The Author's Leverage

In this episode of The Author’s Leverage, I am joined by Joshua White. We’re going to be talking about How Speakers Can Monetize Speaking Opportunities.

Who is Joshua White?

Over the past decade, Joshua White has been at the forefront of the professional speaking industry, working with some of the world’s most renowned speakers and corporate clients and charting a new direction for the sector.

As the Founder and CEO of Epic Keynotes, Joshua has helped pioneer a new approach to representing speakers, from a transactional bureau to a consultant for both speakers and corporate clients. Joshua launched Epic Keynotes to help companies and speakers leverage the full potential of speaking engagements. Instead of focusing on sales as a measure of success, Joshua’s model is built on generating the maximum impact possible for audiences.

To that end, Joshua works not just with thought leaders but with leaders of thought, those rare individuals who can impart something so profound that it will stay with audiences for the rest of their lives. Epic Keynotes exclusively manages a small number of high-caliber speakers who can deliver that remarkable experience.

Get to know more about him here: https://www.epickeynotes.com/

If you’ve published a book or in the process of publishing one, The Author’s Leverage podcast is your guide to building a profitable business and changing more lives with your published work! It’s the #1 show that brings you tips on making you a more successful author, from the very best experts around with new episodes every week.

Tune in and subscribe at https://www.theauthorsleverage.com/po...

#PublishingLife #BooktoCourse #BookMarketing #Entrepreneurship #TheAuthorsLeverage

In this episode of The Author’s Leverage, I am joined by Desireé Duffy. We’re going to be talking about Promotion and PR for Authors.

Desireé Duffy is the Founder of Black Château, a marketing and public relations agency; Books That Make You, a Webby Award-winning a multi-media brand that promotes books and authors through its website, podcast, and radio show; and The BookFest® Adventure, a biannual online event that brings together booklovers from around the world.

Duffy hosts and is the executive producer for the Books That Make You Show and is a speaker on topics such as branding; marketing; digital and traditional media; livestreaming technology; diversity, equity and inclusion; and public relations. She is an advocate for spreading stories.

Her expansive marketing, event production, broadcast, and public relations background, mixed with her passion for storytelling, led her to found the multi-award-winning, full-service marketing and public relations firm Black Château in 2016, Books That Make You in 2018, and The BookFest® in 2020.

Get to know more about her here: https://www.thebookfest.com/

If you’ve published a book or in the process of publishing one, The Author’s Leverage podcast is your guide to building a profitable business and changing more lives with your published work! It’s the #1 show that brings you tips on making you a more successful author, from the very best experts around with new episodes every week.

Tune in and subscribe at https://www.theauthorsleverage.com/po...

#PublishingLife #BooktoCourse #BookMarketing #Entrepreneurship #TheAuthorsLeverage

In this episode of The Author’s Leverage, I am joined by Melanie Johnson. We’re going to be talking about How To Use Your Book to 10x Your business.

Who is Melanie Johnson?

Melanie Churella Johnson is a powerhouse media mogul and entrepreneur. She is the owner and founder of Elite Online Publishing, which has published over 3000 books making all of its authors #1 bestsellers. Melanie got her start in the industry by owning and operating two TV stations in Houston and Dallas that grew to be worth over $100 million dollars. Melanie is also a WSJ/USA Today, 16x best-selling author, and TEDx Speaker.

Melanie is a co-host of the podcast Elite Expert Insider. She started as a News Anchor in Detroit after she won the title of Miss Michigan and was the first runner-up to Miss America. Melanie has been involved in many high-profile projects. She built the 25,000 sq.ft. Houston Mansion and the 13,000 sq ft Walloon Lake House - both of which became successful six-figure short-term rentals. She also started Charity Auction Consignments, which helped charities raise over $600,000.

Melanie graduated from Michigan State University with a degree in communications and was the first girl to receive a varsity letter in a boy's sport in the state of Michigan.

Get to know more about her here: https://eliteonlinepublishing.com/

If you’ve published a book or in the process of publishing one, The Author’s Leverage podcast is your guide to building a profitable business and changing more lives with your published work! It’s the #1 show that brings you tips on making you a more successful author, from the very best experts around with new episodes every week.

