Knowing how to support your clients to move through their fear is a game changer if you are a coach, therapist or transformational practitioner.

That’s because fear can often stand in the way of your clients taking action towards and achieving the goals they’ve hired you for. And, when fear rears its head, if not navigated with skill, it can bring your work with your client to a standstill.

Most practitioners try to help clients talk through the fear or to “release” the fear, but neither of these strategies work. Instead, what’s required is a process to Befriend the Fear, and to do so in ways that move beyond just the cognitive level of learning & processing.

In this inaugural episode, we dive deep into the human behavior behind fear and some of the most important principles that coaches and practitioners need to know in order to help your clients co-exist in regulated and empowering ways with fear.

Once you learn how to better work with fear, that’s when you become poised to co-create even better results with your clients.

As always, through everything you learn about fear in this episode, you will learn a lot about yourself and ways that you can make better friends with fear in your own life.

Some of the topics we cover:

==The ways that fear can show up in your client sessions

==What happens when we pathologize fear

==Where fear comes from

==The benefits of helping clients distinguish between present and past resources

==The principle of risk when fear gets activated

==Discomfort versus pain and how this can help you work with fear

==Why releasing fears isn’t viable or safe, and what to do instead

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Every year or so I take the time to create a State of the Coaching & Transformation Industry report - because the industry is rapidly changing, and knowing what’s going on can be vital to helping you make the shifts needed to thrive in the year ahead.

I’ll be honest: each year as I break down the data, one of my main conclusions is always that we as coaches and practitioners need better, exceptional skills in order to meet the growing needs of the population and to stay competitive.

The same is true for 2025 into 2026, and here’s some what you’ll learn in the episode:

• Two data points of very, very good news about the coaching industry in 2025 (these numbers astound me)

• 4 factors to be aware of that might be contributing to slower pace of client acquisition

• What you can do 2025 into 2026 to distinguish yourself from the crowd and grow

After you listen, let me know what stands out for you!

RESOURCES & DATA MENTIONED:

The Ultimate List of Life Coaching Statistics in 2025 

Body, Mind And Energy Healing Market Size Report, 2030 

Coaching Industry Report - Insights, Trends and Statistics 

Join us for:

The Art of Client Transformation

The Sacred Depths Transformational Practitioner Certification:

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instagram.com/joanna.lindenbaum

After nearly 25 years of being visible and vulnerable in public, I’m generally not too shy about sharing anything. 

And yet, I feel a little nervous sharing this week’s podcast.

It’s about many things:

…what my grieving journey has been like over the last 4 months since my mother died….

…how I’ve always gotten through my days and coaching sessions, even when big, traumatic things were happening in the background…

…the sometimes complicated relationship between mothers and daughters, and how I navigate issues of individuation with my own daughters…

It’s all highly personal (& a little less organized than I usually am!), but I also put a lot of it into the context of coaching and holding space for our clients and sitting in the shadows with them.

It’s really one of those episodes that, even more than others, is straight from my heart to yours.

FOLLOW JOANNA

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instagram.com/joanna.lindenbaum

The Coaching r(E)volution Facebook Group

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If you love me and the podcast, please consider rating and reviewing my show! And also sharing it with others who would love it. It makes a difference and helps us reach more people who will find the podcast valuable. Be sure to give it 5 stars and post a comment and let us know what you loved most about the episode!

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The Sacred Depths Transformational Practitioner Training is starting soon!

If you’ve ever wished more people would just send great clients your way... this episode is for you.

Referrals are one of the easiest, most effective ways to grow your business. They’re warmer, more cost-effective, and way more aligned with the heart-centered way most coaches and practitioners want to grow. And in 2025—when trust is everything and people want real-deal transformation over polished sales pages—they’re more important than ever.

