The Content Box

The Midwest Mindset gives small businesses the big agency secrets to affordable and effective marketing. Marketing becomes a problem for most businesses because they don't have the time, budget, or expertise to do it all themselves.

The Midwest Mindset is simple: Help others without expecting anything in return. This mindset is what makes our home city of Omaha, Nebraska unique in business and is also what has defined our own company's success.

We are passionate about helping small business owners because we believe that every business deserves marketing that is affordable and effective. We will share the tools, techniques, and simple marketing strategies that big marketing agencies don't want you to know, including the biggest secret of all: you can do this yourself. It's time to feel proud of your marketing.

Download a FREE step by step guide on how to write a perfect SEO-Friendly blog article HERE

Midwest Mindset is a Two Brothers Creative production.

Copyright 2023 Two Brothers Creative, LLC

How do you land a government contract? Are you discouraged because there doesn't seem to be any opportunities? Getting a government contract can be a great way to generate consistent income, but the process can be daunting. In this episode we're joined by Veronica Doga and Harold Sargus from the Nebraska Business Development Center and they specialize in helping small businesses with government contracting. They talk about the many opportunities small businesses have available to land those big government contracts.

Additional Resources:

Take The First Steps To Government Contracting

NBDC Training Events

NBDC Consultants

Connect with The Omaha Podcast on Facebook - YouTube - Instagram

The Omaha Podcast is a production of Two Brothers Creative, LLC. in association with 316 Strategy Group.

How would you like to know the secret to prospecting new business? Not just any prospects, but new business leads that actually pan out? As a small business owner, you can't waste time or money and you need results. In this episode, you'll get the secrets for free on how to successfully prospect for new business. Jeff Beals from Grow Omaha joins us once again to talk about all the secrets he uses to prospect new business.

Additional Resources:

How to Find New Business

Tips for Prospecting New Business Leads

Connect with The Omaha Podcast on Facebook - YouTube - Instagram

The Omaha Podcast is a production of Two Brothers Creative, LLC. in association with 316 Strategy Group.

Do you have a business plan? Most businesses don't have one and many don't know why they need one. In this episode, we will learn what a business plan is, how to create a business plan, and why it's important to have a business plan, even if you've been open for years. The Nebraska Business Development is back with Tony Schultz, who joins us to discuss how their invaluable programs can be utilized to craft a winning business plan for free.

For more assistance from the Nebraska Business Development Center and Tony Schultz, contact them directly at their website.

Additional Resources:

Write Your Business Plan With Help From The Small Business Association

9 Steps to Writing The Perfect Business Plan

10 Common Mistakes When Making a Business Plan

Connect with The Omaha Podcast on Facebook - YouTube - Instagram

The Omaha Podcast is a production of Two Brothers Creative, LLC. in association with 316 Strategy Group.

How do you build your business empire without sacrificing the things that made your business successful in the first place? How do you stay true to yourself and your brand identity? Every small business wants to grow into an empire, but most do not. The reason? They try to be something they're not, and customers can see right through it. In this episode we're joined by Mike Tyler who, along with Todd Brandt, built the Todd n' Tyler Radio Empire and shows us how to build an empire based on who you are, not who you think you should be.

Listen to the Todd n' Tyler Show at their website here or you can listen to their podcast radio replays right here on the app you're listening to this podcast on!

Additional Resources:

• How to be true to yourself and your business
• 10 Ways to be true to yourself at work and unlock success
• How to be happy and fulfilled for your business

Connect with The Omaha Podcast on Facebook - YouTube - Instagram

The Omaha Podcast is a production of Two Brothers Creative, LLC. in association with 316 Strategy Group.

An overnight success, fifteen years in the making. Nothing happens overnight and, as an entrepreneur, you know how much hard work it takes to succeed. However, we can also work smarter, not harder, when we have the right tools and techniques. How do you go from the basement of your house to competing with major competitors in your industry? In this episode we keep it simple, providing practical methods for scaling up and reaching new heights in competition with our guest Van Deeb. How did Van Deeb take his company from a basement to the millions, and how can you take your company to the next level using the same techniques?

