The Chefpreneur Podcast

The Chefpreneur Podcast

By Andres HinojosaBusinessArtsFoodCareers
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The Chefpreneur Podcast episodes

  • The more VALUE you add = The more MONEY you make

    Want Us To Build Your Entire Personal Chef Company For You? 

    👉 Click Here To Apply: https://build.chefpreneur.com/

    This podcast episode begins with a question from one of the participants of the free web class by Chef Andres Hinojosa last Thursday. Her name is Elena and her question is: “I would like to know the best way to get money for my services without feeling like I'm overcharging the client”. Pricing is comprised of two factors: cost and value. Cost includes the ingredients and manpower, while Value is all about the service that you will give to your clients. It is important to add value to yourself and your service as the basis of your pricing.  Listen to this week’s podcast to learn more.

    Most of the time, value is usually mistaken as just your experience, credentials and background but it is more than that. Clients focus more on the value of what you can do for them than your skills and experience. Empathy plays a major role in adding value to yourself as this sends a message to your client that you understand their needs and that you are willing to give them an awesome experience, not just food.

    We are motivating, educating, and inspiring chefs to take a leap of faith, start their own business, and create experiences they want to create with nothing holding them back!

    We talk all things Chefpreneur. Guests include clients, chefs, attorneys, farmers … whoever can inspire you to think about the industry differently.

    The future is yours … put it into your own hands!

     

    Thanks for listening to the Chefpreneur Podcast – empowering chefs to take control of their future.


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    27 min
  • The freedom of having your own business

    Want Us To Build Your Entire Personal Chef Company For You?  

    👉 Click Here To Apply: https://build.chefpreneur.com/

    Chef Andres began his podcast this week with his Q&A segment. The question came from one of the Chefpreneur Movement Group member, Nancy, and her question is: What are the ideas for cost-efficient working commercial kitchen space for prepped meals as this drives up the cost? Also, what to do in the early stages of your business? In starting a new business, all aspects should be taken into consideration. In a meal preparation and delivery service setting, possible consideration is needing to have a big kitchen which may be an overhead cost. One way to counteract this is to start building a level of clientele where you go to their homes and cook their meals there, which is the concept of being a Personal Chef. Advantages of being one are: being able to start a business without having major overhead cost, you’ll have direct interaction with the clients which gives you the chance to analyze and get first hand feedbacks with the food and service for further improvement and lastly, chance for mastering the business as you'll have the direct experience in terms of Marketing, Logistics, Service, etc. Listen to this week’s podcast to learn more.

    Having your own business has its advantages and disadvantages. One of its advantages is being able to have freedom in all aspects of your life. It may be time, creativity with your craft and being able to decide whenever you wanted to give back or share blessings to other people without someone telling you what should and should not do.

    In the Chefpreneur program, we will guide and coach you in implementing the most effective system that will meet both excellence and profitability. We will also offer free webinars for you to continuously grow and excel in the business.

    Stay tuned each week as Chef Andres guides listeners through the process of becoming personal chefs. The Chefpreneur Facebook Group was created to give you the support you need to follow your dreams. It won’t be easy (It can be overwhelming at times), but it will be well worth it. Chef Andres is hard at work perfecting the Chefpreneur program so that you will have all the tools you need to get started at your fingertips. The program is coming soon, but in the meantime, work on naming your business, getting licensed, and all the other items discussed in the Chefpreneur e-book.

    We are motivating, educating, and inspiring chefs to take a leap of faith, start their own business, and create experiences they want to create with nothing holding them back!

    We talk all things Chefpreneur. Guests include clients, chefs, attorneys, farmers … whoever can inspire you to think about the industry differently.

    The future is yours … put it into your own hands!

    Thanks for listening to the Chefpreneur Podcast – empowering chefs to take control of their future.


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    23 min
  • Excellence

    Want Us To Build Your Entire Personal Chef Company For You?  

    👉 Click Here To Apply: https://build.chefpreneur.com/

    Chef Andres begins this podcast episode by answering a question from one of his Beta students under the Chefpreneur Program. The question is: “Is it okay to compromise my business brand or standard in lieu of partnership and exposure?”. In having a business, strategic partnership is important but this should not risk diminishing your brand or standards just to please the client. You’ll end up not giving the lasting service and impression that you wanted them to have from you. Listen to this week’s podcast to learn more, but please send any questions you have to [email protected] or join the Chefpreneur Movement Facebook Group and post questions there as well.

