Hey Bestie!When was the last time you really paused to ask yourself, “What do I actually want?” In this episode, we’re talking all about clarity — how to get it, what blocks it, and why the best ideas always come when you give yourself room to breathe.

From journaling prompts to martinis and “napkin talks,” we’re sharing the real-life ways we’ve made space for inspiration, big dreams, and game-changing pivots in our businesses (and lives). Plus, you’ll hear why our Business Bestie Retreat is designed to do exactly that — create space for you to reconnect with your goals, values, and what’s next.

In this episode, we talk about:

• The mindset work that comes before the strategy

• What clarity really looks like (and how to know when you’ve hit it)

• Why you don’t need Europe — sometimes just a walk with wine will doThe business breakthroughs that came from bougie dinners, retreats, and masterminds

• Daily practices (like journaling + meditation) that help us reset and re-align
  

Key Takeaways:

• Clarity comes from space. You can’t get big ideas when you’re stuck in the grind.

• You’re allowed to change your mind. Let go of what no longer fits.

• Dreaming doesn’t require a passport. Sometimes the best clarity comes from a staycation or a quiet morning.

• Mentorship matters. Getting support — from mentors and a like-minded community — accelerates your growth.

We missed you, besties! Season 2 is here and so are we with baby squeaks, chaotic schedules, and big updates in tow. In this episode, we’re catching up on everything from Kristen’s maternity leave and newborn life (spoiler: Baby Etta has arrived!) to Gillean’s marathon of brand trips, conferences, and somehow keeping three kids alive while doing it all. We also spill all the tea on our Business Bestie Retreat. With surprise speakers to dreamy details. If you need a little laugh, a lot of real talk, and a reminder that you’re never doing this whole life-and-business thing alone — this one's for you.

In this episode, we chat about:

• Kristen’s honest take on prenatal depression and new baby life

• Gillean’s brand trip hustle and how she balances it all (with help from the grandparents)

• Why having space for inspiration and connection is everything

• What to expect at our Business Bestie Retreat (including the amazing speaker lineup!)

• Our favorite bits and pieces, including tech fails and TV binges
  

Key Takeaways:

• You can love your work and still want (and need) a break.

• Postpartum and prenatal mental health look different for everyone — and both are real.

• Support systems matter — whether that’s family, friends, or business besties.

• Retreats can be game changers for your mindset, your biz, and your momentum.

• The unexpected is where the magic happens — in life and business.

So grab your drink, put your feet up, and hit play — because your besties are back and this season’s going to be so good.

Hey Besties! Let’s be honest — the mental load is real, and the division of labor at home can feel… a lot. In this episode, we’re diving into all the unspoken tasks, the invisible work, and the everyday chaos of managing careers, kids, and household duties.

We’re talking about how things have shifted since becoming moms, the roles we’ve taken on (sometimes by default), and how we’re still learning to communicate, delegate, and let go of perfection. From laundry piles and swim class forms to who’s packing the sunscreen and buying the toilet paper. Nothing’s off the table.

In this episode, we share:

• How our household roles evolved from newlyweds to moms of many

• The emotional weight of always being the one who remembers everything

• Real ways we’ve learned to ask for help (and not micromanage it after!)

• The little things that drive us bonkers — and how we’ve learned to laugh through them

• Tips for having these convos before the meltdown moment hits
  

Key Takeaways:

• Communication is everything. It’s not just about dividing tasks — it’s about being on the same team.

• You don’t have to carry it all. Sharing the load makes space for more peace and way less resentment.

• Some things just matter more to us. And that’s okay — but it’s worth talking about.

• The system should work for your season. Don’t be afraid to reassess and shift as life changes.

If you’ve ever whispered “I can’t do it all” to yourself while unloading the dishwasher and writing a mental grocery list — this one’s for you. Let’s talk about what division of labor actually looks like for working moms, and how to make it a little easier (and a lot more fair).

Hey Besties! Ever wonder what really goes into those shiny sponsored posts on Instagram? Spoiler: it's way more than snapping a cute pic with a product. This episode is your full behind-the-scenes playbook for planning, creating, and delivering standout sponsored content that brands love — and pay for.

We’re breaking down everything from landing the gig to pitching yourself, writing a content brief, getting brand approval, following FTC guidelines, and making sure your post actually gets seen. Whether you’re just starting out or already booking partnerships, this episode is your step-by-step guide to making the most of every opportunity.

In this episode, we cover:

• What brands are really looking for when they partner with creators

• The difference between UGC and sponsored content (and why both matter!)

