The BIG, commerce Podcast

Imagine a realm where data flows seamlessly, customer experience soars and merchants run efficient, profitable businesses. This isn't a utopia, but a reality when the power of integration in e-commerce is harnessed.

Join us as we explore this fascinating world with our guest, Dave Malda from Jitterbit, who brings a wealth of 15 years of experience in the e-commerce and EDI space. He lays bare the significance of relationships and the rewarding aspect of helping others in business, reminding us that our ecosystem thrives on personal branding and mutual upliftment.

We all love a streamlined process, don't we?

Now, imagine if businesses could offer this flawless experience to their customers by just connecting different systems and allowing data to flow as required. Sounds like a dream, right?

Dave helps us unravel how this is possible and further expounds on the importance of centralizing data, eliminating disruptions from manual processes, and meeting the growing expectations of customers for near-instant gratification.

But that's not all.

We take a deep look at the shifting demands of customers.

No longer are they content to line up for products; convenience is the new king. As we venture into real-world examples of how data flow and automation can enhance customer experience, we also touch upon the concept of omnichannel and the critical need for merchants to adapt or risk obsolescence.

Finally, Dave offers insights into project phasing, data compliance, and the critical need to break down e-commerce projects into manageable chunks.

Tune in, it's a conversation you wouldn't want to miss!

• Jitterbit
• Playing to Win: How Strategy Really Works
• Dave Malda on LinkedIn
• Dave Madla on Twitter

• Podcast website
• Instagram
• Calashock Commerce website

Ever wondered how to make the most of customer reviews in your e-commerce strategy? Joined by our insightful guest, Charlotte Talesnick from Yotpo, we unpack the magic of review analytics and their transformative impact on e-commerce.

In today's digital era, customer feedback is more than words - it's a compass guiding businesses towards improvement. As we continue our chat with Charlotte, we discuss the power of customer insights and how they can help refine products and services. Hear about Yotpo's AI-driven sentiment algorithm, a great tool to identify key customer sentiments and ACAI's successful adoption of this tool. As we navigate the e-commerce landscape, we also examine the rising trends, giving a nod to SMS marketing and customer retention strategies. Tune in to this episode for a deep dive into the world of e-commerce.

• Podcast website
• Instagram
• Calashock Commerce website

Ready to revolutionise your e-commerce business? Tune in as Nicole Kiernan from Pimberly takes us on a transformative journey of optimising your B2B tech stack. Nicole unravels how Pimberly’s bespoke implementations can maximise your tech stack's potential. She also sheds light on managing everyday business while integrating various systems for an enhanced customer experience. Nicole also shares her insights into streamlining e-commerce operations and making your business operate like a well-oiled machine.

This episode is not just about the why, but also the how. We dive into the nitty-gritty of optimising your B2B stack with solutions like a PIM and DAM to ease product data and digital asset management. Nicole highlights the pain points of shipping, the role of search in product discovery and the stark differences between B2C and B2B searches.

With Pimberly by your side, you can ensure your business sails smoothly without disruption, generate product descriptions efficiently, avoid e-commerce site penalties, and stay on top of marketplace changes.

Are you ready to reach your business objectives and gain efficiency? Listen in and let Nicole guide you through the journey with Pimberly.

• Nicole Kiernan on LinkedIn
• Pimberly
• Oopsie Podcast

• Podcast website
• Instagram
• Calashock Commerce website

Ready to revolutionise your e-commerce business using artificial intelligence? That's exactly what we're diving into in today's solo cast.

Strap in as we explore how tools like Google's Bard and ChatGPT can be used strategically to supercharge your marketing strategy and boost sales. It's not all plug-and-play though - effective deployment of these tools demands a well-thought plan and sustained effort.

We then shift gears to delve deep into personalising marketing efforts and optimising search functions with AI. Discover the potential of tools like Klaviyo, Nosto, Klevu, Searchspring, and learn how they can take your user experience to the next level.

Tune in, this episode is brimming with insights that can help you harness the power of AI for your e-commerce business.

• Podcast website
• Instagram
• Calashock Commerce website

Join Luigi and Matt Dornfeld from Feedonomics in this engaging conversation with valuable insights on creating an effective omnichannel strategy for your brand.

Matt shares his experience at BigCommerce and how their M&A strategy led to the acquisition of Feedonomics, why the platform plays such a crucial role for merchants and the importance of bridging the education gap for B2B merchants.

From Google Ads to more complex channels, Matt and Luigi explore a wide range of omnichannel opportunities for B2B merchants to leverage as their brand expands.

Discover the keys to investing in the right tools and gaining the necessary education to make confident decisions without feeling overwhelmed.

Efficiencies and integration are imperative for business growth, and we delve into the complexities of investing in platforms like Feedonomics. Learn about the benefits of automation, improved data integrity, and reduced human errors. The conversation also covers the importance of considering long-term business goals and the potential for redeploying personnel to focus on higher-value activities.

