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As AI splits the communications world into winners and dinosaurs, how do you get on the right side? Lulu Cheng Meservey, head of comms for Activision Blizzard and author of the great Substack called Flack, joins Bradley and Cory to discuss the dizzying future of the profession, as well as her take on Silicon Valley Bank's communications failures, TikTok's strategy in DC, and the Biden administration's prep for 2024. And when in doubt, Lulu and Bradley, agree, just ask yourself, What would a car dealership do?
[3:47] SVB's communications failures
[12:48] What can comms pros learn from car dealerships?
[17:45] Analyzing TikTok's approach in DC
[22:00] How tech could better frame AI innovations
[32:10] Advice for Team Biden leading to 2024
[39:25] How comms team should work with their legal teams
[42:05] How will ChatGBPT impact the PR industry and comms professionals?
This episode was taped at P&T Knitwear at 180 Orchard Street — New York City’s only free podcast recording studio.
Send us an email with your thoughts on today’s episode: [email protected]
Subscribe to Bradley's weekly newsletter, follow Bradley on Twitter, and visit the Firewall website.
By Firewall4.8
8181 ratings
As AI splits the communications world into winners and dinosaurs, how do you get on the right side? Lulu Cheng Meservey, head of comms for Activision Blizzard and author of the great Substack called Flack, joins Bradley and Cory to discuss the dizzying future of the profession, as well as her take on Silicon Valley Bank's communications failures, TikTok's strategy in DC, and the Biden administration's prep for 2024. And when in doubt, Lulu and Bradley, agree, just ask yourself, What would a car dealership do?
[3:47] SVB's communications failures
[12:48] What can comms pros learn from car dealerships?
[17:45] Analyzing TikTok's approach in DC
[22:00] How tech could better frame AI innovations
[32:10] Advice for Team Biden leading to 2024
[39:25] How comms team should work with their legal teams
[42:05] How will ChatGBPT impact the PR industry and comms professionals?
This episode was taped at P&T Knitwear at 180 Orchard Street — New York City’s only free podcast recording studio.
Send us an email with your thoughts on today’s episode: [email protected]
Subscribe to Bradley's weekly newsletter, follow Bradley on Twitter, and visit the Firewall website.

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