Tune in and subscribe at https://www.theauthorsleverage.com/po...

#PublishingLife

#BooktoCourse

#BookMarketing

#Entrepreneurship

#TheAuthorsLeverage

In this episode of The Author’s Leverage, I am joined by Cameron Herold. We’re going to be talking about his new book, "The Second In Command - Unleash the Power of Your COO".

Who is Cameron Herold?

Cameron is the mastermind behind hundreds of company's exponential growth and has earned his reputation as the business growth guru. He has built a dynamic consultancy with clients that include a monarchy and a Big 4 wireless company. The author of 6 books, Cameron is also a top rated international speaker, having spoken on all 7 continents.

The founder of the COO Alliance, the World's Leading Network for Seconds in Command, he’s also the host of the Second in Command: The Chief Behind the Chief podcast, where he interviews COOs and other seconds to share their insights with his listeners.

Get to know more about him here: https://www.cooalliance.com

If you’ve published a book or in the process of publishing one, The Author’s Leverage podcast is your guide to building a profitable business and changing more lives with your published work! It’s the #1 show that brings you tips on making you a more successful author, from the very best experts around with new episodes every week.

Tune in and subscribe at https://www.theauthorsleverage.com/po...

#PublishingLife

#MindsetMatters

#BookMarketing

#Entrepreneurship

#TheAuthorsLeverage

In this episode of The Author’s Leverage, I am joined by Ed Troxell. We’re going to be talking about Creating Video Content From your Book.

Who is Ed Troxell?

Ed Troxell is a Video Coach & Online Marketing Expert teaching agents how to show up on video for their social media and marketing so they can attract more qualified leads and close more deals. Ed was ranked as one of the top 15 coaches in Santa Rosa by Influence Digest.

As a former Apple Inc. employee, Ed brings a unique skill set to the table from sales, marketing, strategizing systems, and processes, to teaching the importance of showing up as yourself on video so that you can stand out from the competition and become the agent of choice.

Get to know more about him here: https://edtroxell.com/

If you’ve published a book or in the process of publishing one, The Author’s Leverage podcast is your guide to building a profitable business and changing more lives with your published work! It’s the #1 show that brings you tips on making you a more successful author, from the very best experts around with new episodes every week.

Tune in and subscribe at https://www.theauthorsleverage.com/po...

#PublishingLife

#MindsetMatters

#BookMarketing

#Entrepreneurship

#TheAuthorsLeverage

In this episode of The Author’s Leverage, I am joined by Jeff Gibbard. We’re going to be talking about How to Become The Leader People Love to Follow.

Who is Jeff Gibbard?

Jeff Gibbard is the Author of The Lovable Leader, a professional speaker, and the founder of several companies including Super Productive, and The Superhero Institute, a certification program for coaches that want to help their clients grow revenues and unlock their potential to make a positive impact on the world. Jeff is also the host of his own popular podcast called Shareable.

Get to know more about him here: https://jeffgibbard.com/

If you’ve published a book or in the process of publishing one, The Author’s Leverage podcast is your guide to building a profitable business and changing more lives with your published work! It’s the #1 show that brings you tips on making you a more successful author, from the very best experts around with new episodes every week.

Tune in and subscribe at https://www.theauthorsleverage.com/po...

#PublishingLife

#MindsetMatters

#BookMarketing

#Entrepreneurship

#TheAuthorsLeverage

Show less

In this episode of The Author’s Leverage, I am joined by Stanley Dankoski. We’re going to be talking about Embodying Your Purpose for a More Powerful Business Book.

Who is Stanley Dankoski?

Stanley Dankoski is a book coach and ghostwriter who helps purpose-driven speakers, coaches, and startup founders sell their premium offerings, expand their reach, and further inspire positive change in the world. He guides them through jumpstarting their book idea into a solid blueprint from which they can go off on their own and write it with confidence, continue to retain his guidance as a book coach, or have him write the book on their behalf.