Hire Van to speak at your event or organization, listen to his podcast, and see his books for sale at www.vandeebcom

The Omaha Podcast is a production of Two Brothers Creative, LLC. in association with 316 Strategy Group.

Your business must have recurring revenue to ensure its growth and success, but how do you get customers to return again and again? The answer is a Subscription Business Model, a concept not unique to any one type of industry. In this episode, we'll learn how to create a subscription business model with our guest, Jennifer Colwell, who has built her company Entry Envy into a success using this very approach. Business is really all about finding creative solutions, which is why the Subscription Business Industry will grow from $15 billion to $500 billion in just the next few years!

• What is the subscription model?
• Can it work for any business?
• Innovating to create a new category to be first in
• Doing your market research
• Developing your idea to market
• Doing the projections to form a plan

Link to Article about Subscription Business Model

Learn more about Jennifer's story and her company, Entry Envy

The Omaha Podcast is a production of Two Brothers Creative, LLC. in association with 316 Strategy Group.

Is Your Greatest Weakness Your Greatest Strength? What would happen if you revealed your greatest 'weakness' to your peers? As entrepreneurs, we tend to hide our mistakes, faults, and failures until it's too late for anyone to help us. Today I will reveal to you my 'big, embarrassing thing' so that you can see what happens when we don't hide from our 'weakness,' but instead, turn it into our greatest strength. Yes, we will learn a valuable lesson from The Incredible Hulk. As you will find out in this episode, you cannot be incredible without the Hulk.

Additional Resources:

• Reach out to Matt directly if you're struggling or need help directly via email: [email protected]
• Networking groups like the Facebook Group 'Keep Local Alive' are great support systems for other entrepreneurs who are going through the same struggles as you too.
• If you're struggling with addiction, you are not alone. Here are local resources in Omaha, NE.
  • Valley of Hope Treatment Center
  • Northpoint Recovery
  • Local AA and NA Meetings Near You (Free with a long track record of helping millions)
  • SMART Meetings (A Free alternative for recovery system with support groups)

Connect with The Omaha Podcast on Facebook - YouTube - Instagram

This podcast is produced by Two Brothers Creative, LLC, Copyright 2022 with music licensed through Universal Productions Music.

Did you know that 50% of businesses will fail within their first 5 years and only 25% make it to year 15? Fortunately for entrepreneurs here in Nebraska, there is a zero-cost, free option for you to not only avoid going out of business but thrive for decades to come! Oh, and did I mention that it is FREE? Today we are going to reveal Nebraska's best-kept secret for businesses - The Nebraska Business Development Center. It's a 100% free and confidential organization to help you prepare for success and overcome the challenges and setbacks businesses face.

Let us never forget the day Cathy Lang delivered us to a business nirvana. A magical place that's full of Free business plans, government contracts, the roadmap to securing funding, plus financial assistance, local support, full confidentiality, peace, love, rainbows, and unicorns, too (obviously)!

Additional Resources:

• The Nebraska Business Development Center Website
• Download the NBDC's FREE Business Plan Template
• Schedule Your Appointment With an NBDC Specialist Here!
• Contact Cathy Lang Directly via Email at: [email protected]

The Omaha Podcast is a Production of Two Brothers Creative, LLC Copyright 2022

How many businesses fail? Unfortunately, the odds aren't in our favor. Over half of new businesses fail within five years. So how do you not go out of business within your first year? In this episode you will learn why businesses fail, what to look out for, and how to increase your chance of success. Jeremy Aspen, CFO of Anequim talks about the crucial things you need to know on how to not go out of business in your first year.

Additional Resources:

• The Four Most Common Reasons Businesses Fail
• The 5 Major Pitfalls that Stop Entrepreneurs by Year 2
• The Percentage of Businesses That Fail And How to Boost Your Chances For Success

Connect with The Omaha Podcast on Facebook - YouTube - Instagram

This podcast is produced by Two Brothers Creative, LLC

Copyright 2022