

30:28 Diverse Clientele: From Vending Machines to SaaS

32:52 Building a Social Media Presence: Strategies for Growth

35:23 The Psychology of Content: Hooks and Engagement

37:17 Daily Routines: Balancing Work and Learning

44:21 The Importance of Personal Branding

52:06 Demystifying AI: Accessibility for All

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Connect with Sabahudin: https://www.linkedin.com/in/sabahudin-murtic/

👉 In this conversation, Liam Lawson and Sabahudin Murtic discuss the impact of AI on critical thinking, the journey of entrepreneurship, and the importance of building a personal brand on LinkedIn. Sabahudin shares his experiences with AI tools, learning through experimentation, and the significance of community and networking in achieving success. They also delve into client relationships, crafting offers, and provide advice for aspiring entrepreneurs looking to navigate the AI landscape.

📚 Chapters

00:00 The Impact of AI on Critical Thinking

04:42 Personal Journey into AI and Entrepreneurship

09:16 Building a Brand on LinkedIn

13:57 Learning and Experimentation in AI

18:45 The Importance of Community and Networking

23:14 Navigating Client Relationships and Sales

27:50 Technical Infrastructure and Tools for Success

32:24 Crafting Offers and Understanding Client Needs

37:07 Advice for Aspiring Entrepreneurs in AI

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Sign up to Orbit Flows here: orbitflows.com?via=theaireport

Summary

In this conversation, Ethan Reeves shares his journey from a young programmer to co-founder of Orbit Marketing, discussing the evolution of AI and its impact on marketing. He emphasizes the importance of email marketing, trust, and authority in building successful businesses. Ethan also delves into the challenges of navigating the SaaS landscape, the significance of having a structured process in place, and the joy of creating and building products that provide value to users.

Chapters

00:00 Introduction to Ethan Reeves and His Background

02:57 The Evolution of AI and Machine Learning

05:36 Founding Orbit Marketing and Its Journey

08:43 The Power of Email Marketing and Newsletters

11:31 Trust, Authority, and Credibility in Email Marketing

14:09 The Role of Personal Stories in Newsletters

17:23 Orbit Marketing's Approach to Client Engagement

20:13 Building Trust Through Value in Email Communication

23:05 The Challenges of Building AI SaaS Products

26:02 The Myth of Easy Software Development

28:58 The Reality of SaaS Valuations and Market Expectations

32:53 Navigating the Vaporware Landscape

35:41 Building a Sticky Software Product

37:31 The Evolution of OrbitFlows

39:22 The Power of Context in AI

42:02 Creating Value and Reducing Friction

44:28 The Importance of Stickiness in Software

46:00 Execution and Vision in Startups

49:56 The Pace of Development

56:56 Aiming for the Stars: The Future of OrbitFlows

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🔗 Connect with Chris here

In this podcast episode, Chris Raulf shares his extensive journey in the SEO industry, starting from his early days in 1996 to the present, where he emphasizes the transformative impact of AI on search engine optimization. He introduces the concept of Generative Engine Optimization (GEO) and discusses the importance of E-E-A-T principles in creating valuable content. Chris also contrasts white hat and black hat SEO strategies, explains the shift from traditional SEO to content marketing, and highlights the evolving landscape of search engines and content distribution. He addresses the implications of AI on search traffic and shares insights on micro SEO strategies and the role of directories and featured profiles in enhancing online visibility. Finally, Chris reflects on the future of SEO and the importance of continuous learning in a rapidly changing environment, driven by his passion for the field.

Takeaways

Chris Raulf transitioned into SEO after years in marketing roles.

Generative Engine Optimization (GEO) is a new term gaining traction.

E-E-A-T principles are crucial for ranking high in search results.

White hat SEO strategies comply with Google's guidelines, while black hat strategies do not.

The shift from SEO to content marketing is significant in today's landscape.

Search engines are evolving to index content from various platforms.

AI is changing how search traffic is generated and managed.