     

    Chef Andres’ quoted a fellow chef, Thomas Keller, “When you acknowledge, as you must, that there is no such thing as perfect food, only the idea of it, then the real purpose of striving toward perfection becomes clear: to make people happy. That's what cooking is all about.”

    Most of the chefs in business nowadays tend to focus on the wrong things such as being perfectionists on how their food looks and tastes, some even under appreciate themselves thinking that this is a way to build their businesses. But what’s more important is to strive for excellence in all aspects of your business to make your clients happy. Starting from how you present your website, on how you communicate with your clients, letting them know what services you can do for them and really listening to their needs. Also, Excellence extends up to the kind of system and process that you are implementing in your business. In the Chefpreneur program, we will guide and coach you in implementing the most effective system that will meet both excellence and profitability. We will also offer free webinars for you to continuously grow and excel in the business.

     

    Stay tuned each week as Chef Andres guides listeners through the process of becoming personal chefs. The Chefpreneur Movement Facebook Group was created to give you the support you need to follow your dreams. It won’t be easy (It can be overwhelming at times), but it will be well worth it. Chef Andres is hard at work perfecting the Chefpreneur program so that you will have all the tools you need to get started at your fingertips. The program is coming soon, but in the meantime, work on getting the courage to take a leap of faith, and be prepared to be your own boss.

     

    We are motivating, educating, and inspiring chefs to take a leap of faith to start their own business, and create experiences they want to create with nothing holding them back!

     

    We talk all things Chefpreneur Guests includes clients, chefs, attorneys, farmers.. Whoever can inspire you to think about the industry differently.

    The future is yours.. Put it into your own hands!

    Thanks for listening to the Chefpreneur Podcast – empowering chefs to take control of their future.


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    24 min
  • What is the Message You Are Sending Your Clients?

    Want Us To Build Your Entire Personal Chef Company For You?  

    👉 Click Here To Apply: https://build.chefpreneur.com/

    Thank you to all of our listeners for your continued support as we build the program. We are excited about launching this business and can’t wait to help you on your journey to become a personal chef!

    One of the questions asked by a Facebook Group member recently is what are some of the ways you add value through servitude? We are in the business of servitude and need to anticipate client’s needs based on the event they are having and help elevate it. Find those hidden needs and go above and beyond for your clients. Listen to this week’s podcast to learn more, but please send any questions you have to [email protected] or join the Chefpreneur Private Facebook Group and post questions there as well.

    In any business, messaging is one of the most important elements. When you want to convey your message through marketing, the message you send is vitally important. Most businesses take the wrong approach. Most make it about the business owner, not the client. Most clients don’t really care about your background. They want to know how you can solve their problems. If the message is about you, the messaging is off and does not speak to the client or their needs. You want to attract new clients so your messaging has to be very clear. You have to describe what you do.

    Any business that is started is based on some level of problem that needs to be solved. Your message should be telling the client how you will solve their problem through your business. You need to portray how you will make their lives better. State what you do very clearly in very elementary terms. Remember that consumers encounter thousands of advertisements each day and you need to make sure your message is clear so that you grab their attention. Tell them what you are offering and how you are going to benefit their lives. Make your messaging less about you and more about your clients. In the Chefpreneur program, we offer messaging templates (emails and phone calls) so that you can send the right messaging to your clients. Your message will be so powerful and you will be able to book the clients you desire.

    Stay tuned each week as Chef Andres guides listeners through the process of becoming personal chefs. The Chefpreneur FaceBook Group was created to give you the support you need to follow your dreams. It won’t be easy (It can be overwhelming at times), but it will be well worth it. Chef Andres is hard at work perfecting the Chefpreneur program so that you will have all the tools you need to get started at your fingertips. The program is coming soon, but in the meantime, work on naming your business, getting licensed, and all the other items discussed in the Chefpreneur e-book.

    We are motivating, educating, and inspiring chefs to take a leap of faith, start their own business, and create experiences they want to create with nothing holding them back!

    We talk all things Chefpreneur. Guests include clients, chefs, attorneys, farmers … whoever can inspire you to think about the industry differently.

    The future is yours … put it into your own hands!

    Thanks for listening to the Chefpreneur Podcast – empowering chefs to take control of their future.


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    29 min
  • 3 Mistakes I Made when Starting my Personal Chef Business that you can Avoid!

