One of the biggest self-confidence busters when you’re starting out with trying to build, buy or rent billboards is the concern that you look “small” and therefore can’t compete with “big” companies. Even though many property owners and advertisers prefer working with the “underdog” there’s no question that there are certain traits of big companies that you want to copy to give greater confidence to the customer. So how can you look “big” when you’re “small”. In this Billboard Mastery podcast we’re going to review the many tricks you can adopt to give the appearance of being much larger than you are in real life. 

Can an individual take on a huge billboard company and beat them at their own game? Yes, it’s been done a thousand times. So how can the small guy beat the big guy? In this episode of the Billboard Mastery podcast we’re going to harness the strategies that allow you to use the weak points of big companies against them and give you a continual edge.

One of the most profitable methods to make money with billboards is to find old abandoned ones and bring them back to life. But this “Frankenstein” strategy also requires careful planning and attention to detail. In this week’s Billboard Mastery podcast we’re going to review with granular detail the necessary steps to successfully make old abandoned signs income-producing again.

Most people have no idea how billboard investing works, and that’s a shame as it’s a very simple business model. In this episode we’re going to review in-depth the standard profit and loss statement of a billboard sign and focus on how to calculate the net income of any sign. If you want to know what profit a billboard can generate – which you should – then this will give you that knowledge.

There are many basic types of billboards – six to be exact. In this episode we’re going to review each of the types of billboard signs as well as the basic cost and reasons for investing in that particular style of unit. As you’ll see, there’s more than just one type of billboard, and one of the essential parts to successful investing is knowing which variety to select. This discussion helps make that possible.

Did you know that billboards are regulated by the U.S. government? There’s probably a whole lot about billboards that you don’t know. But all that’s going to change with our review of the basic reasons that you should consider investing in billboard signs as part of your financial security plan. You’ll see that billboards offer some amazing advantages as well as the flexibility to make your portfolio as big or small as you see fit.