But most coaches unintentionally block referrals without even realizing it. In this episode, I’m naming 5 of the most common mistakes that stop referral flow in its tracks—plus 2 bonus ones I couldn’t leave out. I’m also giving you supportive reframes and mini-strategies for each one. You’ll walk away feeling more empowered, clear, and ready to magnetize amazing new clients through the relationships you already have.

In this episode, you’ll hear:

• Why referrals are so much more powerful than cold outreach or ads

• The #1 fear that stops coaches from asking for referrals (and how to shift it)

• The surprising reason vague messaging kills referrals—and how to fix it

• Why “sounding professional” can actually backfire in your outreach

• What to do before you reach out to someone you’ve lost touch with

• How being deeply transformational in your work naturally fuels referral flow

• What a “referral event” is and why even a small list is enough to host one

Special Invitation: Become a Referral Magnet (Free 5-Day Event!)

This episode is also a teaser for something I’m incredibly excited about: my free 5-day experience Become a Referral Magnet — a hands-on, transformational event where I’ll teach you how to activate more referrals in your business with strategy, authenticity, and heart.

✔️ We’ll help you shift the inner fears that block your asking ✔️ You’ll get real-time writing support & feedback ✔️ You’ll create messaging that clicks (and actually works) ✔️ And you’ll leave with a keep-in-touch system & a plan to host a referral event

People started generating new leads before the 5 days were even over last year. And this year’s version is even more powerful. 

Join Become a Referral Magnet Here! 

Today’s episode comes with some exciting news: the brand new Applied Depth Institute website is officially live! My team and I have been quietly working on this refresh for months, and I can’t wait for you to see it. But in true Joanna fashion, I’m not just here to share the shiny finished product—I’m bringing you behind the scenes of what it actually took to get here.

Spoiler alert: it was not all rainbows and unicorns.

In this episode, I pull back the curtain on the tech glitches, design misfires, unexpected delays, and the very human emotions that come with navigating a big project. And of course, I’m sharing some hard-won lessons to help you if (or when) you tackle a website update of your own.

You’ll hear about:

• Why it’s normal for tech projects to be messier than you expect—and how to stay sane through it

• Why your site’s functionality should lead design decisions (even if it breaks your heart a little)

• Tips for increasing opt-ins, visibility of upcoming events, and keeping folks engaged on your site

• Why more photos of you—even if it’s uncomfortable—might be exactly what your site needs

• And yes, a loving nudge to trim your copy down, even if you’re a word nerd like me 😉

If you're planning a website refresh, launching a new offer, or simply wondering what makes a great site work, this episode is for you. And if you want to see the new site in action, you can check it out right here.

Here’s to creating aligned, functional, beautiful containers for your work to shine. And here’s to telling the truth about the messy middle along the way.

This week’s episode is a short but powerful one—an honest reflection on how to keep showing up for your work when the world feels like it’s falling apart. If you’ve ever felt torn between your desire to create change and the overwhelm of hard news and heartbreaking headlines…you are not alone. I’ve been hearing this question more and more: How do I keep marketing, coaching, creating, or leading when things feel so painful in the world?

In this episode, I share my personal answer—and I hope it offers you strength, inspiration, and a renewed sense of purpose in your own work. I talk about why I believe transformational coaching is activism, and how the culture change we are yearning for can begin right inside our client sessions.

You’ll hear about:

• Why your client work is one of the most powerful tools for cultural transformation

• The deeper, paradigm-shifting layers inside high-integrity coaching and group facilitation

• How shadow work, power dynamics, and compassionate presence all ripple out into the world

• A new lens on personal development as cultural healing

• What keeps me going in my work, even when the grief is big

Whether you’ve been feeling discouraged, tired, or simply wondering how to keep showing up—this episode is here to remind you that your work matters. Deeply. And that in doing it with heart and integrity, you are creating change.

We’re in this together, friend. Thank goodness for that.

FOLLOW JOANNA

applieddepthinsitute.com

instagram.com/joanna.lindenbaum

The Coaching r(E)volution Facebook Group

RATE, REVIEW, SHARE & FOLLOW (I so appreciate it!)