• How to create a killer content brief that keeps you and the brand aligned

• Usage rights, exclusivity, contracts, and how to protect your work

• Little things that make a big difference — like file delivery, captions, and boosting engagement
  

Key Takeaways:

• Professionalism pays. Even if you're just starting out, treat every gig like it’s a big one.

• Make it easy for the brand. A detailed content brief saves time and reduces back-and-forth.

• Your content is valuable. Understand your worth and don’t be afraid to ask for payment (even when they pitch trade or affiliate).

• Always follow FTC rules. Transparency builds trust — and keeps you out of hot water.

If you’ve ever dreamed of getting paid to post — or wondered how to turn your social into a serious income stream — this episode is your go-to guide. Let’s take the mystery (and the stress) out of sponsored content. Grab your ring light and hit play!

Hey Besties! Buckle up! This episode is part maternity leave survival guide, part life update, and all real talk. Kristen is sharing what it looks like to prep for baby #2 as an entrepreneur (spoiler: there’s no corporate leave, just caffeine and chaos), and we’re reflecting on what we’ve learned the hard way about rest, boundaries, hustle culture, and giving yourself grace in the messy middle.

We’re diving into the big shifts, tiny snuggles, and business mindset changes that happen when you go from boss mode to baby mode, and how we’re learning to let the pressure go and embrace the season we’re in.

In this episode, we talk about:

• What Kristen’s doing differently with maternity leave the second time around

• The emotional tug between ambition and being present

• Hustle culture unlearning + what “doing enough” really looks like

• The wild timing of moving + giving birth on the same day (yes, really)

• Tips for staying grounded when everything feels like it’s changing
  

Key Takeaways:

• Boundaries are a gift. Protecting your peace matters, especially during big life transitions.

• You don’t have to earn your rest. Rest is productive, too.

• Every season has value. Even the slow, sleepy, stretchy ones.

• Done is better than perfect. Trust your gut, adjust as you go, and give yourself the grace to grow.

If you’re a business owner thinking about motherhood (or already in it), this episode is for you. From baby bottles to brand calls, we’re sharing what’s working, what’s not, and what we wish we’d known sooner. Come join the conversation, and bring a glass of wine or an iced coffee. You’re doing better than you think.

Hey Besties! Let’s talk about something we ALL go through — those moments when your business or brand just doesn’t feel right anymore. Maybe you’ve outgrown it, maybe your life has changed, or maybe it’s just not sparking joy (à la Marie Kondo). In this episode, we’re getting real about what it looks like to evolve your brand, your niche, and your identity as a business owner.

Gillean shares the full behind-the-scenes of how What's for Dinner Club came to be — and why it’s coming back in a whole new way. From scrappy early blogs and texting mishaps to realizing she needed to be the face of her brand, this convo is full of laughs, lessons, and so much encouragement for any entrepreneur figuring it out in real time.

In this episode, we talk about:

• The fear and freedom of pivoting your brand (even when it’s scary)

• Why “messy action” always beats perfection

• How to build something that can evolve with you

• The tech headaches no one warns you about

• What we’ve learned about listening to our gut — and knowing when to pause or push

Key Takeaways:

• Perfection is overrated. Take the first step — you’ll figure it out as you go.

• Evolution is part of the process. You’re supposed to grow and shift as your life changes.
  

• Follow the fun. Your best ideas usually come when you’re feeling inspired — act on them!

• Every version teaches you something. Even if you walk away from it later, it still builds your story.

If you’ve been feeling stuck, uninspired, or not-so-in-love with your current brand or business, this episode is your permission slip to evolve. You don’t need to have all the answers — just take the next right step. Let’s grow together, Bestie.

Hey Besties! We’re back with a full breakdown on how to crush your next (or first!) virtual TV segment — straight from your kitchen. If you’ve ever wondered how to make TV magic without stepping foot in a studio, this episode is for you. We’re walking you through the full scoop: what virtual TV is, how it compares to in-studio work, how to land paid partnerships, and exactly what you need to get started from home.

In this episode, we share:

• The difference between in-studio, virtual, and package TV segments (and why it matters!)

• Pros and cons of filming from your kitchen vs. a TV studio

• How to land opportunities with TV producers and brands

• Our best hacks for lighting, tech setup, and pet-proofing your space

• What brands and stations expect (and how to deliver it like a pro)
  

Key Takeaways:

• Virtual TV = more opportunity. You can now land segments across the country without ever leaving home.

• Your kitchen can be a set. With a few tools and tweaks, you’ve got everything you need to shoot high-quality content.