Don't miss out on these invaluable tips on using the same product data for both Google Ads and post-purchase communication strategies.

Matt Dornfeld on LinkedIn
Feedonomics
Watson Weekly Podcast

• Podcast website
• Instagram
• Calashock Commerce website

Is your B2B e-commerce experience hitting the mark in today's digital-first world? Join us as we chat with Lance O-Wide, Director of B2B at BigCommerce, about the game-changing new B2B Edition and how it's revolutionizing the B2B e-commerce sector. The pandemic may have accelerated the shift towards digital-first buyers, but this change was bound to happen. Lance highlights the importance of providing a simplified, efficient, and dynamic experience for B2B buyers and shares how BigCommerce is helping businesses transition away from outdated systems to create a single source of truth for all their processes.

In our exciting conversation, we delve into the latest release of BigCommerce's B2B Edition, discussing the major improvements it brings to both merchants and customers. Discover how features like multi-storefront compatibility and an enhanced buyer portal can increase conversion rates, boost average order values, and make sales teams more efficient. We also explore the potential for creating bespoke experiences for customers, offering unique, personalized buyer journeys that set your business apart.

But that's not all! We also cover the advantages of headless commerce and its applications for the complex B2B landscape. Learn how starting with a monolithic store and adopting progressive web apps allows BigCommerce's B2B Edition to offer merchants the flexibility needed to adapt and grow their businesses. Don't miss this insightful episode as we uncover the future of B2B e-commerce and how BigCommerce is at the forefront of this revolution. Your business's success depends on staying ahead of the curve, and this conversation with Lance O-Wide is the perfect starting point.

If you missed the first episode, catch it here.

Lance's latest reads

• No Rules Rules
• Play Nice But Win

Links

• Lance Owide on LinkedIn
• BigCommerce B2B Edition

• Podcast website
• Instagram
• Calashock Commerce website

This is an episode not to be missed.

What if there was a way you could accurately forecast what your customers are likely to want in the future so you only buy the stock you need?

Luigi speaks with Jill Liliedahl from Inventory Planner by Sage, an inventory planning and forecasting tool that helps merchants optimise their stock procurement and provides reliable purchasing reporting.

If you've ever had to deal with stock issues such as shortages or overstock, you will learn how merchants who use Inventory Planner by Sage have improved their cash flow, automated their purchasing, and created financially stronger and data-driven businesses.

To learn more about Inventory Planner visit www.inventory-planner.com

• Podcast website
• Instagram
• Calashock Commerce website

When was the last time you reviewed your shipping strategy?

That’s the question our guest, Quentin Montalto from ShipperHQ asks in this podcast episode.

Luigi and Quentin discuss the critical role of shipping in the e-commerce journey and how ShipperHQ is transforming how businesses handle shipping rates, rules, and delivery options.

If you want to differentiate yourself from competitors and offer your customers a tailored shipping experience that improves the conversation rate, you won’t want to miss this episode.

To learn more about ShipperHQ visit www.shipperhq.com.

• ShipperHQ
• Quentin Montalto on LinkedIn

• Podcast website
• Instagram
• Calashock Commerce website

We were very excited to be joined on the podcast by BigCommerce’s General Manager of B2B, Lance Owide.

If you’re a B2B company - with or without a website - you won’t want to miss this episode.

Luigi and Lance talk about the nuances and complexities of launching and running a B2B ecommerce website, how B2B buyer expectations are shifting, and why - unlike in B2C ecommerce - there is continued growth and demand for B2B e-commerce.

Covering BigCommerce B2B Edition specifically, Lance talks us through all the latest solutions and features that come with B2B Edition, and how BigCommerce’s powerful APIs ensure connected systems like PIMs and ERPs can support the customer journey.

Finally, Lance discusses the must-have functionality and features merchants need to have on their B2B ecommerce platform to compete strongly and give their customers a great online experience.

To learn more about BigCommerce B2B Edition visit www.bigcommerce.com.

• BigCommerce B2B Edition 
• Lance Owide on LinkedIn 

• Podcast website
• Instagram
• Calashock Commerce website

The importance of backing up your ecommerce platform's data, with Jerry Meron from Rewind

On the latest episode of the BIG, commerce podcast, Luigi welcomes Jerry Meron, from data backup and recovery platform Rewind.

Jerry and Luigi delve into the significance of backing up your SaaS ecommerce data, sharing valuable insights and tips for merchants to ensure they have a reliable backup system in place, and some real-life examples of merchants losing data.

Companies can sometimes wrongly assume their SaaS providers keep backups of order, customer and product data, and it is solutions such as Rewind that ensure merchants can get back online quickly and easily should disaster strike.

To learn more about Rewind visit www.rewind.com.

• Rewind.com
• Jerry Meron on LinkedIn

• Podcast website
• Instagram
• Calashock Commerce website