The B2B Enablement Pod

In this episode, I pose a simple question to Anders and Stellan - if you were a decision-maker in a B2B company, what would you prioritise and why?

Both Anders and Stellan have a lot of experience of working with B2B companies from their time at Zooma, so it was interesting to see what conclusions they came to. You can listen to the episode to hear the full discussion, but one thing was clear - if you start by agreeing on the 'why' of your digital transformation, you'll be in a much better position than most of your competitors.

Enjoy, and don't forget to subscribe!

What is digital readiness, anyway? What companies are digitally ready? And what stands in the way of a company that wants to achieve digital readiness? In this episode, Anders, Stellan and Alex discuss these very questions. Enjoy!

Amazon launched in Sweden at the end of 2020 - over 20 years after they launched in other European markets like Germany and the UK.

To mark the occasion, we dedicated an entire episode to Amazon (which we seem to mention in every episode anyway). What is Amazon, why are they successful, and should you as a business see them as a competitor or a partner? Find out by listening to my discussion with Anders and Stellan.

Recently, we made it possible for companies to apply to become a Zooma customer via our website.

Ususally, the process of recruiting a new agency works the other way round. So why have we decided to reverse it? To find out, Alex spoke to Anders and Stellan about how we came up with this idea and what we hope the benefits of this approach will be. Their discussion became this episode of The Onlinification Pod.

Enjoy - and if you want to become a customer, apply here: https://www.zooma.se/en/news

In this episode, Alexander, Ander and Stellan discuss email marketing - how it can be best used, good examples they've come across, and tips for companies who want to achieve better results from their email marketing efforts. Enjoy!

In this episode, Stellan, who works as a strategist, Anders the CEO, and Niyat and Doug, who both work as content creators, elaborating about their experience from working remotely the challenges and possibilities they discovered after almost a year of working from home, how managers can support remote employees and how it is to onboard new employees remotely.

The Onlinification Pod has returned! The first real episode of our new series is coming out soon, and after that you'll be able to tune in weekly to listen to discussions about online and digital from the zoomers.

Experiences and thoughts regarding product launches from a marketing and communication perspective.

Product Marketing then and now: Feel free to listen to the podcast and find out what the main challenges of the "new" way of working are and how to measure success.

End of last year, on November 22-23, the HubSpot team in Dublin visited us at Zooma, to share their latest news and insights with regards to the future of online and digital.