Steve Heard, Chief Innovation Officer at J2 Interactive, presents a strategy in this interview for dealing with new forms of data known as Social Determinants of Health (SDoH) and how traditional HIEs can evolve to help organizations exploit this data.Heard points out that SDoH has the strongest impacts on people who are poor, isolated, or otherwise marginalized, but that those populations have impacts on the health of everybody else. He therefore urges policy-makers not to "abandon" these people or ignore the needs indicated by the data.Learn more about J2 Interactive: https://www.j2interactive.com/Health IT Community: https://www.healthcareittoday.com/