The Audience Explorer

Listen to Lesley's story how she co-founded her first startup, then pivoted by zooming in on one valuable feature, worked with her first audience, and about the goals that she is now persuing as a co-founder of NewsletterGlue.

Enjoy listening to the interview!

Read the transcript of the podcast here, and see what was mentioned in the episode:
- https://gettheaudience.com/e08-lesley-sim-bootstrapping-wordpress-business/

Links mentioned in the podcast:
- NewsletterGlue

How to reach Lesley:
- Twitter - @lesley_pizza

- Website and blog - lesley.pizza

Listen to Brendan's story how he got to work with his first audience and about his perspective on what good salespeople should do and not do.

Enjoy listening to the interview!

Read the transcript of the podcast here, and see what was mentioned in the episode:
- https://gettheaudience.com/e07-brendan-mcadams-more-than-one-audience/

Links mentioned in the podcast:
- Expertscape

How to reach Brendan:
- Twitter - https://twitter.com/brendanmcadams 

- LinkedIn - https://www.linkedin.com/in/brendanmcadams/ 

- Website and blog - www.kiinetics.com

- YouTube - https://www.youtube.com/c/BrendanMcAdams/featured 

- Amazon - https://www.amazon.com/Sales-Craft-Proven-Tactics-Elevate/dp/1686998899

Matthias has his first guest for the show: Tom Libelt. Matthias is amazed about how Tom has gained clarity about three distinct types of audiences he is selling to, and that he systematized most processes so that they run while he isn't looking at them!

Enjoy listening to the interview!

Read the transcript of the podcast here, and see what was mentioned in the episode:
- https://gettheaudience.com/e06-tom-libelt-systematized-marketing-audience-building/

Links mentioned in the podcast:
- Marketing online courses
- https://smartbrandmarketing.com/

People on Twitter:
- Tom Libelt: @TomLibelt

Read the transcript of the podcast here, and see what was mentioned in the episode:
- https://gettheaudience.com/e05-how-to-engage-with-your-audience/

Books mentioned in the podcast:
- Dale Carnegie: How to Win Friends and Influence People

Links mentioned in the podcast:
- Zoom: https://zoom.us/
- Jitsi meet: https://meet.jit.si/
- Christensen institute (JTBD): https://www.christenseninstitute.org/jobs-to-be-done/
- Commento, the commenting engine for my blog: https://commento.io/
- Hypefury as an example for user onboarding: https://hypefury.com/

People on Twitter: (in the order of appearance)
- Daniel Vassallo: @dvassallo
- KP: @thisiskp_
- Janel: @JanelSGM
- pohjie: @pohjie_pj
- Michael Fecher: @michaelfecher

Read the transcript of the podcast here, and see what was mentioned in the episode:
- https://gettheaudience.com/e04-selecting-audience-members-to-work-with/

Links mentioned in the podcast:
- Steve Blank: Get out of the building
- Tony Ulwick: Jobs to be done
- Swipe Files Community

Videos:
- Steve Blank: Want Your Startup to Succeed? 'Get Out of the Building'
- Tony Ulwick: Jobs to be done

People on Twitter:
- Corey Haines: @coreyhainesco

Read the transcript of the podcast here, and see what was mentioned in the episode:
- https://gettheaudience.com/e03-how-to-understand-your-audience/

Links mentioned in the podcast:

Books and fun stuff:
- Howland Blackiston: Beekeeping for dummies
- On Amazon: Beekeeper coffee mug

Twitter accounts:
- @Scotbeekeepers: the Scottish beekeepers' association
- @britishbee: the British Beekeepers' Association
- @HillHunterGPS: an app that finds the queen bee in a swarm of other bees

Read the transcript of the podcast here:
- https://gettheaudience.com/e02-how-to-search-for-your-audience/

Links mentioned in the podcast:

Blog posts:
- Jelmer Pé: The ultimate guide to building audience-first

Books:
- Alex Banks and Eve Porcello: Learning React

Online courses:
- ReactJS

Videos:
- Dave McClure: Startup Metrics for Pirates: AARRR!

Twitter accounts:
- Tyler McGinnis: @tylermcginnis
- ui.dev: @uidotdev

The transcript for this episode:

• https://gettheaudience.com/e01-the-first-50-days-of-a-startup/

Links mentioned in this episode:

• On day #6, I set up a public roadmap for my startup. You can find it at https://projects.mbohlen.de/project/mbohlen-get-the-audience/kanban