The Author's Leverage

Welcome to The Author's Leverage, where we delve into the world of personal branding and self-expression as an author. In this episode, our guest Keasha Lee, a branding coach with 18 years of experience, takes us on a journey to discover the "It factor" that sets us apart in the crowded marketplace of ideas. Keasha emphasizes the importance of minding our own business and being mindful of what we consume to boost creativity and personal brand, while Parchelle underscores the value of remaining consistent and authentic. Together, they explore the evolving nature of personal branding, the impact of personal values on social media presence, and the importance of being unapologetically authentic in standing out among the competition. Join us as we uncover how authors can leverage their content, connect with their audience, and shine bright through authentic self-expression.

Welcome to "The Author's Leverage" podcast, where we explore the stories and insights of authors and thought leaders. In this episode, we welcome Jennifer Jane Young, a Canadian author, speaker, and intuitive leadership advisor. Jennifer shares her journey and wisdom, emphasizing the significance of following intuition and taking imperfect action. Her recently published book, "Say Yes To Your Yes, How to Trust Your Gut and Take the Leap," reflects her passion for supporting women to embrace their intuition and claim their space in the world.

We delve into Jennifer's experiences founding the School of Intuitive Leadership and her vision for nurturing young leaders. Throughout the conversation, she stresses the value of enjoying life and embracing imperfection, all while celebrating turning 40 alongside our host, Parchelle. Jennifer discusses the challenges of writing and publishing her book, highlighting the pivotal role of her dedicated team in bringing her vision to life.

We explore Jennifer's plans to slow down, connect with her audience, and build transformational experiences, including her "flow experience" designed to nurture intuition and creativity. Furthermore, she shares her aspirations for her book to launch her author and speaker career, and potentially lead to involvement in film or series production.

Join us as we uncover Jennifer's empowering message of saying "yes" to intuition, breaking through limitations, and taking action. Her insights are sure to inspire and resonate with all who seek to trust their instincts and lead a richer, more fulfilling life.

Welcome to another exciting episode of The Author's Leverage! In today's episode, we delve into a topic that is near and dear to every author and speaker's heart: leveraging their assets and maximizing their earning potential. Join us as we welcome our special guest, Lyn Miller, a seasoned expert in the field of learning business development. With over 25 years of experience, Lyn has developed a game-changing process called "Ten X Your Expertise" that helps authors and speakers monetize their content and scale their businesses. In this episode, we'll explore the challenges authors and speakers face when it comes to visibility and scalability, and how Lyn's unique approach can unlock new revenue streams for these experts. Don't miss out on this enlightening conversation that will empower you to stop leaving money on the table and take control of your success as an author and speaker. Tune in now to The Author's Leverage!

Welcome to another episode of The Author's Leverage! In today's installment, we have an exciting guest, Max Traylor, who will be sharing his unique insights on revolutionizing the consulting practice. Max is an expert in simplifying services for consultants and believes in the power of digital scalable and residual business models. He grew up around entrepreneurship, which has shaped his perspective on thought leadership and expertise. Max challenges the conventional wisdom of giving away free knowledge in the proposal process and offers valuable advice on understanding clients, creating tailored recommendations, and discussing budgets. Our conversation will delve into how authors can leverage their books for long-term success and financial stability, and Max will inspire us with his own journey. Additionally, we will explore the importance of prioritizing personal life and building a business around it, as well as the growing trend of working from home and being entrepreneurs. Join us as we discover the strategies that can help authors achieve maximum leverage and make a lasting impact in the consulting world.

Welcome back to another episode of The Author's Leverage. In today's episode, we dive into a fascinating conversation with Jennifer Wilkov, a successful author, literary agent matchmaker, and book and business consultant. Jennifer shares invaluable insights on platform building, book promotion, and the crucial role of writers in ensuring the success of their books. We explore her journey from starting a consulting business to becoming a certified financial planner, and how that led her to write a book that unexpectedly became an international bestseller. Jennifer also delves into the world of literary agents, offering guidance on finding and securing representation. Join us as we uncover Jennifer's knowledge and expertise in the literary and publishing industry, and learn how her passion for helping authors has made her a sought-after authority. So grab your notebook and prepare to be inspired as we dive into this episode of The Author's Leverage with Jennifer Wilkov. Let's get started!

Are you an aspiring author with a book in the works? Or maybe you've already published a book and are looking for ways to maximize its impact? Either way, we have something exciting to share with you in our latest episode of The Author's Leverage podcast.

In our newest episode titled "Unlocking the Power of Your Book: Leverage Strategies Before Publication with Ben Gioia," we dive deep into the strategies and techniques to leverage your book even before it hits the shelves. Our guest, Ben Gioia, a four-time bestselling author and international radio show host, shares his expertise on how to accelerate your journey as an author and make the most of your book.

