The Business Marketing Club Podcast

Continuing a series of in-depth interviews with some of Business Marketing’s heroes.  Today business marketer Dave Stevens speaks to marketing consultant Ayo Abbas.  Ayo’s business career covers Transport for London, the NHS, pi-top, and her own marketing consulting firm.

Continuing a series of in-depth interviews with some of Business Marketing’s heroes.  Today business Marketer Dave Stevens speaks to Founder of Rooster Punk Paul Cash.  Paul’s business career covers IT (HP) and consulting. 

Continuing a series of in-depth interviews with some of Business Marketing’s heroes.  Today business Marketer Dave Stevens speaks to Managing Director of Achieve B2B Marketing Doug Marshall.  Doug’s business career covers publishing (Emap), information services (Wilmington), and consulting. 

Continuing a series of in-depth interviews with some of Business Marketing’s heroes.  Today business Marketer Dave Stevens speaks to Director of Digital Marketing and Brand at Virgin Media O2 Zoe Hominick.  Zoe’s business marketing career also covers HP and Cable & Wireless.

ABM is so last year. ABX is the new black.  B2B Marketer Dave Stevens talks to Senior Manager of Field Marketing EMEA at Demandbase Leanne Chescoe to explain all about it. Plus Co-Founder of Shaped BY Nick Farrar on the best way to launch a brand and Head of Enterprise Acquisition and Upsell Marketing at VMO2 Alysha Spencer on the “New Marketing Normal.”

Continuing a series of in-depth interviews with some of Business Marketing’s heroes.  Today business Marketer Dave Stevens speaks to CEO and Founder of Odyssiant Aly Richards. Aly’s business career covers software engineering (PEGA), professional services (CapGemini), mobile (VMO2), and CX (CX Genius). 

Continuing a series of in-depth interviews with some of Business Marketing’s heroes.  Today business Marketer Dave Stevens speaks to Marketing Director at Applaud Rachel James.  Rachel’s business marketing career covers event management (Terrapin, Dubai World Trade Centre), management consulting (Biz Group), technology (Masternaut), and HR Services (Applaud).

Continuing a series of in-depth interviews with some of Business Marketing’s heroes.  Today business Marketer Dave Stevens speaks to Co-Founder and Marketing Account Director at Digital Radish Renaye Edwards. Renaye’s business marketing career covers media / property (Reed Business), retail (Planet Retail), and technology / advertising (Digital Radish). 

Beginning a series of in-depth interviews with some of Business Marketing’s heroes.  Today business Marketer Dave Stevens speaks to Head of Marketing at Addleshaw Goddard Brian Macreadie.

Brian’s business marketing career covers technology (IBM, AT&T, Reliance Globalcomm), media (Getty), and law (Berwin Leighton Paisner). 

Beginning a series of in-depth interviews with some of Business Marketing’s heroes.  Today business Marketer Dave Stevens speaks to April Dunsford.  

April is a positioning consultant, speaker, and author.  She works with B2B tech companies to ensure their best-fit customers intuitively understand and love their products.