On this episode, I’m interviewing fellow brand photographer Angie Janine, talking all about growing a photography business in a brand-new city. We’ll be covering the “quiet groundwork” Angie did before her recent move to a completely different part of the country, and her momentum-builder content strategy once she landed, and together we’re exploring the question, “If you had to start in a new market tomorrow, what should you do first?”

Resources mentioned:

• Angie's website - https://angiemcpherson.com/
• Angie's Instagram - https://www.instagram.com/angiejanine/
• Angie's Podcast - https://angiemcpherson.com/podcast
• Abby Grace Instagram - https://www.instagram.com/abbygracephoto/
• abbygrace.co/podcast

On this episode,  we’re diving into the art of telling your brand story. We’ll be covering what a brand story actually is, how it differs from your bio or elevator pitch, and how crafting yours can help you sell without ever feeling “salesy.” We’ll also be answering the question of “How do you talk about what you do without sounding like a walking resumé?”

Resources mentioned:

• BRITEbrand Studio - https://britebrandstudio.com/
• Your Brand Story Blueprint - https://www.britebrandstudio.com/brandstory
• BRITEbrand's Instagram - https://www.instagram.com/britebrandstudio
• Abby Grace Instagram - https://www.instagram.com/abbygracephoto/
• abbygrace.co/podcast

On this episode, we’ll be talking about the pricing red flags that MANY photographers are waving without ever realizing it. We’ll be covering how you’re probably undercharging, and why your clients actually WANT to pay higher prices for what you offer. Make sure you hit subscribe so you never miss an episode, as we get into the seven red flags you might be flying.

Resources mentioned:

• Chair Whimsy
• Chair Whimsy Instagram
• abbygrace.co/template
• Rest by Alex Pang
• Abby Grace Instagram
• abbygrace.co/podcast

On this episode, I’m talking with search engine expert Sara Dunn of Sara Does SEO all about how to get found on Google. Sara is dropping some serious wisdom and practical insight into steps you can take TODAY to increase your visibility on search engines, along with a few unexpected sources of traffic you’ve probably overlooked.

Resources mentioned:

• Sara Does SEO
• Season 4, Episode 8 - My Marketing Playbook
• Ubersuggest
• Sara's Instagram
• Abby Grace Instagram
• abbygrace.co/podcast

On this episode, we’re talking about how you might be self-sabotaging your own marketing by clinging to the old, 'what used to work' marketing strategies of yore. We’ll be covering why what got you here won't get you there—and how to adapt a fresh approach you’re actually excited to walk out from week to week.

Resources mentioned:

• Cal Newport
• Season 3, Episode 2 - Go Home, Imposter Syndrome- You're Drunk
• abbygrace.co/podcast

We're hitting the "restart" button after a series of life events led to a six-month podcast hiatus- a quick explainer on where we've been and what's been going on, and why I'm all the more fired up as a result to get this podcast into your ears on a regular basis.

On this episode, we’ll be talking about lessons learned from maternity leave. I’m a third-time mom but this was my first pregnancy, so I’ll be sharing my takeaways from my first postpartum experience during leave through the lens of a small business owner.

Resources mentioned:

• Felix's Birth Story
• Teddy's Birth Story
• Season 5, Episode 4 - AI for Photographers - An Interview with Brittany Long
• abbygrace.co/podcast

On this episode, we’ll be talking about how to crush a podcast interview with speaking coach Aurora Gregory- if you’ve been invited to be a guest on someone else’s show, listen up. Aurora’s dropping serious wisdom on how to serve well and leave a lasting impression on both the host and their audience, solidifying your position as an expert and a gracious guest.

Resources mentioned:

• Aurora Gregory
• Aurora Gregory Instagram
• Pitch Your Brilliance - pitching template from Aurora
• Abby Grace Instagram
• abbygrace.co/podcast

On this episode, we’ll be talking about using AI to help streamline your business- from copywriting prompts to repurposing content, AI expert Brittany Long is walking us through through how to employ ChatGPT to get more done in less time, without compromising on quality or sound like a robot.

Resources mentioned:

• Impact Driven AI - Brittany's website
• Impact Driven AI Instagram
• abbygrace.co/training
• Abby Grace Instagram
• abbygrace.co/podcast

On this episode, I’m interviewing Yael Bendahan about how to prepare your business for maternity leave without losing all the momentum you’ve built up. We’re covering practical ways to bring in revenue as a service provider while you’re on leave, and how to insulate your business to weather the need to take time off, whether that’s for new kids, sudden family emergencies, or something else entirely.

Resources mentioned:

• Yael Bendahan
• Manychat
• Franz
• Yael's Instagram
• Abby Grace Instagram
• abbygrace.co/podcast