Discover the value of sharing your book's progress with colleagues, potential leads, and organizations even before it's published. Learn how to create anticipation and leverage your upcoming book release as a powerful tool for networking and collaboration.

But that's not all. Ben also reveals his secrets to optimizing your time as an author, ensuring efficiency and productivity once you embark on the exciting journey of leveraging your book. Get ready to tighten the lens of time and make every moment count towards your success.

Remember, your book has the potential to be a gamechanger, and leveraging it strategically can open doors you never thought possible. Don't miss out on this valuable conversation with our expert guest, Ben Gioia.

Welcome back to another exciting episode of The Author's Leverage! In today's episode, we have a very special guest joining us, the talented Kim Elley. Kim is an exceptional author who specializes in bringing humor and lightheartedness to her writing, particularly in the genres of personal development and children's books. She is associated with KWE Publishing and has a wealth of knowledge in helping authors make their book dreams a reality.

During our conversation, Kim shares insights on how to strike the perfect balance in writing, just like adding a small amount of salt to a sweet recipe. We dive into her collaboration with author Gina W. to create an inspiring illustration of hearing aids for children, breaking down barriers and demystifying the experience. We explore the importance of being clear about intentions and finding success as an author, as well as the significance of narrowing down target audiences to create impactful and helpful content.

Join us as we delve into Kim's unique approach to coaching authors and discover the key role video plays in engaging with readers. We also explore the vital importance of having a strong support system and "reality check" person during the publishing process.

So sit back, relax, and get ready to be inspired by Kim Elley's insightful journey and invaluable tips for authors on The Author's Leverage!

In this episode, David shares his valuable insights on guerrilla marketing for writers, drawing on his vast experience in both traditional and self-publishing. We delve into the benefits and limitations of each model, and how the entrepreneurial mindset of authors can shape a new approach to publishing.

David teaches us the power of collaboration over competition, highlighting the importance of building a support system and working with others to achieve success. We also explore the concept of performance-driven giving and how it extends beyond just monetary contributions.

Marketing plays a crucial role in an author's success, and David reveals the essence of guerrilla marketing. He shares his personal journey of discovering unconventional strategies and how they transformed his sales and marketing efforts. We'll learn how to think ahead and always be two products ahead, and the significance of building relationships with our audience.

Stay tuned as we explore real-life success stories of authors who have built their income by creating products that resonate with their audience's desires. We'll uncover their strategies, from positioning themselves as authorities in their field to creating powerful joint ventures and leveraging digital platforms.

Overcoming self-doubt and fear is a common hurdle for many authors, and David offers valuable advice on pushing through these challenges. By focusing on serving others and persevering, we can achieve the success and impact we dream of.

This is an episode you won't want to miss, filled with actionable insights and inspiring stories. So grab your favorite beverage, find a cozy spot, and join us as we dive into the world of guerrilla marketing for writers with David Hancock on The Author's Leverage.

In this episode of The Author’s Leverage, I am joined by Dre Evans. We’re going to be talking about Defying All Odds.

Who is Dre Evans?

Dre is a veteran Naval Officer, Entrepreneur, and motivational speaker passionate about self development and helping others achieve wealth through investing in real estate. He is a Wall Street Journal and #1 International Bestselling Author.

Get to know more about Dre here: https://provethemwrongthebook.com

If you’ve published a book or in the process of publishing one, The Author’s Leverage podcast is your guide to building a profitable business and changing more lives with your published work! It’s the #1 show that brings you tips on making you a more successful author, from the very best experts around with new episodes every week.

Tune in and subscribe at https://www.theauthorsleverage.com/po...

#PublishingLife #BooktoCourse #BookMarketing #Entrepreneurship #TheAuthorsLeverage

In this episode of The Author’s Leverage, I am joined by Everett O'Keefe. We’re going to be talking about The Power of the Published.

Who is Everett O'Keefe?

Everett O’Keefe is a Wall Street Journal, USA Today, and International #1 Bestselling Author.

The Power of the Published is his most recent solo work. He has also helped create and launch more than 100 bestselling books for his clients.

Everett speaks across the nation on the power of publishing. He is the founder of Ignite Press, a hybrid publishing company that specializes in helping entrepreneurs, as well as business and medical professionals, ignite their businesses by becoming bestselling authors.

Get to know more about Everett here: https://Ignitepress.us

If you’ve published a book or in the process of publishing one, The Author’s Leverage podcast is your guide to building a profitable business and changing more lives with your published work! It’s the #1 show that brings you tips on making you a more successful author, from the very best experts around with new episodes every week.

Tune in and subscribe at https://www.theauthorsleverage.com/po...

#PublishingLife #BooktoCourse #BookMarketing #Entrepreneurship #TheAuthorsLeverage