The Business Storytelling Podcast

By Trappe Digital LLC

Top content marketer Christoph Trappe and guests share tips on connecting better with buyers. Named a Top 5 storytelling podcast, a Top 125 podcast to listen to in 2025, and a Top 1.5 percent podcast ... more

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FAQs about The Business Storytelling Podcast:

How many episodes does The Business Storytelling Podcast have?

The podcast currently has 801 episodes available.

The Business Storytelling Podcast episodes:

February 03, 2021 323: How to come up with great ideas - a chat with Carla Johnson
Carla joins Christoph on this live recording of the Business Storytelling Podcast to discuss how to re:think Innovation and come up with great ideas.
Find her book on the topic here: https://amzn.to/3oIbrwm
Christoph's content performance book: https://amzn.to/38ezVrb
Find more podcast episodes: https://lnkd.in/ePb7wUi
...more
32min
February 02, 2021 322: The importance of testing in marketing - a chat with Ron Stefanski
Ron, of https://www.onehourprofessor.com/, joins Christoph on this live recording of the Business Storytelling Podcast.
We discussed:
Why testing is important
How to test assumptions
Multi-variant and A/B testing
And more....
Read a related article from Ron here: https://www.orbitmedia.com/blog/multivariate-ab-testing/
More podcast episodes: http://authenticstorytelling.net/podcast
Christoph's blog: http://authenticstorytelling.net
...more
44min
February 01, 2021 321: Marketing strategies with Pam Didner
Global Marketing Expert Pam Didner joins Christoph Trappe on this live recording of the Business Storytelling Podcast to talk AI and marketing strategies in 2021.
Find her book here: https://amzn.to/34i8wlU
Her website: https://pamdidner.com/
Christoph’s new “Going Live“ book: https://authenticstorytelling.net/going-live-book/
Find more podcast episodes: https://lnkd.in/ePb7wUi
Christoph's content performance book: https://lnkd.in/e3dWVd5
...more
35min
January 31, 2021 320: Virtual Singapore keynote: Audio and voice for content marketers
With all travel off Christoph gave a virtual keynote in Singapore in 2020. Thanks COVID. He discusses how content marketers need to think about audio content and how to create it quickly. We also discussed the impact of voice on our content strategies. To book him to speak at your event contact him here: https://authenticstorytelling.net/hire-speak-authentic-storytelling/
...more
21min
January 30, 2021 319: Re-humanizing the workplace - a chat with Chuck Blakeman
Chuck joins Christoph on this live recording of the Business Storytelling Podcast to discuss the topic of his latest book "Re-humanizing the workplace."
Get a copy here: https://amzn.to/3nkQcPM
Christoph's content performance book: https://amzn.to/38ezVrb
Christoph's blog: http://authenticstorytelling.net
...more
35min
January 29, 2021 318: Crisis PPC and other PPC topics - a chat with Kirk Williams
Author Kirk Williams joins Christoph Trappe to discuss the topic on today's live recording of the Business Storytelling Podcast.
His book "Ponderings of a PPC Professional" can be purchased here: https://amzn.to/2VvGizs
Follow him on Twitter: https://twitter.com/PPCKirk
Christoph's content performance book: https://authenticstorytelling.net/content-performance-culture-book/
...more
33min
January 27, 2021 317: The latest B2C marketing research from the Content Marketing Institute
Stephanie Stahl, GM of the CMI, joins me on today's episode to discuss the latest research.
Find the full report here: https://lnkd.in/eWJ7_qS
...more
29min
January 26, 2021 316: Is Clubhouse worth including in your marketing strategy?
Clubhouse is an audio-only social network. I blogged about my first impressions here: https://authenticstorytelling.net/clubhouse-app/ You can also find the video version of this episode at that link.
Social Media Expert Mitch Jackson of https://streaming.lawyer/ joins Christoph on this live recording of the Business Storytelling Podcast to share his thoughts on the app and how you can integrate it into your marketing.
Christoph's content performance book: https://amzn.to/38ezVrb
Find more podcast episodes: authenticstorystelling.net/podcast
...more
41min
January 26, 2021 315: Subscriptions - the forever transaction with Robbie Kellman Baxter
Robbie Kellman Baxter joins Christoph Trappe on this live recording of the Business Storytelling Podcast to discuss the topic.
Find her book here: https://amzn.to/2JYwM5n
More podcast episodes: http://authenticstorytelling.net/podcast

...more
37min
January 25, 2021 314: How to deliver the right Facebook ad, at the right time, to the right audience
Bob Regnerus, author of the Ultimate Guide to Facebook Advertising, joins Christoph Trappe on this live recording of the Business Storytelling Podcast to discuss the topic.
Find his book here: https://amzn.to/358Zo3Y
Bob's website: https://lnkd.in/eVfUApp
Find more podcast episodes: https://lnkd.in/eYsZuzr
Christoph's content performance book: https://lnkd.in/e3dWVd5
Need help with your marketing? Contact Christoph now: https://lnkd.in/e4xpVPm or [email protected]
More marketing tips: https://lnkd.in/bDTft_d
...more
36min

FAQs about The Business Storytelling Podcast:

How many episodes does The Business Storytelling Podcast have?

The podcast currently has 801 episodes available.