Dr. Bob Kaiser visits with Dr. Scott Shreeve, founder, CEO and board member of Crossover Health. Shreeve, an emergency medicine physician, explains how he found a way to scale his vision for a new primary-care model that utilizes technology — an approach often dubbed healthcare 2.0 — to improve access for patients and enhances their quality of life. The company Shreeve founded now counts Apple, Amazon, Comcast, Facebook LinkedIn and other large employers among his customers.