    Chef Andres begins this week by answering a question from Michael, a member of the Chefpreneur Facebook Group. Michael asked “What do you do if you do not have a kitchen of your own to work in?” As a personal chef you would cook out of your client’s homes. As a caterer, you might need to have your own commercial kitchen, but as a personal chef you can do weekly meal preparations and other events in your client’s homes. Another member asked how do you determine the number of portions to prepare for an event. You’ll have to listen to this week’s podcast to learn how to utilize portion control in your business, but please send any questions you have to [email protected] or join the Chefpreneur Private Facebook Group and post questions there as well.

    On this episode, Chef Andres discusses the 3 mistakes he made when he started his personal chef business. Mistake #1, he undervalued himself. He started out by charging by the hour. He would work a 10-hour day and make $350, but also write menus, shop, sit in traffic, etc., but the time adds up and he discovered he really wasn’t making the money he actually deserved. He wasn’t charging for the menu-development, shopping, and traffic.  In your own business, you are the product and you have to value yourself. Mistake #2, confusing your customers. The more complicated it is to figure out what you do, the lower the chances they will hire you. Give your customers your services in very elementary language. Mistake #3, not getting mentorship and guided help regarding how to run your business. Chef Andres read a few articles, but it really wasn’t enough. That’s why he created the Chefpreneur program. His advice to you … get some training and invest in a program so that you can avoid this mistake. He’s experienced these 3 things and is sharing them with you so that you can have a successful business like him.

    Stay tuned each week as Chef Andres guides listeners through the process of becoming personal chefs. The Chefpreneur FaceBook Group was created to give you the support you need to follow your dreams. It won’t be easy (It can be overwhelming at times), but it will be well worth it. Chef Andres is hard at work perfecting the Chefpreneur program so that you will have all the tools you need to get started at your fingertips. The program is coming soon, but in the meantime, work on naming your business, getting licensed, and all the other items discussed in the Chefpreneur e-book.

    We are motivating, educating, and inspiring chefs to take a leap of faith, start their own business, and create experiences they want to create with nothing holding them back!

    We talk all things Chefpreneur. Guests include clients, chefs, attorneys, farmers … whoever can inspire you to think about the industry differently.

    The future is yours … put it into your own hands!


    📞 Book a free discovery call: https://discovery.chefpreneur.com/

    🔔 Subscribe to Chefpreneur Podcast for weekly insights!

    Thanks for listening to the Chefpreneur Podcast – empowering chefs to take control of their future.

    Thanks for listening to the Chefpreneur Podcast – empowering chefs to take control of their future.


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    22 min
  • The 3 Things you Must Have to be a Successful Personal Chef

    Want Us To Build Your Entire Personal Chef Company For You? 

    👉 Click Here To Apply: https://build.chefpreneur.com/

    It has been a busy few weeks. We took some time off to celebrate the holidays with family and to give you all a break, but this week Chef Andres begins his podcast with his Q&A segment with a question asked by Ryan, a Facebook Group member, who wanted to know how should I charge clients … by the hour or some other way? Chef Andres warns about charging by the hour because clients could perceive that you might not be using your time wisely (It’s all about perception) … even if you are. Charge a flat rate for your services and charge for the cost of the food (groceries) to make it easier for you and your clients. Listen to the podcast to hear more about charging for your services. Keep the questions coming! They are helpful to everyone.

    Now to the meat of the podcast … What are the 3 things you need to do to be a successful personal chef? Budgeting, accounting, be a great cook? We’ve talked about it … it’s not just about your food and how well you cook. Food is not the key ingredient to success in this business. The first thing you need to have is some humility. Chefs have egos … we do. We take pride in our work and we are very confident, but we have got to put the client first and show them that their best interests are a priority. They aren’t always right, but as we put them first, they will appreciate our services so much more. You will win if you are humble. Next, you have to have a servant’s heart, also known as servitude. Don’t serve people just to get something. Do it because it’s your heart and it’s just the right thing to do. Don’t do it for tips and recognition, or the reviews on Yelp or Google. People will see right through you and spot insincerity a mile away. Servitude will drive your business. Finally, you have got to have passion. Sometimes we are so passionate that we become arrogant and forget why we chose the service industry in the first place. Your passion will come through in the work you do for people and they will see it. If you have these 3 ingredients, you are on your way to becoming a successful personal chef. You will win and you will be successful!

    Stay tuned each week as Chef Andres guides listeners through the process of becoming personal chefs. The Chefpreneur FaceBook Group was created to give you the support you need to follow your dreams. It won’t be easy (It can be overwhelming at times), but it will be well worth it. Chef Andres is hard at work perfecting the Chefpreneur program so that you will have all the tools you need to get started at your fingertips. The program is coming soon, but in the meantime, work on naming your business, getting licensed, and all the other items discussed in the Chefpreneur e-book.

