The Calm Marketer: SEO and Social Media Tips For Entrepreneurs

The Calm Marketer: SEO and Social Media Tips For Entrepreneurs

By Kenneth FongBusinessMarketing
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The Calm Marketer: SEO and Social Media Tips For Entrepreneurs episodes

  • How To Stay Focused At Work

    Episode #29 - Staying focused can be very hard, so I will tell you how I stay focused to get the most success in my day.

    My secret productivity weapons:

    • Listen To Brain.FM - Get 1 month free by clicking here.
    • Use A Pomodoro Timer:
    • Youtube - https://youtu.be/VkQjP8xsHwY
    • Physical Timer - click here to see on Amazon.
    • Move your phone 5 feet away from you or to a different room.
      • 9 min
    • Why Your Facebook Ads Are Not Working

      Episode #28 - Getting no traction on your Facebook Ads? Make sure you're not making any of these mistakes.

      I see these mistakes all the time:

      1. Not choosing the right campaign objective.
      2. Boosting Facebook Posts.
      3. Having too low of a budget.
        4. 9 min
      4. Improving Page Speed Is a Tricky Monster

        Episode #27 - Getting your website to load fast can be very tricky and Google PageSpeed Insights tool does not make it any easier.

        Tips:

        Removed slow WP plugins.

        Don't use AddThis social media share plugin.

        Use AddToAny instead.

        Fonts - super important. 

        Do not do third party hosting because it has to call the Google servers.

        You should self-host and pre-load them.

        Helpful WP page speed plugins to use:

        • WP Super Cache
        • WP Rocket
        • WP Super Minify
        • OMGF to Host Google Fonts Locally
          • 10 min
        • How To Take Action On Your Goals

          Episode #25 - How to take action on your goals for INFPs and people who procrastinate.

          Tools I recommend to get laser-focused on your goals:

          Infinity Project Management Tool

          Microsoft OneNote Tool

          9 min
        • Best SEO Practices For Black Friday and Cyber Monday Pages

          Episode #21 - Today, we go over the top 6 best SEO practices you need to follow for Black Friday and Cyber Monday pages to rank on top!

          These are recommendations for retailers to help Google highlight and surface sales events in search results.

          1. Use the same URL. IE: site .com/black-friday-sales/
          2. Publish early: Create your sales page(s) at least a month before the sale so Google has time to discover and index it.
          3. Follow standard SEO best practices: Make sure you are targeting keywords and updating your metadata.
          4. Build internal links to the landing page: Link to your Cyber Monday and Black Friday landing pages from other pages on your website, especially the home page. This will help communicate its importance to Google, and help your site visitors find the page faster.
          5. Include a relevant, high-quality image: Provide a static image with an up-to-date representation of your sale. Use more than one image and also add helpful videos.
          6. Get the landing page recrawled: Tell Google to recrawl your page by going into your Google Search Console. Also make sure your XML sitemap is updated with your sales page.


            7. 9 min

          About The Calm Marketer: SEO and Social Media Tips For Entrepreneurs

          From the publisher's feed

          Welcome to The Calm Marketer Podcast by Kenneth Fong!