Even the best home performance solutions can fall flat if your customers are hesitant, overwhelmed, or skeptical. The biggest obstacle to closing the deal? Fear—of high costs, confusing processes, or making the wrong decision.

On innagural episode of The High Performance Edge Podcast, Energy Circle CEO Peter Troast and special guest Denny Duchene of Safe Haven for a practical look at the mental roadblocks that prevent homeowners from moving forward. They’ll discuss a simple, proven framework for spotting client anxieties early and shaping your messaging to build trust, lower resistance, and close more jobs.