• Be the boss of your segment. You're not “just the guest”—you’re the talent. Own your message and lead with confidence.

• Practice makes confident. You don’t need to be perfect to be powerful. Just start where you are.

Get ready to step into the spotlight, without leaving your house! If you’re brand new to TV or looking to expand your reach, this episode gives you the tools and the pep talk to make it happen.

Hey Besties! In this episode, we’re getting real about something we get asked all the time: How do you do it all? Spoiler alert: we don’t. But what we do have? Boundaries. The kind that help us balance working mom life without losing our minds (most days). We’re talking about how our days actually look, what we’ve learned about setting limits, and how we’re adjusting in real time as life shifts around us — kids, careers, casitas, and all.

In this episode, we share:

• What work/life balance really looks like for us in this season (hint: it's not Pinterest-perfect).

• Kristen’s big shift into full-on stay-at-home mom mode (plus TV segments and mentorship magic).

• Why boundaries aren’t one-size-fits-all — and how ours have changed over time.

• The push/pull between ambition and presence, and how we’re learning to listen to our gut.

Key Takeaways:

• Boundaries create freedom. Saying no to what doesn’t align opens the door to what truly matters.

• This season won’t last forever. Whether you're working, resting, dreaming, or doing — let it serve you.

• You’re allowed to evolve. The way you work, parent, and show up can (and should!) shift with you.

• Trust your gut. If something feels off, it probably is. You get to rewrite the rules.

Whether you’re hustling at home, building a business, or somewhere in between — we see you. This episode is your permission slip to reimagine what balance looks like for you. Let’s make more room for joy, more space for alignment, and more grace for the messiness of it all.

Hey Besties! We recorded this one LIVE — and you could feel the energy in the room. We’re talking all about living in the gap — that weird, messy in-between season when you know you're meant for more, but you're not there yet. You’ve got the vision, the calling, maybe even the Pinterest board—but the finish line feels just out of reach. Whether you're navigating a big life change, motherhood, career pivots, or just feeling stuck in the "not yet," you’re not alone — and we’re walking through it right beside you.

In this episode, we share:

• Our own gap stories — from career leaps and burnout to surprise life curveballs (yes, one of us lived in a casita with a toaster oven).

• The mindset shifts, meltdowns, and magic that come with transitional seasons.

• What we’ve learned (and are still learning!) about trusting the in-between.

• Real advice for making your gap season feel less lonely and a little more doable.

Key Takeaways:

• The gap is where growth happens. It’s uncomfortable, but it’s where you start becoming the next version of yourself.

• You’re not alone in the wait. We’ve been there too — in the tears, the confusion, the “what am I doing?” moments.

• Small changes make a big impact. Sometimes it’s a new routine, a meditation app, or just a long walk with a friend that shifts your whole day.

• Let’s talk about the hard stuff. Friendships, money, mom guilt, sex — no topic is off limits here.

If you’ve been feeling a little lost, a little in limbo, or just craving something more, this episode is your permission slip to slow down, be kind to yourself, and keep going. You’re not behind. You’re in the gap — and you're in great company. 💛

This Episode is sponsored by NOW. Offer valid through 11:59 PM Central Standard Time 12/31/25. Offer valid only on nowfoods.com. Prices are as shown. Some exclusions apply. Must use coupon code BUSINESSBESTIE in the Promotion Code field at checkout. While supplies last at nowfoods.com. This offer does not apply to applicable taxes or shipping and handling. Offer cannot be used on previous purchases. NOW Health Group, Inc. has the right to end any promotion at any time.

Today we are going to chat about something super close to our hearts—juggling multiple income streams! Are you ready to shake up the way you think about making money? We're all about creating a colorful mosaic of income streams because, let’s face it, relying on just one can be a little scary sometimes! We are spilling the secrets to building a vibrant and diverse portfolio of income sources. Why settle for one when you can mix and match to your heart’s content?

In this episode, we discuss:

• Why it’s smart to never rely on just one income source.

• Our personal mix of projects—from media partnerships to private practice—and how we keep all the balls in the air.

• Our top tips for staying flexible and making every opportunity count.

Key Takeaways:

• Spread the Love: Discover why spreading your income sources can mean security and excitement in your business life.

• Flexibility Is Your Friend: Hear how we adapt our strategies based on what’s cooking in our business kitchens.

• Relationships Are Gold: Learn why who you know might just open the next door for you.

Ready to mix up your income like a pro? We’re diving deep into how we make it work, so you can too! Tune in and let’s get those income streams flowing in harmony.