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Podcasting may seem simple, but as with any marketing medium out there, the process requires analysis and tedious preparation. Jim Beach, the Founder of American Computer Experience, talks about how his book, School for Startups, became the force that made him create a podcast of the same name. Jim shares some interesting things about podcasting, including creating breakthrough products because of the interviews. He also shares some insights on how you can increase the volume of your shows, how you can position yourself as an authority using your podcast, how you can monetize your podcast, and what makes a podcast binge-listenable.
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Your existence makes sense when you start to choose to live a purpose-driven life. The PurposeGirl Podcast host, Carin Rockind, unravels how she found the tenacity that led her to start a highly listenable podcast. A nationally-known motivational speaker, Carin gives away gold nuggets on the best ways to book great guests, increase listeners, produce a professional podcast, encourage engagement, and monetize your show. Also as a founder of Women’s Global Happiness Day, learn from Carin the value of defining your why and going for it even when it is scary.
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Niching down your podcast always provides much value. Not only would it establish your authority in that space, but it would also foster a better connection and relationship with your audience. Sharing great stories, Lisa Mark and Rebecca Lozer of The Secret Life of Weddings Podcast take us back to when they started their podcast and how they have managed to grow it. From working behind the scenes, they have now come forward to the microphone and reach out to their community of listeners. Lisa and Rebecca share all of their journey with us as well as the lessons they learned along the way, giving us tips on booking great guests, increasing audience, producing with quality, and monetizing your show.
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From the publisher's feed
Dare to discover what makes a podcast truly unskippable and bingeworthy! In this edition of The Binge Factor, we dive deep into the podcasts that captivate audiences, offering honest podcast…
Every week, we pit two podcasts against each other in a Battle of the Bingeworthy. Whether it's a celeb showdown or a political podcast face-off, we're dishing out brutally honest critiques that challenge the norm and redefine what bingeworthy truly means. We're building a network of expert guest co-hosts to bring you no-nonsense analysis on specialized topics, so you can expect deep dives into comedy, wellness, and industry giants to fresh new voices, helping you find your next audio obsession or inspiration.
Are you a podcast listener constantly searching for your next obsession? Tired of sifting through endless podcast recommendations only to be disappointed? Let us be your expert guides. We'll cut through the noise, review current shows, and highlight the unique podcasts with that elusive binge factor. Get ready to discover your new favorite quality audio content, saving you time (and your ears!) and ensuring every listen is worthwhile. We'll help you skip podcasts that aren't worth your time.
Are you a podcaster striving for more listens, more engagement, and a more dedicated audience? Worried about common mistakes that waste your voice and time? Subscribe now! The Binge Factor will show you exactly what not to do so you can transform your show from 'just another podcast' into a must-listen binge-fest. Don't just copy what the 'pros' do. Most network and 'professional' shows rely on outdated methods that flop without huge marketing budgets or celebrity hosts—which we both know you can’t afford! We're here to help you grow your podcast audience, achieve success, and earn industry respect. Learn how to make your podcast popular, improve your branding, and boost production value for high-performing podcasts.
For marketing and ad industry professionals, media buyers, talent scouts, and brands seeking authentic voices and emerging podcast influencers - this show is your unfair advantage. Understand the metrics, magic, and methods of successful podcasts. Identify emerging trends and discover shows with genuine audience connection, making your advertising investments sharper and partnerships more impactful. Stop wasting time and money following useless Apple charts; it's time to stop letting Spotify, Apple, Listen Notes, Chartable, and iHeart dictate your ad dollars. Plus, our expert guest co-hosts will soon cover a wider range of high-value podcast advertising niches, giving you an even sharper edge in identifying emerging hits.
Your Binge Factor Guides: Tracy Hazzard and Tom Hazzard, the original podcasting power couple behind Podetize, the largest post-production and AI-informed podcast platform since 2018, and founding sponsors of Podcasters United, the non-profit podcast community built for podcasters to make independent podcasting worth doing and worth listening to. With 33 years of differing marital opinions, the wisdom of producing over 50,000 episodes for more than 1800 different shows, and our no-nonsense podcast tips and nitty-gritty advice, we will challenge you to think differently and find you guest podcast experts who really know their stuff too.
Stop listening to only the shows that go viral, and start listening to the underrated podcasts worth your time and attention. Tune in, subscribe, and dare to unlock The Binge Factor – because once you start, you won't want to skip a single episode. Don't miss our podcast deep dives and podcast reaction videos so you can join in the podcast debate too!