On this episode we interview Michael McCormick and CJ Hutsenpillar about lead gen. Both are partners over at Collective Agency Council, and have a LOT of experience generating a ton of leads for free or for pennies. If you are struggling to get referral partners, leads, create ads, run the effectively, this is for you. We give away a ton of incredible advice on how to take action today for those agents that are grinding in their agency, trying to stay in business, and get the snowball rolling. We talk about a lot of the problems we all went through as a new agent, and how we addressed them, some of the mistakes we made, and how to get leads TODAY.