    We are motivating, educating, and inspiring chefs to take a leap of faith, start their own business, and create experiences they want to create with nothing holding them back!

    We talk all things Chefpreneur. Guests include clients, chefs, attorneys, farmers … whoever can inspire you to think about the industry differently.

    The future is yours … put it into your own hands!

    Thanks for listening to the Chefpreneur Podcast – empowering chefs to take control of their future.


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    24 min
  • My Story

    Want Us To Build Your Entire Personal Chef Company For You? 

    👉 Click Here To Apply: https://build.chefpreneur.com/

    This week we begin with a Q&A forum question from Tina, a listener: What do you think of using Facebook for marketing? Chef Andres says that Facebook is great for marketing because you can target your specific market on Facebook. Marketing is expensive but Facebook marketing can be affordable if you manage your marketing strategy well. 

    This week, Chef Andres takes listeners on his career journey. He was interested in cooking at a young age. His grandmother lived with his family. She was from Chile and used to make the most wonderful foods. He remembers smelling fresh baked bread daily and she always made everything from scratch. All she had was a small, white tea cup for measuring. At 10 years old, Chef Andres became more and more interested in becoming a professional chef. He used to watch Great Chefs of the World on PBS and was truly inspired by the great chefs the show featured. During this time, his parents split and he moved to Iowa with his mother. Between the 7th and 8th grades his mother got into a devastating car accident that left her in a coma for quite some time. He went to live with his grandparents and remembers the amazing work ethic of his grandfather. He wanted to be like his grandfather. Eventually Chef Andres was able to move back with his mother while she recovered but he had the responsibilities of taking care of her. He wrote checks to pay the bills, grocery shopped, and spent time encouraging her. He went to culinary school in San Francisco and graduated at 17 years old.

    He had met his wife, Danielle, in High school while living in Iowa and when he returned after graduating from culinary school they married at a courthouse and then moved to Chicago. He worked in fine dining restaurants and hotels and was eventually hired to work at the Ritz Carlton. He worked his way up to one of the leading chefs in that hotel, the assistant garde manger chef. He and his small family visited San Diego one year  and since Chicago was cold and the winters were pretty miserable, Chef Andres transferred to San Diego where he and his family could enjoy warm winters like the one they experienced when they visited. He eventually applied for a sous chef position at another high end hotel in San Diego county. He got that position, then he went on to open a Hilton resort property, and then became the executive sous chef of another high end hotel in the area. He always wanted to start his own business so he started a catering and farmer’s market business but found out very quickly that farmer’s markets are difficult businesses to earn a profit. Throughout that time, he worked in many jobs as he ebbed and flowed and navigated the waters of running his own business. Eventually his current business was born and now Chef Andres looks forward to teaching others how to own a successful personal chef business just like him. He is concerned with the actual success of those who want to become personal chefs and looks forward to the launch of the Chefpreneur program.

    Stay tuned each week as Chef Andres guides listeners through the process of becoming personal chefs. The Chefpreneur Facebook Group was created to give you the support you need to follow your dreams. It won’t be easy (It can be overwhelming at times), but it will be well worth it. Chef Andres is hard at work perfecting the Chefpreneur program so that you will have all the tools you need to get started at your fingertips. The program is coming soon, but in the meantime, work on naming your business, getting licensed, and all the other items discussed in the Chefpreneur e-book.

    We are motivating, educating, and inspiring chefs to take a leap of faith, start their own business, and create experiences they want with nothing holding them back!

    We talk all things Chefpreneur. Guests include clients, chefs, attorneys, farmers … whoever can inspire you to think about the industry differently.

    Thanks for listening to the Chefpreneur Podcast – empowering chefs to take control of their future.


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    31 min
  • Is Money Evil?

    Want Us To Build Your Entire Personal Chef Company For You?  

    👉 Click Here To Apply: https://build.chefpreneur.com/

    Welcome back! We took the week off for the Thanksgiving Holiday, but we are back with another great episode.

    Chef Andres began his podcast this week with his Q&A segment. Angela asks: “How much should I spend on a logo?” Chef Andres recommends keeping your logo cost under $100 and keeping it simple. Think about Nike and McDonald’s and what those logos have in common … simplicity. Don’t get too caught up in it and don’t spend a whole lot of money on this part of building your business.

    On this week’s podcast, Chef Andres talks about MONEY. Many people have a misconception that money is evil and many people feel guilty for wanting more money or wanting to get more things. Chef Andres uses money as a tool. For example, he uses it to help others. He used an analogy today about putting a fire out with water. You can use water to put out the fire on a burning building, but water can also be used to drown someone. Is water evil? … No.