If you love me and the podcast, please consider rating and reviewing my show! And also sharing it with others who would love it. It makes a difference and helps us reach more people who will find the podcast valuable. Be sure to give it 5 stars and post a comment and let us know what you loved most about the episode!

Join our newsletter community and get a copy of 55 Effective Breakthrough Coaching Questions

You’ve heard the advice: once your business scales, drop the 1:1s. Focus on leverage. Build your groups. But what if that’s not the whole story? In this episode, I share why I’ve kept private client work at the heart of my business — even as everything else has grown — and why it continues to fuel not just my revenue, but my joy, skillset, and thought leadership.

If you’ve ever questioned whether 1:1 work is still “worth it,” or felt torn between group scalability and the intimacy of private sessions, this conversation will offer clarity, permission, and a fresh perspective. 1:1 work isn’t just something to graduate from — it might be the very thing that elevates everything else you do.

In this episode, you’ll hear:

• Why 1:1 work is deeply soul-satisfying (when you have the right skills)

• The types of clients who truly need a private container

• How your 1:1 skills improve your curriculum and group facilitation

• The powerful role 1:1 work plays in your marketing and messaging

• Why private sessions can be a secret incubator for your best ideas

Whether you’re in love with your 1:1 work or wondering if it’s time to let it go, this episode will help you reconnect to what matters most in your practice — and trust the business model that’s truly aligned with your strengths.

LINKS JOANNA MENTIONED:

Unshaken: How to Face Rejection & Keep Going

FOLLOW JOANNA

applieddepthinsitute.com

instagram.com/joanna.lindenbaum

The Coaching r(E)volution Facebook Group

RATE, REVIEW, SHARE & FOLLOW (I so appreciate it!)

If you love me and the podcast, please consider rating and reviewing my show! And also sharing it with others who would love it. It makes a difference and helps us reach more people who will find the podcast valuable. Be sure to give it 5 stars and post a comment and let us know what you loved most about the episode!

Join our newsletter community and get a copy of 55 Effective Breakthrough Coaching Questions

Today’s episode is a little different. To celebrate our 50th episode (wow!), I’m getting very personal. I’m sharing some deeply vulnerable stories about the quirky, subtle, and sometimes cringey ways that rejection sensitivity shows up in my life — in my business, in my friendships, and even in my relationships with beloved clients.

I’ll be honest: I’m a little nervous to share all this! But I’m doing it because this conversation is important. So many of us - and our clients - hold ourselves back from creating what we want or showing up fully because of our fear of rejection. I want to normalize this experience, bring it out of the shadows, and remind you that you’re not alone and you’re not broken if this shows up for you, too.

In this episode, I talk about:

• The surprising places rejection sensitivity shows up for me — even after decades of inner work

• What Rejection Sensitivity Dysphoria is, and how learning about it has helped so many of my clients (especially those with ADHD)

• How fear of rejection shaped my business in the early years: undercharging, avoiding outreach, not following up

• The sneaky ways rejection stories still show up in close friendships — and how I’ve learned to name them and work with them

• The awkward truth about sometimes feeling rejected by my own clients

• Why normalizing rejection sensitivity is so powerful for our own healing and for client work

• Practices that help: awareness, nervous system regulation, and strategic action-taking even in discomfort

• How to gently help your clients identify and work through rejection sensitivity and self-sabotage

Whether you’ve experienced this yourself or witnessed it in those you work with, I hope this episode helps you feel more resourced, more seen, and a little less alone.

And if this conversation speaks to your heart, I’d love to invite you to my upcoming workshop: Unshaken: How to Face Rejection and Keep Going.

And hey — if any of the stories I shared today hit close to home, please reach out and tell me. I would genuinely love to hear from you and hold space for your own beautiful, weird, human experiences around rejection.

