The Business Method: Interviewing Billionaires, Billion Dollar Founders & the World’s Most Successful People 🎧🔥

2-10 minute high-performance clips delivered to you Monday & Friday from our top interviews

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Listeners, welcome to the show! Today, have a pioneer from the early days of social networking and one of the co-founders of LinkedIn on the podcast! We are going to get behind the mind and the story of how the world’s largest online business network got its start!

He co-founded LinkedIn with Reid Hoffman, Allen Blue, Jean-Luc Vaillant and Eric Ly, and his name is Konstantin Guericke.  LinkedIn went public in 2011 for $4 billion and was purchased by Microsoft in 2016 for $26 billion. 

Recognizing the potential of the Internet with its vast networking possibilities, Konstantin and his future co-founder Reid Hoffman developed the idea for LinkedIn.

Konstantin led the company’s marketing to profitability. For the first few years, he focused on positioning/branding, viral marketing, user engagement emails and media relations. Later, he also managed LinkedIn Groups, international expansion and the corporate sales team.

In May of 2003, LinkedIn was officially released. They had 81,000 users by the end of that year, over ½ a million by their 12-month mark and 4.5 million users at the end of their second year. 

We’re going to dive into LinkedIn’s story with Konstatin and how he has been making an impact in the entrepreneurial world since he left LinkedIn. 

3:16 Intro

Contact Info:

https://www.linkedin.com/in/konstantin/

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2-10 minute high-performance clips delivered to you Monday & Friday from our top interviews

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Could you imagine inheriting a 150 year old, $2 Billion media company at the age of 26? I couldn’t! Then along with managing this media behemoth losing the company completely over the next few years! Our guest today lived through that. That’s right, not too long out of Graduate school Warwick Fairfax inherited Fairfax Media one of the top media companies in Australia worth $2.25Billion, and then began the painful process of watching his family’s company slip away one day at a time until it was all gone!

Hello listeners, welcome to The Business Method Podcast. Today, we have a very unique story to tell you. In the intro, you learned a bit about Warwick Fairfax, and we will get to hear the exact story of what it was like for him as a young man losing his family’s company. But there is more, we also will hear how he turned his entire life around after that experience and where he has ended up today as a businessman, WSJ best-selling author, consultant, and entrepreneur. 

It’s going to be an exciting show, so let’s jump into it….

04:41 The History of Fairfax

10:44 The Influence of Fairfax Media

13:16 How Warwick Ran the Business

17:06 Why Bad Decisions Where Made

18:23 How Warwick Planed to Takeover the Business

21:06 The Complexity of A Family Business

25:31 How to be Successful and Satisfied

27:28 How it Felt Losing Fairfax Media

31:31 Finding a New Normal

34:06 Restarting in America

36:59 The Decision to Start His Own Business

40:24 Learning From our Darkest Moments

43:26 Warwick’s Podcast

44:16 Redemption and the Path Back

47:54 The Process of Getting Back on Track in Life

53:11 Finding Something Bigger than Yourself

57:28 What is Crucible Leadership

Contact Info:

Crucibleleadership.com

Podcast: Beyond the Crucible

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2-10 minute high-performance clips delivered to you Monday & Friday from our top interviews

Contact Info: Website: https://www.thebusinessmethod.com/ 

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Our guest in this episode is a serial entrepreneur who was recognized by the White House as one of the Top 100 Entrepreneurs in the US with the "Impact Award".  He is also named by Fortune Magazine as one of the World’s 50 Greatest Leaders, alongside the likes of Bill Gates & Tim Cook. He received an award from Inc. Magazine’s “30 under 30 entrepreneurs” and Forbes identified him as one of the “top 30 most impactful entrepreneurs.”

Daniel Epstein already started three companies to his name as he finished his undergraduate degree in Philosophy. His passion for meaningful and beneficial entrepreneurship led him to start Unreasonable Group. Unreasonable Group is a global community of entrepreneurs that are shaping trillion-dollar industries and uplifting the lives of over 720 million people. The Unreasonable partners with multinational institutions and revered brands to align them with impactful growth-stage entrepreneurs, and today actively supports 250 entrepreneurs who have raised $6.9b in financing, generated $5.2B in revenue, and impacted 180 countries across the globe.

Daniel will share how his unconventional approach towards entrepreneurship institutes an influential community that positively impacted 730 million people worldwide.

6:08  How Daniel Epstein Started

12:38  What Do All Entrepreneurs Have In Common

13:31  Daniel Bending History In The Right Direction

14:50  What Business Is Fundamentally About

15:02  Bias Belief On Business

16:45  The First Company

22:21  Collaborative Advantage

24:09  Conceiving The Win-Win Situation Idea

28:16 How Philosophy Could Influence Morally Good Decisions in Business

31:26  Profiteering Vs Intentional Profit

34:37  Dealing With Potential Losses

36:38  Using Business As A Beneficial Tool For Everyone

39:19  The Genesis Of Unreasonable Group

46:39  Creating Impactful Communities

49:18  Is Entrepreneurship The Solution To Every Problem?