    Chef Andres recommends a book called The 10 Commandments of Making Money by Rabbi Lapin. Rabbi Lapin says that Money is nothing but a measure of how well you can serve another human being. Think about the heart and the intent of how you plan on using the money. Move forward with no guilt and be generous! If you were the last person on earth would you be the richest person on earth or the poorest person on earth? Listen to the podcast to find out how Chef Andres answers this question concerning value, contentment, and service.

    Stay tuned each week as Chef Andres guides listeners through the process of becoming personal chefs. The Chefpreneur FaceBook Group was created to give you the support you need to follow your dreams. It won’t be easy (It can be overwhelming at times), but it will be well worth it. Chef Andres is hard at work perfecting the Chefpreneur program so that you will have all the tools you need to get started at your fingertips. The program is coming soon, but in the meantime, work on naming your business, getting licensed, and all the other items discussed in the Chefpreneur e-book.

    We are motivating, educating, and inspiring chefs to take a leap of faith, start their own business, and create experiences they want to create with nothing holding them back!

    We talk all things Chefpreneur. Guests include clients, chefs, attorneys, farmers … whoever can inspire you to think about the industry differently.

    The future is yours … put it into your own hands!

    Thanks for listening to the Chefpreneur Podcast – empowering chefs to take control of their future.


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    26 min
  • A Quick Update

    Just a quick update that I took a week off for the Thanksgiving holiday and that we will resume our regular Podcast schedule on Wednesday, December 5th.

    The title of the next week's episode is titled "Is Money Evil?"

    Tune in... you won't want to miss it!

    Want Us To Build Your Entire Personal Chef Company For You?  

    👉 Click Here To Apply: https://build.chefpreneur.com/

    Thanks for listening to the Chefpreneur Podcast – empowering chefs to take control of their future.


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    1 min
  • Servitude

    Chef Andres starts out his podcast this week by discussing the poll he posted in the FaceBook group last week. His poll asked what group members thought his largest tip was. The amount is $2,500!!! In addition to what Chef Andres charged for a 3-day event, he was given a personal $2,500 tip! He found this client through a referral and this has been one of the best clients he has ever had and he continues to cook for them on a regular basis. In this business, tips are very common. They won’t always be $2,500, but a tip of $150 or more is pretty typical per event.

    This week’s topic is Servitude. Simply put, servitude is doing things for other people, going out of your way, and putting someone else’s needs ahead of your own and doing it for the right reasons. It’s not for the praise or gratuity but it is because you want to serve someone with a servant’s heart. It can also be putting yourself into some else’s shoes. This is something that many people fall short of … they have a difficult time putting themselves into someone else’s shoes. There are 3 core values in the Chefpreneur program and servitude is one of them. In the program, Chef Andres spends a considerable amount of time teaching that it is not just about the food. Clients look at the full experience and servitude is one of those things that your clients will be forever grateful for!

    Chef Andres shares a customer service situation he endured at a local grocery store. It is one of the craziest stories, but you will need to listen to the podcast to hear it … It’s a great real-life customer service story.

    Stay tuned each week as Chef Andres guides listeners through the process of becoming personal chefs. The Chefpreneur FaceBook Group was created to give you the support you need to follow your dreams. It won’t be easy (It can be overwhelming at times), but it will be well worth it. Chef Andres is hard at work perfecting the Chefpreneur program so that you will have all the tools you need to get started at your fingertips. The program is coming soon, but in the meantime, work on naming your business, getting licensed, and all the other items discussed in the Chefpreneur e-book.

    We are motivating, educating, and inspiring chefs to take a leap of faith, start their own business, and create experiences they want to create with nothing holding them back!

    We talk all things Chefpreneur. Guests include clients, chefs, attorneys, farmers … whoever can inspire you to think about the industry differently.

    The future is yours … put it into your own hands!

    Want Us To Build Your Entire Personal Chef Company For You?  

    👉 Click Here To Apply: https://build.chefpreneur.com/

    Thanks for listening to the Chefpreneur Podcast – empowering chefs to take control of their future.


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    27 min

About The Chefpreneur Podcast

From the publisher's feed

The Chefpreneur movement is all about Chefs who have taken a risk to put their future into their own hands. Join Chef Andres as he wants to educate, motivate, and inspire Chefs to start their own Personal Chef Business and put the Restaurant and Hotel industry on its back.