Micro SEO strategies involve creating superior content using AI insights.

Directories can enhance visibility if they rank well in search results.

Continuous learning is essential to stay ahead in the rapidly evolving SEO landscape.

Titles

The SEO Journey: From 1996 to Today

Generative Engine Optimization Explained

Sound bites

"I just decided after reading a horoscope."

"Search everywhere optimization is the new SEO."

"Impressions go up, clicks stay the same."

Chapters

00:00 Introduction to SEO and Chris Raulf's Journey

02:58 Understanding Generative Engine Optimization (GEO)

05:52 The Importance of E-E-A-T Principles in SEO

08:32 Navigating Domain Authority and Trustworthiness

11:18 Content Creation: Quality Over Quantity

14:14 Transitioning from SEO to Content Marketing

16:54 The Evolution of Search Engines and User Behavior

19:29 Search Everywhere Optimization: A New Approach

22:22 The Impact of AI on Search Volume and Traffic

25:14 Micro SEO Strategies and AI Integration

28:27 Creating a Hybrid Content Strategy

31:39 Maximizing Content Value Through AI Tools

33:02 Understanding Robots.txt and LLM.txt

35:42 Leveraging Featured.com for Personal Branding

38:58 The Role of Directories in SEO

43:12 International Perspectives on SEO Trends

47:03 The Future of AI in SEO

50:41 Continuous Learning in a Rapidly Evolving Field

55:37 Passion for SEO and Its Impact on Career

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🎯 Replace Influencers with AI? This Guy Already Did.

This week on The AI Report, host Liam Lawson chats with Andrew DiLullo—performance marketer and founder of AdCrunch Digital—about how AI is transforming ad creative right now.

Andrew walks us through his full stack: from pulling TikTok scripts to feeding ChatGPT, generating AI spokespeople with Arcads, and scaling UGC videos at $20 a pop. No fluff, just the full system.

We also get into:

• The fall of traditional influencers

• Real vs fake UGC—can you tell anymore?

• Why Meta’s push for AI-only ads might backfire

• The ethics of “making up” testimonials with GPT

• What AI still can’t do (yet)

Whether you’re a founder, creative, or just AI-curious, this one’s a masterclass.

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📩 Want to work with Andrew? Visit https://adcrunchdigital.com

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This week on The AI Report, Liam Lawson is joined by Eric Sui—indie hacker, AI builder, and creator of Agents Playbook—to talk about designing with agents instead of apps.

Eric breaks down how he moved from casual GPT-3 experimentation to building structured AI workflows that solve real problems. They dig into agent UX, why many AI tools fall short, and how indie builders can actually move faster by thinking in systems.

Also in this episode:

• Why agents are more than just automations

• How no-code stacks can launch powerful workflows

• Lessons from “building in public” on Twitter

• How to find product ideas in your own frustration

• The future of indie AI projects and agent-led design

Whether you’re trying to build smarter tools or just want to understand how agents are reshaping what software can do, this episode is packed with insight.

Subscribe to The AI Report:

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Join the community:

https://www.skool.com/the-ai-report-community/about

Chapters:

(00:00) Intro to Eric Sui

(01:12) Hacking on GPT-3 Before It Was Popular

(03:05) Where AI Products Go Wrong

(04:56) User Experience for Agents

(06:29) Thinking in Systems, Not Features

(08:15) How LLMs Shift the Tool Paradigm

(09:53) Launching With No-Code + GPT

(11:27) Product Validation as Self-Therapy

(13:10) Getting Better Feedback Faster

(14:52) Public Building as a Strategy

(16:47) Twitter Feedback Loops

(19:01) Starting From Zero Audience

(20:45) Workflow Design and Mental Models

(22:39) How to Think With Agents

(24:26) Indiehacking, Investment, and Staying Lean

(26:11) Staying Close to Your Problem Space

(27:53) Teaching Builders Through Agents Playbook

(29:45) What’s Next for Eric

(31:22) Where to Connect

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