We're focussing on digital marketing with tips on how to plan, optimise and track your next campaign. Our contributor is James Hume from "Your Digital Marketing Ally".

Welcome to episode 4. This week, we look at GDPR with a refresher on the things marketers should (and shouldn't) be doing. Our contributor is Steve Bax of Bax Interaction.

Is becoming a leader the pinnacle of your career? In our third episode, we find out what makes a great leader, while revealing some golden tips for anyone moving from management into a leadership role. Our guest this week is Jasper Robertson.

Welcome to the second episode of the Cambridge Marketing Podcast. This week, we're looking at routes into careers in marketing, with guests Charlotte Lestienne and Nick Wake.

In our first episode, we're focussing on crisis communications, with practical tips on handling media interviews. Our guest is Terry Nicklin from the Cambridgeshire-based Keynote PR.

Join Kiran Kapur for an engaging look at the key marketing stories of the week, with useful advice and engaging interviews with fellow marketing experts.