In episode 70 Juliet & Clinton answered questions about how to stay focused when there are many distractions online, the best systems for managing your business finances, and whether you should offer an online course a second time after it failed the first time.

In this episode we answered the following questions:

“I have a hard time staying focused when I am working at my computer. I find I get easily distracted-  sometimes before I even notice I find myself checking email, Facebook, Google or whatever. How do you stay focused on your work when there are so many distractions? Any tips you can provide would be a great help. Thanks Juliet & Clinton. Your show has been a great help to me.” 

1. Steven - Boston, MA

“What is the best system for managing finances? I spend so much time tracking things in an excel document and then give it to my accountant each year. I find I forget to track things sometimes and then have to spend a lot of time catching up? I’m also wondering how much I should be spending on my business. What percentage of income is average to spend on expenses?” 

1. Brittany

“I just had a devastating experience. I developed an online course for people suffering from over or under eating. It wasn’t for people with a diagnosed eating disorder. Rather, it was for regular people who have problems with eating - usually too much.

I developed all the classes and video recorded them and then shared the information about the course on social media. I only had 2 people sign up! I don’t know what I did wrong. I also didn’t know if I should still do the course with only 2 people or cancel it. It was so embarrassed and didn’t know what to do. I ended up cancelling the course, but am not sure I did the right thing.

Also, I am wondering if I should ever try to do it again. I don’t know if I have the courage to do it again. I did so much work. I am so disappointed.”

Get the show notes with all the links and resources mentioned in this episode at http://askjulietandclinton.com/70

In episode 69, Juliet & Clinton created 3 questions on the theme of relationship building. The questions were: 1) How to implement relationship marketing via email? 2) How to implement relationship marketing via Twitter? And, 3) How to implement relationship marketing via Facebook?

Get the show notes with all the links and resources mentioned in this episode at http://askjulietandclinton.com/69

In episode 68 Juliet and Clinton answered questions about how to begin offering webinars, how to write in a way to attract your ideal therapy clients, and how to create and use Twitter lists as a therapist.

In this episode we answered the following questions:

1.

“Hi Juliet and Clinton. I decided to start an email list thanks to the great advice you give on your show. What is the first thing I should do to build my list? I feel stuck. People seem to be coming to my site but they are not signing up. I heard that webinars are a good way to build an email list, but I don’t have clue where to start with those.”

2. 

“Robyn (From our Members Facebook group) I'm a massage therapist and Pilates teacher. I may be moving to a new city so my website is on hold at the moment while I figure out the move. But in the meantime I'd love to learn how to write to attract the types of clients I'm looking for so when I do move I can start promoting my work right away.”

3. 

“A while ago Juliet started a Twitter list of people in our Facebook group. I don’t know what to do with that list. Can you explain Twitter lists please? I’d like to understand how to use Twitter and then maybe I can use it more.”

Get the show notes with all the links and resources mentioned in this episode at http://askjulietandclinton.com/68

In episode 67 Juliet and Clinton answered questions about the best way to deliver an online quiz for therapy clients, how to turn a workshop for mental health professionals into an online course, and why some therapists are resistant to seeing their practice as a business.

In this episode we answered the following questions:

1. Facegroup Group Question:

“Hi there Clinton and Juliet. I'm considering offering a free online quiz as an opt-in so I can get some diagnostic information from potential clients as well as gather email addresses so I can do email marketing later. What software do you recommend to deliver an online quiz via my website? Thanks, Jac”

2. 

“I have a course I’ve presented in person with a lot of success to other mental health professionals. I’ve had the idea to put the course online and make money from it. I think there is demand because my workshops always fill up when I run them about 6 times a year. I don’t have a clue how to put my course online though. Can you please give me some tips on how to do this? By the way your podcasts are fantastic – keep them coming!” 

3. Lyn Preston

“A regular client wants to pay by visa and her supervisor declines, doesn't want bank fees or the hassle. Am interested to know if other trained therapists react like this? Why is there so often a resistance from therapists in seeing themselves as a business, especially considering their hourly rate usually reflects that of a professional consultant?”

Get the show notes with all the links and resources mentioned in this episode at http://askjulietandclinton.com/67

In episode 66 Clinton & Juliet created 3 questions on the theme of blogging. They were: 1) How can you write a blog when you are not a good writer? 2) How often should you blog? And 3) Is it better to blog on your website or on a social media platform?

Get the show notes with all the links and resources mentioned in this episode at http://askjulietandclinton.com/66

In episode 65, Juliet and Clinton answer questions about how usewebinars to build an email list, whether it is better to publish anebook or a print book, and how to turn a workshop into a paidonline course.

In this episode we answered the following questions:

1. Allison

"I just started my practice last year with only a long list ofexpenses and start up costs to show for it. I started the insuranceco paneling process so hopefully this year will be better. I see myaccountant this week and just tallied my expenses. Argh! I wascurious as to what people normally spend to start up a practice? Ididn't have office furniture since I rent a room by the hour."

2. 

“What are the pros and cons of offering an ebook vs a printbook? Should I offer both? “

3. Linda

"I find blogging to be so much work, but I do understand thevalue of it. I am wondering about inviting a colleague who lives inthe same city as me (Vancouver) to guest blog. Is there value indoing that or will that send people to her site? I don’t want tolose clients by doing this.”

Get the show notes with all the links and resources mentioned inthis episode at http://askjulietandclinton.com/65

In this episode, Juliet and Clinton answer questions about whether Pinterest is a good place to market a business, how to come up with good blog topics, and how to limit the amount of time and money spent on the technology needed for an online course.

