Male sexuality can express itself in ways that may be difficult to understand to the general population.

Many marriages have been hurriedly terminated when couples (and their therapists) have lacked the information they needed to understand their current situations when male sexuality is being expressed in alternative ways.

Dr Joe Kort, who joined us in episode #8 speaking about gay affirmative therapy for the straight clinician, has recently written the book: Is My Husband Gay, Straight or Bi? A Guide for Concerned Women as a guide to help couples understand how male sexuality.

This book provides the clarity, describes the choices, and (in many cases) offers hope for relationships and marriages that have been brushed off as doomed.

In our latest podcast interview, Dr Kort discusses:

Have you ever worked with a couple where one partner had significant ambivalence about whether they want to continue with the relationship?

Many couple and marriage counsellors make the mistake of commencing couple therapy without having both partners fully committed to working on the relationship.

When this is the case, discernment counselling may be required, because it is a way for couples to look at their options before making a decision about divorce.

Discernment counselling is right for couples who want more understanding of what’s happened to their relationship and help for deciding whether to break up or to try to repair it. It’s different from regular relationship counselling because discernment counselling is not about solving the problems in your marriage; it’s about figuring out whether the problems can be solved.

Dr Bill Doherty, Director of the Doherty Relationship Institute created his unique model of discernment counselling so therapists can help couples who present in this way.

In this interview Bill discusses:

Twitter is a powerful social networking tool that helps you build relationships with colleagues across the world. However, many therapists in Australia are yet to understand and appreciate how helpful it can be for their businesses.

Twitter has a language of its own, plus, you need to use specific tools to use Twitter in a productive way.

Social media enthusiast Ken Burgin, who joined us in podcast#37 on LinkedIn marketing, returns to give us an overview of the basics of Twitter for therapists.

In this interview, Ken discusses:

Are you a therapist who finds it hard to know what price to charge for your services? Do you feel awkward speaking with clients about your fees? Do you wonder if your money issues are costing your business?

If you answered yes to any of those questions, you’re not alone. Many therapists and counsellors do not have a healthy relationship with money and as a result, struggle to build a profitable practice.

In this podcast we spoke with Mark Silver from Heart of Business, who has been helping therapists, entrepreneurs and small business owners overcome their money issues and learn to charge their right price for their services.

In this interview, Mark discusses:

Are you a therapist or mental health professional who wants to find more clients and grow your profile?

De-mystifying PR and social media is an effective and powerful way to accomplish this and position yourself as a recognised expert.

In this podcast, we speak with Catriona Pollard, who is a PR and Social Media expert who is regularly featured in BRW, SkyNews, SmartCompany and other mainstream media, as well as being an in-demand speaker in Australia and overseas.

In this episode we discuss:

Did you know at least one in seven mothers and one in ten fathers suffer with perinatal depression or anxiety and for many this can lead to family breakdown? These are some of the staggering statistics Elly Taylor has found in her perinatal research.

Elly says we laugh that babies don't come with an instruction manual and say that nothing can prepare parents for parenthood but neither of these things are entirely true and clinging to them can cost new mothers and fathers their mental health and their marriages. Our materialistic culture does a lousy job of preparing and supporting early parenthood.

Elly believes when we understand the modern day transition into parenthood, it's cultural context and what it means for couples, we can reduce the risk for parents and support the emotional wellbeing and bonding of mothers, fathers and babies. 

In this interview Elly discusses:

There are reasons why big business is able to constantly grow and be successful.

Big businesses have many effective marketing activities, processes and systems that help them grow in the long term and develop their business.

In this episode of our latest podcast, I speak about 5 big business marketing lessons that you can use in your own private practice.

The big business marketing lessons are:

1. Create a marketing plan that you write down

2. Be strategic and plan everything

3. Commit to a marketing activity- no excuses! 

4. All your marketing has to be focused on your ideal client

5. Meet prospects in the real world:

Do you dread the end of financial year (EOFY)?

If you're like most therapists, you probably avoid addressing your accounting and bookkeeping issues throughout the year, which leads to lots of stress and anxiety when it comes to getting your books in order for tax time.

But getting your books in order doesn't have to be stressful. In  fact, with the help of professionals such as experienced bookkeepers and accountants, you can actually make you business run smoothly, as well as increase the overall profitability of your therapy practice.

The purpose of a good bookkeeper is to help you manage your money and accounts well, so you can focus on building your therapy practice.

In this interview we discuss:

Have you ever organised a live event only to have to cancel it because you couldn’t get the numbers you wanted? Or perhaps your event went ahead, but you were disappointed by the turn out and the general lack of “buzz” in the lead up to your event?

Many therapists make mistakes when marketing their events, and as a result struggle to fill their events and sometimes need to cancel their events.

These mistakes are often easily avoided if you have a strong marketing strategy in the lead up to your event.

Listen to our latest podcast to find out more about the 10 mistakes to avoid so your therapy events and public workshops are a success.

The 10 mistakes to avoid when marketing your events that are discussed in this podcast are:

Have you used outsourcing in your counselling business?

Outsourcing is a powerful and cost-effective way to build your counselling practice without having to invest countless hours in administrative tasks. Outsourcing allows you to focus on the most important parts of your business such as working with clients and building networking relationships with other professionals.

Outsourcing is no different from having another professional working for your business, except that the professional often lives in another country and costs a lot less than using local professionals.

James Burgin works in the natural healthcare field and uses outsourcing as a core business-building strategy.

In this interview with James Burgin, we discuss why your therapy businesses should consider outsourcing; some of the most common myths about outsourcing; the benefits of outsourcing in your therapy business; concerns about issues like client confidentiality and sharing business information; how to find virtual staff for your therapy business; how to manage the interview process to find the right professional for your practice; how to deal with problems that may arise with your virtual team members; tips for those considering outsourcing and are wanting to get started