Get to know more about him here: https://www.stanleydankoski.com

If you’ve published a book or in the process of publishing one, The Author’s Leverage podcast is your guide to building a profitable business and changing more lives with your published work! It’s the #1 show that brings you tips on making you a more successful author, from the very best experts around with new episodes every week.

Tune in and subscribe at https://loom.ly/4dDY2fE

#BookPublicist

#BookPromotion

#AuthorPlatform

#BookMarketing

#MarketingTips

#TheAuthorsLeverage

In this episode of The Author’s Leverage, I am joined by Nina Everflow. We’re going to be talking about How to Get Your Readers Into Action.

Who is Nina?

Nina Everflow is an industry recognized e-learning expert, with a 15-year career in training, virtual facilitation and instructional design. She supports leaders across large and small organizations in developing meaningful learning environments for behavior change. Through her learning design agency, Everflow Consulting, she supports authors and purpose-driven business leaders develop clear, compelling and results-oriented educational solutions through an inclusive lens.

Get to know more about Nina here: https://ninaeverflow.com

If you’ve published a book or in the process of publishing one, The Author’s Leverage podcast is your guide to building a profitable business and changing more lives with your published work! It’s the #1 show that brings you tips on making you a more successful author, from the very best experts around with new episodes every week.

Tune in and subscribe at https://loom.ly/4dDY2fE

#BookPublicist

#BookPromotion

#AuthorPlatform

#BookMarketing

#MarketingTips

#TheAuthorsLeverage

In this episode of The Author’s Leverage, I am joined by Meghan Stevenson. We’re going to be talking about Why Every Author Needs a Platform.

Who is Meghan?

Meghan Stevenson has spent her entire career in traditional book publishing, starting as an editorial intern in 2004 at Simon & Schuster and ascending to associate editor at Penguin before launching her own business in 2012.

Meghan has worked on multiple New York Times bestsellers, including developing the idea for The Bro Code, which has sold over 400,000 copies. Since launching Meghan Stevenson Books, she has helped over 100 authors write book proposals, sell their ideas and publish books.

With a focus on prescriptive nonfiction, Meghan and her team help entrepreneurs and experts write book proposals that sell to major publishers. To date, she’s helped clients earn more than $2,000,000 in advances from major publishers. Recent deals include It’s Not About the Money by Tasha Cochran (Avery), How to Lose Weight for the Last Time by Dr. Katrina Ubell (GCP Balance) and We Should All Be Millionaires by Rachel Rodgers (Harper Leadership).

As the proud leader of an all-female team, Meghan’s mission is to change the world by helping entrepreneurs and experts share their message with readers who need it. She lives in Seattle with her husband and dachshund-poodle-diva mix Caramel.

Get to know more about Meghan here: www.meghanstevenson.com

If you’ve published a book or in the process of publishing one, The Author’s Leverage podcast is your guide to building a profitable business and changing more lives with your published work! It’s the #1 show that brings you tips on making you a more successful author, from the very best experts around with new episodes every week.

Tune in and subscribe at https://loom.ly/4dDY2fE

#BookPublicist

#BookPromotion

#AuthorPlatform

#BookMarketing

#MarketingTips

#TheAuthorsLeverage

In this episode of The Author’s Leverage, I am joined by Rich Oceguera. We’re going to be talking about The Role Of Short Form Videos in the Age Of Book Promotion.

Who is Rich Oceguera?

Rich Oceguera shows visionary leaders, authors and coaches how to transform their life experiences into attention-getting videos that will magnetize their ideal customers. He teaches them how to burst out of the shadows so they can confidently broadcast their brilliance and increase their visibility.

Get to know more about him here: https://www.unmuteyourself.show/sliceoflife_1

Want me to plan your course with you?

Visit www.theauthorsleverage.com/coursestragety

Website: www.TheAuthorsLeverage.com

Facebook: https://www.facebook.com/theauthorsleverage

Instagram: https://www.instagram.com/theauthorsleverage/

LinkedIn: https://www.linkedin.com/in/parchelle/