Today's question: What do we do with all those missed opportunities?

Most data shows that a leasing office misses more than 50% of phone calls. We discuss some ideas to capture those missed opportunities.

Why you still need to get a commitment before someone walks out the door.

It's not necessarily the customer's personality that is the problem.

One of the most challenging parts about changing behavior is getting permission to change. Who do you need permission from? Get it!

We have 6 Leasing Principles we study and train on at J.C. Hart. This episode introduces those principles.

To kick start the Leasing Show, I highlight why setting appointments can be a huge win for leasing.

Janet Rosseth, Multifamily Marketing Consultant, brought this topic to the table. Find out how UFCs can help you respond.

Janet's LinkedIn Profile - https://www.linkedin.com/in/janetrosseth/

Principle #6 is about testing the strength of the "Yes". It may seem counter-intuitive, but it works.

Leasing Principle #5 is about Decision Making. You can't let people just walk out the door. Here are some thoughts on that.

Leasing Principle #4 is all about that money. What's your position on money? Did you know that is critical in leasing?