The CMO Asia Podcast

More about Julian (reference source: LinkedIn) - he is an organised event professional, now working with online advertising technology Industry. He is an Internet advertising professional with two and a half years working experience of working for two major publisher websites in the UK with huge, loyal user bases. During five years at one of most innovative companies in the display advertising space, Rubicon Project, the team he was part of grew the INTL business to approximate annual triple digit growth culminating in an IPO in 2014. He can now be found supporting buying Demand Side Platforms (DSPs) at IPONWEB's revolutionary Bidswitch platform for Supply Side Platforms (SSPs) and DSPs to transact online media spend using Open RTB protocol via a smart central proxy layer. Possessing more than ten years full time experience and degree in the art of event management from the UK School of Event Management at Leeds Metropolitan University and using this to manage a weekly comedy show in London, Bear Funny Comedy, he takes great delight from working with fantastic artists in his spare time and as a great account personnel of advertising platforms in working hours.

His specialties are: Account Management, Research, Analytics, Ad Network User Interface use, User Experience testing, Understanding and working with Online Advertising metrics including PPC, CPA, CPM, trafficking, set up, optimization of online display campaigns, working towards improving the ROI. Event Management, Marketing, project planning, creative thinking, problem solving, pitching and understanding/working with online communities.

Pétur is the Co-founder of dynAmaze. On this episode recorded on Day 1 of #dmexco19 - at a hotel lobby in Cologne, Germany, he talks to Wayne about his newly-funded startup and career journey, why his biggest passion is in innovation, how all the above played a part in his current role and informed him on how to lead and wear different hats in his new role.

David is highly regarded by likeminded performance marketers for his knowledge, contacts, and experience in the Performance industry which is matched by few and surpassed by even fewer. He is highly creative, relentlessly driven and recommended by his peers. I had the pleasure of sitting down with him for a chat during day one of #dmexco19 in the hotel lobby and learnt more about performance marketing in one sitting than I did before. I enjoyed the conversation on his sweet spots including Performance Marketing and all the latest innovations in the industry.

About Jason (reference source: LinkedIn) - he is a results-driven, technology marketing executive with a passion for connecting audiences and brands, to create long term value for customers and the companies he serves. Throughout his career, he has accomplished this by fostering a marketing culture focused on customer success, sales alignment, and ensuring strong product-to-market fit, to consistently exceed customer expectations – from first engagement, to “go-live”, to renewal.

In November 2017, he rejoined SAP, the world’s business software market leader and 17th largest brand on Earth, as part of SAP’s acquisition of Gigya: the #1 provider of customer identity and access management (CIAM) solutions. In his current role as CMO of SAP Customer Experience, he is responsible for all aspects of marketing strategy and execution, helping SAP connect with new audiences, drive success for best-run businesses, and lead in the competitive customer experience category.

Prior to joining SAP, he served as SVP of Marketing at Gigya. There, he led the company’s efforts to not only create the CIAM category, but place Gigya in the top position as the market leader, receiving #1 leadership rankings from top analyst firms including Gartner, Forrester, and KuppingerCole. Through these efforts, they are able to align Gigya’s strategy with emerging privacy regulations such as GDPR, carving out a differentiated market position and allowing the business to rapidly accelerate growth and achieve more than a 90% customer retention rate. Ultimately, this led to Gigya’s acquisition by SAP in November, 2017.

Before his time at Gigya, he was responsible for developing a world-class marketing team at Datasift, focused on connecting our Human Data Intelligence platform with developers to infuse data from Twitter, Facebook, and other social platforms into their applications.

He holds a bachelor's degree in Business Administration from Wilfrid Laurier University and is a Certified Professional Accountant.

Fun times today doing my first ever hotel lobby interview talking adtech and interactive shoppable video platforms with Jack Smail (Business Director at Smartzer) who is one of the most talented millennial marketer/ creatives in the UK scene and also a radio presenter/ stand up comedian/ biggest Arsenal supporter I’ve ever met. Check his upcoming episode and more DMEXCO guests out on The CMO Asia Podcast powered by Web Analytics Consultants Association #cmoasia #podcast #dmexco19 #poweredby #waca #recorded #in #cologne #germany

I had a fantastic time recording this episode with the coolest guy I have ever met - Aaron Pearce, MD APAC of Virtue x VICE. He couldn’t be a nicer or more down to earth human being and family man. Check out some of the highlights and full video footage on IGTV and all social platforms. #cmoasia #podcast #vice #episode

About Samson: Co-founder & CMO of Blockchain & Cryptocurrency Consultancy. He is a strong believer of how Internet of Things can flip the world, traditional business will be overturned and more will happen.

About Cassa: She is a creative thinker and consumer marketing expert with a focus on Strategy, Promotions, and Campaign Management. 10+ years of working experience in Marketing and Advertising, especially in APPs, F&B and retail industry.

About Desiree: Experienced Freelance Writer. Skilled in Event Management, Legal Writing, Management, Marketing. Strong media and communication professional with a Bachelor’s Degree focused in Combined Honours in Arts from Durham University.

Jack’s career highlights so far: - Awarded Leading Blockchain Practitioner Award 2018 - Awarded the Top 100 Global Most Influential Marketing Leader 2016 - Winner of UK Fintech Award 2016 - Board committee member of Beijing Z-Park Blockchain Industry Alliance - Founding Member of Hong Kong Digital. Assets Investment Association - Over a decade of working experience in regional marketing and product development aspects - Pioneer series of launches for Blockchain-as-a-Service (BaaS) solutions under the multiple new tokenomic ecosystems - A thought leader with strong people relationship in blockchain, payments, IT, asset management and Fintech spaces - Holder of First Class Honor, BSc in Communications and Public Relations - Holder of Bing Ads Accredited Professional - Holder of International Financial Advisors’ Qualification - Global Affiliate of Chartered Institute of Public Relations, UK