In episode 44 of The Marketing Academy Podcast Chris Marr goes deep into why you should start a blog and challenges the main excuses that he hears almost every single day.

Full show notes available at http://www.learning-everyday.co.uk/44

Covered in this episode:

Why content marketing is going to be crucial over the next 3-5 years;

TCMA 2015 update;

They Ask, We Answer Case study;

Social outreach and why engagement online os so important;

The challenges associated with blogging;

The benefits of blogging for your business.

As always, you can get in touch with Chris on twitter @chrismarr101, email at [email protected] and on Instagram @chrismarr101

Full show notes available at http://www.learning-everyday.co.uk/44

In episode 43 on The Marketing Academy Podcast Chris Marr discusses some of the challenges associated with content marketing, what he would do differently with The Marketing Academy Podcast if he could go back, and gives insight into a recent content marketing workshop he facilitated.

Full show notes available at http://www.learning-everyday.co.uk/43

Covered in this episode:

Personal branding: What happens when you google your name?

Conversations with the community - an insight into content marketing conversations this week

Getting started with your content

An introduction to David Bain’s Digital Marketing Radio show

Insights into a content marketing workshop

The importance of getting offline

TCMA Update - speaker announcements and new website!

What I’d change about the podcast if I could go back

As always, you can get in touch with Chris on twitter @chrismarr101, email at [email protected] and on Instagram @chrismarr101

Full show notes available at http://www.learning-everyday.co.uk/43

In episode 42 of The Marketing Academy Podcast Chris Marr discusses why it's so important to be a content creator and how you can begin to create more content for your personal brand and your business.

Full show notes available at http://www.learning-everyday.co.uk/42

Covered in this episode:

Google Business Views

Professional image and personal branding

Mastermind groups

Derek Cowan - Entrepreneur on a Journey

Making it easy for people to contact you

Conversations from the community

How to create more content

TCMA 2015 update

As always, you can get in touch with Chris on twitter @chrismarr101, email at [email protected] and on Instagram @chrismarr101

Full show notes available at http://www.learning-everyday.co.uk/42

In episode 41 of The Marketing Academy Podcast Chris Marr discusses two different ways that content can be used to help you increase your sales and promote your business.

Full show notes available at http://www.learning-everyday.co.uk/41

Also covered in this show:

The benefits of delegation & team building;

Repurposing your content and saving time by using transcription services;

The winner of the Seth Godin book competition;

Conversations from the community: Personal Branding vs Company Branding;

Chris Marr’s Business Toolbox - find out what applications we are using to build our business;

How to speak to a group of high school students;

The Content Marketing Companion;

VelociTV - An internet TV show recommendation;

Using content effectively in your sales process.

As always, you can get in touch with Chris on twitter @chrismarr101, email at [email protected] and on Instagram @chrismarr101

Full show notes available at http://www.learning-everyday.co.uk/41

In episode 40 of The Marketing Academy Podcast Chris discusses the potential benefits of publishing and repurposing articles on LinkedIn and how you can effectively managing your content schedule using allthings.

Show notes available at http://www.learning-everyday.co.uk/40

Covered in this episode:

LinkedIn publishing - longer form posts;

Managing you content schedule and editorial calendar;

Podcast advertising - an update;

What we covered at induction day here at Learning Everyday

The Content Marketing Masterclass - What we covered and an introduction to Pete Matthew;

Personal branding - a discussion.

As always, you can get in touch with Chris on twitter @chrismarr101, email at [email protected] and on Instagram @chrismarr101

Show notes available at http://www.learning-everyday.co.uk/40

In episode 39 of The Marketing Academy Podcast Chris Marr shares insight into the exciting things he has been working on with his clients and within Learning Everyday.

Show notes available at http://www.learning-everyday.co.uk/39

Covered in this episode:

- Chris' experience with Google Business Views

- Office ergonomics and stand up desks

- Update on The Content Marketing Academy and Masterclass with Marcus Sheridan

- A dip into conversations with the community

- Competition to win Seth Godin's new book - What To Do When It's Your Turn

- A new client podcast

- Valuable email marketing

- Getting offline

As always, you can get in touch with Chris on twitter @chrismarr101, email at [email protected] and on Instagram @chrismarr101

Show notes available at http://www.learning-everyday.co.uk/39

In episode 38 of The Marketing Academy Podcast Chris shares insight into fantastic discussions he has been having with people from within the community he has been building.

Full show notes available at http://www.learning-everyday.co.uk/38

We hear about the stories that people have been sharing in MeetUp groups, Facebook groups and one-to-one chats with Chris.

Topics covered in this episode include:

Laura Lucas' Carrie Bradshaw moments

Personal branding with Mark

Chris' private Facebook community

Chris' top 5 not-so-secret secrets to success

What makes a great conference for you?

Full show notes available at http://www.learning-everyday.co.uk/38

In episode 37 of The Marketing Academy Podcast Chris Marr presents to you the business case for content marketing.

Show notes available at http://www.learning-everyday.co.uk/37

It is a big part of Chris' personal mission to get people talking about content marketing, to get more people involved in the philosophy of content marketing, and to get people excited, motivated and passionate about their business and how they can excel with content marketing.

Chris spends a large amount of his time presenting the business case for content marketing to business owners and in this episode Chris covers some of the major selling points for embracing content marketing.

Chris discusses 3 definitions of content marketing and 7 major business benefits of content marketing.

You will get value from this episode if:

you are thinking about starting your content marketing journey but you’re on the fence about it all;

you feel unclear about what content marketing is and how you can benefit from content marketing;

you know someone else that needs to hear the business case for content marketing and you can use this episode as a valuable third person voice that can help you to build your case.

Enjoy this episode and don't forget to be awesome.

Show notes available at http://www.learning-everyday.co.uk/37

In episode 36 of The Marketing Academy Podcast Chris Marr discusses the small and important things for building stronger relationships with your audience and provides insight into a successful content marketing case study.

Show notes available at http://www.learning-everyday.co.uk/36

Covered in this episode:

How Chris learned from a friend that it’s the little things that matter the most when building relationships;

A content marketing case study: Kate McQuillan from Pet Sitters Ireland;

Chris' experience in the past few weeks experimenting with Instagram;

An update on The Content Marketing Academy;

An introduction to Pebble and wearable technology;

Enjoy the show and don't forget to be awesome!

Show notes available at http://www.learning-everyday.co.uk/36

In episode 35 of The Marketing Academy Podcast Chris discusses foundational business development and marketing aspects to help you add structure and set off on the right foot for your next year in life and business.

Show notes available at http://www.learning-everyday.co.uk/35

Covered in this episode:

A highly recommended programme for setting goals

The Three Word Exercise

The Marketing Triangle

Getting better with email and working towards inbox zero

Enjoy the show and don't forget to be awesome!

Show notes available at http://www.learning-everyday.co.uk/35