Did you know blogging can be a great way to build your authority in your niche and attract more clients?
In this 60-minute webinar, Clinton Power, founder of Australia Counselling covers the following areas:
The Benefits of Blogging
how blogging can establish you as a thought leader and authority in your nichehow blogging raises your expert status in your are of practicehow blogging helps you build credibility within your communityhow blogging leads to greater exposure in the media- leading to interviews and media requestshow a blog can be a stepping stone to writing an ebook or a traditionally published bookhow blogging can is a time-effective marketing strategywhy Google loves fresh content and the competitive advantage this gives youhow your blog can become a resource for clientsHow to Create a Blog: Blogging Technology
why you should use WordPress.org NOT WordPress.comthe features and benefits of WordPress for bloggingthe importance of integrating your blog into your websiteHow to Find Blog Ideas
why listening to your clients is essential to give you new ideasthe importance of ethical issues regarding confidentialitythe value of reading newspapers and watching the newshow to use mind mapping softwarethe importance of awareness daysthe value of reading other blogs and following bloggersHow to Structure the Writing of Your Blogs
the importance of compelling headlineswhy you need to use subheadingstips for structuring your writingthe value of calls to actionthe importance of encouraging commentshow many words you need to aim forthe importance of interlinking your blog postshow to link out to resources and other websitesPublishing Tips for Maximum Exposure
how to use eye-catching images to draw in the readerwhere to get free photos for your bloghow to share your posts on social mediabest tips for sharing on Twitterother lesser known social media networks to considerthe importance of proof readingthe value of refreshing your archivesthe importance of creating a publishing schedulePlus we review the blogs of two Australia Counselling members Jodie Gale and Colleen Morris to demonstrate blogging best practices.