FOLLOW JOANNA

applieddepthinsitute.com

instagram.com/joanna.lindenbaum

The Coaching r(E)volution Facebook Group

RATE, REVIEW, SHARE & FOLLOW (I so appreciate it!)

If you love me and the podcast, please consider rating and reviewing my show! And also sharing it with others who would love it. It makes a difference and helps us reach more people who will find the podcast valuable. Be sure to give it 5 stars and post a comment and let us know what you loved most about the episode!

Join our newsletter community and get a copy of 55 Effective Breakthrough Coaching Questions

As we approach the Summer Solstice—the longest day and shortest night of the year—this episode explores how to tap into the profound wisdom of this sacred time for both your personal growth and client work. The solstice isn't just an astronomical event; it's a powerful invitation to step into your full radiance and help others do the same.

This episode dives deep into what it truly means to shine without apology. We'll explore the symbolic meaning of the solstice as a time when the sun reaches its peak power, and how this mirrors our own journey toward full visibility and authentic self-expression. You'll discover why so many of us retreat into our metaphorical caves when life gets challenging, and more importantly, how to emerge again.

In this episode, you'll learn:

• The deeper spiritual and emotional significance of the Summer Solstice and how to work with its energy

• The transformative Shinto myth of Amaterasu, the sun goddess who hid her light—and what it teaches us about reclaiming our radiance

• Practical ways to help clients reconnect with their inner light and overcome fears of being fully seen

• A powerful journaling process to identify where you're dimming your own brilliance

Whether you're a coach looking to deepen your seasonal practice or someone ready to step more fully into your own light, this episode offers both ancient wisdom and practical tools for transformation. Get ready to explore what happens when we stop hiding our gifts and start shining as brightly as the summer sun itself.

Resources Mentioned in the Episode

Summer Solstice Ritual PDF

FOLLOW JOANNA

applieddepthinsitute.com

instagram.com/joanna.lindenbaum

The Coaching r(E)volution Facebook Group

RATE, REVIEW, SHARE & FOLLOW (I so appreciate it!)

If you love me and the podcast, please consider rating and reviewing my show! And also sharing it with others who would love it. It makes a difference and helps us reach more people who will find the podcast valuable. Be sure to give it 5 stars and post a comment and let us know what you loved most about the episode!

Join our newsletter community and get a copy of 55 Effective Breakthrough Coaching Questions

When a client starts ghosting, avoiding, spiraling into overwhelm, or just quietly disengaging… it can feel discouraging, confusing, or even a little heartbreaking as a practitioner. We’ve all been there — and most of us were never trained in how to meet these moments with clarity, confidence, and compassion.

In this episode, I’m giving you a behind-the-scenes look at my powerful 4-session training, Navigating Client Resistance. Whether you're new to the field or have years of experience, this is the kind of training that belongs in every coach and healer's toolkit.

You’ll hear:

• Why resistance isn’t a problem — it’s a signal

• Common resistance behaviors like procrastination, avoidance, flakiness, overwhelm, negativity, and how to understand them

• What happens inside you when clients resist — and how to stay grounded instead of reactive

• How global uncertainty is heightening resistance (and what to do about it)

• The connection between client resistance and sales resistance — and how to meet both with integrity

• How this work can deepen trust, boost re-signs, and increase referrals

• What’s inside the program — including the somatic technique that gets to the root of blocks in minutes

• Why this training helps you navigate your own resistance too

This isn’t about fixing or forcing your clients. It’s about learning to hold powerful space when things get messy — and becoming the kind of practitioner who knows how to meet the hard moments without collapsing or over-giving.

✨ Enrollment is open now! Learn more at https://pages.applieddepthinstitute.com/navigating-client-resistance-2025?utm_campaign=sd25ncr25&utm_source=podcastplayer&utm_medium=shownotespodcastepisode48

Let this be the moment you stop fearing resistance — and start working with it like a pro.