The Content Experiment Podcast

You know how important content is for your business, and if you’ve been listening along to the last two episodes you hopefully have a plan of action--or at least a start of one. But now you have to hit “publish.” Or maybe you need the motivation to actually start creating the content.

Often it’s mindset that holds us back from moving forward. We’re afraid of what people will think, we’re afraid that we’re not enough of an expert or we just think that no one will care what we have to say.

On this week’s episode of the Stories in Small Business podcast, I’m sharing how to get past the mindset that what we have to say isn’t worth the content we want to create. And I’m also giving you some actionable steps you can take to start putting yourself out there.

Mentioned in This Episode

• Episode 7: How to Develop Your Content Ideas 
• Episode 8: How to Create a 90-Day Content Plan
• Content to Ka-Ching Group Program

You have all the ideas about your content but you don’t know how to put those into a succinct plan to market your business. What do you create? Where? When?

Content creation is time-consuming if you’re doing it yourself and expensive if you’re hiring it out so you want to make sure that you’re creating the right stuff. I get it, and this is one of the biggest struggles that I see clients go through (aside from generating ideas, of course).

Well, if you’re on the content planning struggle bus, this episode is for you! I’m literally walking you through the process of how to take all your content ideas and put them into a 90-day plan so you can get the visibility you want and need for your business.

Mentioned in This Episode

• Episode 7: How to Develop Your Content Ideas
• Content to Ka-Ching Group Program

You have all the ideas about your content but you don’t know how to put those into a succinct plan to market your business. What do you create? Where? When?

Content creation is time-consuming if you’re doing it yourself and expensive if you’re hiring it out so you want to make sure that you’re creating the right stuff. I get it, and this is one of the biggest struggles that I see clients go through (aside from generating ideas, of course).

Well, if you’re on the content planning struggle bus, this episode is for you! I’m literally walking you through the process of how to take all your content ideas and put them into a 90-day plan so you can get the visibility you want and need for your business.

Mentioned in This Episode

• Episode 7: How to Develop Your Content Ideas
• Content to Ka-Ching Group Program

Don’t believe those so-called gurus who tell you that you don’t need content to sell your products or services. Yes, you need content. No, you don’t need to publish content daily on every single platform. 

What you need though is carefully curated content ideas that help you move further into your business’s mission.

On this episode of the Stories in Small Business podcast, I’m sharing the questions you need to ask yourself as you’re deciding what kind of content you need--and where you need it--to accomplish your goals. Plus, I’m giving you a template to help you do the market research you need so you know exactly what your audience is looking for.

Visit my website for a downloadable survey template to help you out!

Don’t believe those so-called gurus who tell you that you don’t need content to sell your products or services. Yes, you need content. No, you don’t need to publish content daily on every single platform. 

What you need though is carefully curated content ideas that help you move further into your business’s mission.

On this episode of the podcast, I’m sharing the questions you need to ask yourself as you’re deciding what kind of content you need--and where you need it--to accomplish your goals. Plus, I’m giving you a template to help you do the market research you need so you know exactly what your audience is looking for.

Visit my website for a downloadable survey template to help you out!

Are you an expert in what you do? Are you willing to shout that from the rooftops? If you’re not totally sure, this episode is for you.

It’s time to get over the mindset that you’re not good enough and start showing up as an expert. Because you are. And when you shy away from speaking out about your expertise, you’re not showing up in the way you need to if you want to grow your business.

On this episode of the Stories in Small Business podcast, I’m sharing why you need to start thinking of yourself as an expert and giving you seven actionable steps to getting there. Listen now!

Mentioned on This Episode

• What Works Podcast - Raising Your Prices with Confidence

When you’re done listening, head over to my Instagram DMs and let me know what you’re doing to show up as an expert. I want to know!

Are you an expert in what you do? Are you willing to shout that from the rooftops? If you’re not totally sure, this episode is for you.

It’s time to get over the mindset that you’re not good enough and start showing up as an expert. Because you are. And when you shy away from speaking out about your expertise, you’re not showing up in the way you need to if you want to grow your business.

On this episode of the Stories in Small Business podcast, I’m sharing why you need to start thinking of yourself as an expert and giving you seven actionable steps to getting there. Listen now!

Mentioned on This Episode

• What Works Podcast - Raising Your Prices with Confidence

When you’re done listening, head over to my Instagram DMs and let me know what you’re doing to show up as an expert. I want to know!

Do you struggle with how to talk about what you do, both with friends and family and when you’re networking? You’re not alone! I’ve struggled with this too, and I know countless other business owners who never know what to say when someone asks what they do.

Thankfully, it doesn’t need to be a struggle--when you’ve planned in advance. On today’s episode of the Stories in Small Business podcast, I’m sharing some quick tips on how to talk to people who may (or may not) be ideal clients or referral sources. Listen in to the five steps that will make your next networking event or family get-together just a little bit easier for you. And be sure to watch my recent Facebook Live about this exact topic too!

Do you struggle with how to talk about what you do, both with friends and family and when you’re networking? You’re not alone! I’ve struggled with this too, and I know countless other business owners who never know what to say when someone asks what they do.

Thankfully, it doesn’t need to be a struggle--when you’ve planned in advance. On today’s episode of the Stories in Small Business podcast, I’m sharing some quick tips on how to talk to people who may (or may not) be ideal clients or referral sources. Listen in to the five steps that will make your next networking event or family get-together just a little bit easier for you. And be sure to watch my recent Facebook Live about this exact topic too!

We all have core values and beliefs as business owners, and likely many of them are similar across different businesses and industries. Today on the Stories in Small Business podcast, I’m sharing some of my own values and my core beliefs about content. 

This episode rounds out my first four introductory episodes in this new podcast. I guarantee you’ll have some great takeaways about how to think about your own content so you can start to create (and publish!) more confidently!