The Business Ignite Show: Online Marketing | Social Media | Community

Natalie Cutler-Welsh of Go To Girl Social Media and Networking joins me today to talk about online networking and how to make the most of it.

We talk about profile pics (and how they should look like the current you and not the 10 years ago you), following up with contacts you meet both online and offline with a contact management system (and not just adding them to your email list) and more!

Find the show notes over at http://www.sandysidhumedia.com/episode47

Tweet me @SandySidhu and let me know how you are going to up your game online.

In this episode, I share my latest email marketing pet peeves which happens to be the "Oops, wrong email" tactic that a lot of internet marketers are using this days. Is this an attempt at getting higher open rates? Seems like it.

I turned to my community and they weighed in on what they thought and the general consensus was that it's annoying! I want to hear from you! What do you think?

Tweet me @SandySidhu #BusinessIgnite and share your biggest email marketing pet peeves.

You can find the show notes at http://www.sandysidhumedia.com/episode46

In this week's episode, I take a listener question and share what I use to create landing pages for my webinars. I use LeadPages because I find it super easy and they are tested and designed to convert. However, that is not the only option, you could create a page on your own site but the key is to focus on the copy and the call to action. It helps if there are less distractions and choices for the person to make! Have a question for a future episode? Leave me a message and get a shout out in a future episode: http://www.sandysidhumedia.com/live or send me an email [email protected]

Signature Program Specialist Janet Kafadar joins me today to talk all about creating your first signature program online. She shares how she first started out as a VA but soon realized that wasn't her thing, but rather she wanted to focus on helping people launch. She identified a gap in the market seeing that there was a lot of information about launching but a gap between going from the idea and creation side of things.

A signature program is unique to you and sets you apart from your competitors and there is no right time to create a signature program.  There is nothing wrong with starting small with small products and growing from there.

You can find the shownotes at http://www.sandysidhumedia.com/episode44 

Have you signed up for the weekly ignite? Get actionable marketing tips every week http://www.sandysidhumedia.com/igniteweekly 

I want to hear from you! Are you creating a signature program?

Tweet me @SandySidhu #BusinessIgnite and let me know

This week's Fast Fix Friday episode, I answer a listener question regarding webinars. The question: I want to do webinars but how do I create my content without giving it all away and leaving some interest in my products and services?

When I create my webinars, I focus on the WHY and my products/services are the HOW. For example, in my recent webinar series Create, Promote and Profit With Webinars I talk about the 6 reasons why you should do webinars and while I do touch upon the techy aspects of how to do it, it's not my entire focus.

People will walk away with enough information to go out and get started but if they are interested in more and want to get help with the actual HOW which is in my case setting everything up I offer them my DIY Webinar Guide.

Have a question for an upcoming episode? Tweet me @SandySidhu, leave me a Speakpipe or send me an email [email protected]

I'm getting ready to record my 50th episode which will air in August and want to hear from you! If you've been listening for awhile or a new listener, I'd love to know if there was a particular episode that you really enjoyed and made yout take action.

So head over to http://www.sandysidhumedia.com/episode42 and leave me a speakpipe message of up to 90 seconds. Say your name, your website and what action you took or why the episode resonated with you. OR you can also leave me a question that you want answered in an upcoming episode!

Can't wait to hear from you! Have you signed up for the weekly ignite? Sign up here http://www.sandysidhumedia.com/igniteweekly

Renegade life coach, Sally Hope joins me today to talk about all things community. A former musician, she soon realized that she loved having access to people but wanted to help them in a more focused way. At the suggestion of a band mate, she looked into life coaching and got certiifed. Creator of the first B-School group 5 years ago, she has since gone on to launch her own community, Wildheart Revolution in which the focus is the entire person and not just the business aspects.

We talk about how to launch communities, why you should do it because you believe in community and connection and not just do it for the money because it is a lot of work!

You can find the show notes at http://www.sandysidhumedia.com/episode41

Solo episode time! In this episode, I share the three reasons why I have added webinars to my marketing strategy and how I am using them to connect with my audience, broaden my reach and educate. I also share how I come up with topic ideas for my webinars and how you can create one webinar but reposition who you target to.

Have you thought about doing webinars? Why or why not?

Tweet me at @SandySidhu #BusinessIgnite and let me know! I am also running an encore presentation of my "How To Create, Promote and Profit from Webinars" free traning on July 9th at 12pm EST

Sign up here http://www.sandysidhumedia.com/webinar

You can find the shownotes at http://www.sandysidhumedia.com/episode40

Maya Gaddie joins me to talk all things technology. When you're in the growing phases of your business, it's time to get serious about systems and the tools you are using. We talk about email marketing systems, customer relationship management, project management as well as managing your day-to-day tasks.

Show notes can be found at http://www.sandysidhumedia.com/episode39

What tools do you rely on in your business? Tweet me @SandySidhu #BusinessIgnite

Also, I'd love to hear from you-where do you listen to the show? Tag me on Instagram @SandySidhu  Have you signed up for the weekly Ignite? Get marketing and tech tips to ignte your business online: http://www.sandysidhumedia.com/igniteweekly

Hey! Welcome to the Friday edition of the Business Ignite Show where I answer your questions! Got a question for a future episode? Tweet me @SandySidhu #BusinessIgnite or drop me an email [email protected]

This week I talk about a recent change I made to my webinar sign up flow..I optimized my thank you page and added two calls to action and saw a huge increase in Facebook likes and opt-ins to my private online community Ignite Online. In the past, I would say my thank you page was kind of "meh" and not really taking advantage of that and capturing people's attention while I had it in an easy way. So the results of this small change have increased my likes by ~75 and doubled my growing community.  I then went ahead and also made the change to my regular opt-tin and hope to see similar results over time (since I was heavily promoting my webinar this week).

Here's the page that I used: http://www.sandysidhumedia.com/thanks