In this episode we answered the following questions:

1. 

“I spend a lot of time on Pinterest just for fun so am very familiar with how it works and really enjoy the service. I am wondering if Pinterest is a good place to spend time marketing a business? I am a wellness coach. There is a lot of wellness and nutrition advice on Pinterest, but I am just not sure if I should spend time marketing there or how I would go about it.”

2. Josephine

“Hi guys. I’ve just started a blog based on your recommendation, but I’m feeling stuck. How do I come up with ideas for blog topics? I want to make sure I have interesting topics that people will want to read, but I’m stuck for ideas. Thanks for your help!”

3. Camile, Calgary

“I am a psychologist in Calgary, Alberta. I see a variety of clients so I don’t have a niche. I’d like to develop some online courses in the near future. I have 2 questions: My first question: Since I don’t have a specialty/niche area for my practice, I am wondering how it would work if I did a course on healthy sexuality. There doesn’t seem to be much out there on this topic.

My second question: I’ve done a bit of research and it seems you need a lot of technology to offer a course online- and the technology is expensive! How can I limit the amount of time and money I spend on setting this up?”

Get the show notes with all the links and resources mentioned in this episode at http://askjulietandclinton.com/64

In this episode Juliet and Clinton answer questions about what is the best call to action to have on a natural health website, how to test if a health niche will be profitable, and how to overcome fears of public speaking.

In this episode we answered the following questions:

1. Jenny, Ohio

“I’ve heard you talk about calls to action in a previous podcast and you recommended having a call to action on the bottom of every page on a website. How do you know what’s the best call to action to have? Should I ask people to call me, book online or submit a form? I’m guessing all 3 are too much. What do you think? Thanks in advance!“

2.

“Thank you for offering your podcast. I find it very inspiring and helpful. my question is about overcoming my fear of public speaking. I’m terrified of doing it, but feel I really should start thinking about doing some talks in my local community- both to build my naturopathic practice, but also to fulfill my dream of writing a book and traveling to speak. Do you have ideas for how I can get over my fears? Do you know people who were terrified and then became successful speakers? I need some encouragement.”

3. Elliot, Palm Springs

“Hi guys. Loving your podcast so far! I’m wondering how you can test the profitability of a niche. I’m looking at several different niches for my health business, but I’m not sure how to know if I can actually make money from it. Is there a way to test if I can make money from a niche? Keep up your great work!”

Get the show notes with all the links and resources mentioned in this episode at http://askjulietandclinton.com/63

In this episode Juliet and Clinton answer questions about whether one needs additional back-ups of a website other than the back-ups a web host does, the steps involved in starting a therapy practice in a new city, and if it’s possible to make money selling audios on a website.

In this episode we answered the following questions:

1. 

“Can you please explain why I need to backup my website on a service other than the back-ups my hosting company does? I heard you talk about doing this on a previous podcast - or maybe it was in the Facebook Group?”

2. John, Los Angeles, California

“I’ve recently moved to Los Angeles to set up my practice. I’ve been a psychologist for 14 years so I’m confident with my skills and experience, but I’m wondering how I can break into the market in LA because it is completely saturated with therapists. What are some of the first things you would do to get a practice started in a new city?”

3. 

“I have a full therapy practice seeing 25-28 clients per week. I’ve been maintaining this many clients for a few years now. I’d like to take the next step and offer something else for people that I can make money from. Everyone seems to want to do online courses, but I don’t want to do that. It seems so complicated.

I thought of creating audio programs to sell on my site, but I am not sure if that is going to be profitable, nor how I would go about doing that. Would you please advise on how feasible this is and whether I could earn an income from selling audios on my site?”

Get the show notes with all the links and resources mentioned in this episode at http://askjulietandclinton.com/62

In this episode Juliet and Clinton answer questions about whether one should say ‘no’ to media requests, whether one should see therapy clients in their home, and how to know when it is worth it to pursue a business that isn’t working.

In this episode we answered the following questions:

1. 

“I am often contacted by some of the country's leading magazines, TV and radio shows for 'expert comment'. It is very time consuming as they send through 5-10 questions for magazine articles and radio takes a lot of prep plus the actual recording time. I want to stay friendly with the journalists but at the moment I don't have the time. Is it ever ok to say 'no' to media requests? If so how - so that I will be contacted again in the future when I have more time?  Thanks.”

2. James - London, UK.

“Hi Juliet and Clinton. I love the podcast. I am a psychotherapist and I have been working in private practice for around 2 years. I currently rent an office in central London where I consult with clients.

For some time now, I've been thinking about moving my practice from this office to my home. Other than issues such as personal safety and non-verbal disclosures, I'm wondering what other factors I might want to consider before making a final decision of whether or not to see clients in my home?

I have a very small flat. There's no specific room for therapy, so I was thinking of seeing clients in my living room, which has neutral decor. From your experience, is it better to continue seeing clients at the office, or would I be better off (including financially) seeing clients at home? Many thanks, James.”

3.  

“Juliet and Clinton - Thanks for your great podcast! I’ve listened to almost every episode and am learning so much. I am a yoga teacher and have been renting space in different places to offer my own private yoga classes. Eventually I hope to have my own studio, but I am finding it so difficult to get enough students for my classes. I wonder if it is worth it to continue? I think I have a unique perspective on yoga so I think I have a lot to offer, but I’m just not sure how viable it is to continue this business. There are so many yoga studios competing with me.”

Get the show notes with all the links and resources mentioned in this episode at http://askjulietandclinton.com/61