50:31 Using Competitiveness To A Good Advantage 

53:06  Confidence And Humility

55:48  Empowering Vulnerabilities 

57:01  Common Misconception Of Confidence

57:36  Allowing Yourself To Be Vulnerable To Other People

59:13  Resistance And Defensiveness In Being Called Out

1:02:51  Qualifications For Unreasonable Groups

1:04:28 Gauging The Societal And Environmental Impact Through The Intention And The Profit Model Of The Business

1:07:17  The Growth Of Unreasonable

1:11:19  Empathy builds empires

1:13:19  When Did The Growth Stage Started?

1:14:16  How Unreasonable Makes Money Through Crowdfunding

1:18:54  Switching Model

1:21:21  How Daniel Got Through Financial Roadblocks To Sustain Unreasonable

1:23:56  Start A Business Where You See Yourself In 10 Years Time

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2-10 minute high-performance clips delivered to you Monday & Friday from our top interviews

Contact Info: Website: https://www.thebusinessmethod.com/ 

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Today on the podcast we are joined by none other than the man that has founded and built an Inc.500 8-figure online company helping entrepreneurs create systems in their business to have a flood of clients coming to them for their services. Together he and his team have built one of the top sales & marketing systems for coaches and specialists becoming a household name in the entrepreneur world. His name is Russ Ruffino and he is the founder of Clients on Demand!

Clients on Demand was ranked #186 on Inc Magazine’s Fastest Growing Companies list. They currently serve 80-100 new entrepreneurs per month and are producing about $1.7 Million per month in revenue. They spend about $800k a year to consistently try and improve their business model, helping them create one of the most successful companies in the world that directly helps coaches scale their businesses rapidly! Their direct clients have done over $1Billion in sales using their system. 

I have been following Russ for over 3-years now and I am very excited to have him on the show so we can dissect the art of high-ticket sales to help you scale your coaching or consulting businesses to 7-figures and beyond!

03:16 - Who is Russ Ruffino?

04:22 - What the Book “Four Hour Work Week” Meant to Russ

08:19 - Reality Comes Crashing Down on Russ

14:05 - Going from Low to High Ticket Offers

21:36 - Rehearsing Gratitude 

23:56 - Timeless Business Principles

27:04 - Beta Testing High Ticket Offers 

34:38 - Who Should Create a High Ticket Offer?

41:26 - What Results are Typical When Working with Clients on Demand?

43:45 - What’s Included in the Clients on Demand Mastermind?

48:32 - Why Clients on Demand Spends Money to Try and Break Their Business.

51:48 - What is Russ’s Morning Routine?

53:58 - Not Getting Distracted By the Noise

Contact Info:

https://www.clientsondemand.com/

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2-10 minute high-performance clips delivered to you Monday & Friday from our top interviews

Contact Info: Website: https://www.thebusinessmethod.com/ 

Apple Podcasts: http://bit.ly/TheBusinessMethod

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He runs one of the top business podcasts in the world that he has been hosting for about a decade. He has over 2000 interviews and is one of the few that has turned his podcast into a very profitable business. Before his podcasting days he founded Bradford & Reed, a company that ran a collection of startups. He built Bradford & Reed into a $30 Million company in his 20’s to the point where they were processing 400k online greeting cards a day and were a top-25 valued website property in the world way back in the year 2000. He got to the point where he was burnt out and sold his company and then he decided to become a podcaster. 

The name of his podcast is Mixergy and it is close to being one of the biggest business podcasts on the planet. Our guest’s name is Andrew Warner. He has interviewed top entrepreneurs from all over the world such as the founders of Wikipedia, Groupon, LivingSocial, LinkedIn, Airbnb, and many, many more. Today his podcast is a household name throughout the entrepreneur scene and he is on our show to tell us how he did it all! Andrew, welcome to the show!

03:15 Who is Andrew Warner?

04:45 How long Has Andrew Been Podcasting?

06:19 Choosing the Right Platform

07:55 Andrews New Book

09:15 Asking for a Meeting With the Head of Bradford & Reed

12:31 Andrew's Best Podcast Interview

18:02 The Effect of Hiring Coaches in Andrews Life

21:45 Dissecting Podcasts as a Business

31:00 What was Andrew's Revenue from Advertising 

37:05 Therapy vs Business Coaches

43:05 How Andrew Approaches Burnout

47:45 Becoming Better at Reading Ads

54:10 What are the Differences Between a Unicorn Company and Everyone Else

57:55 Andrews Favorite Entrepreneurs and Podcasts

59:45 How to Grow Your Podcast

1:01:00 How to Support Andrew

Contact Info:

https://mixergy.com/

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