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The Content Fix
The Content Fix episodes
- When things get tough, you have to relieve the pressure pointsEvery so often I throw in a more personal episode. It's an opportunity to share a lesson learned in my life that could be applicable to both personal or business situations. So if you've ever found yourself feeling stressed and under pressure, this episode is for you.14 min
- Is a blog still important in 2022?
Are you wondering if a blog is still important in 2022? Even if video or podcasting is your thing, this is why it's still the foundation of a great content strategy.
10 min - How to evaluate ideas with DVF - desirability, viability and feasibilityDesign thinking is a human-centred approach to innovation that can be used to transform the way we develop products, services, processes and even strategies. In this episode, find out how to use design thinking to evaluate if an idea is not only desirable from a human point of view, but also how that intersects with what is operationally feasible and economically viable.13 min
- How to choose an idea with the most chance of succeeding with an impact vs effort matrix
Coming up with ideas. That's the fun part. Choosing one to focus on and be sure you've picked the right one. Well that's tougher. A good place to start when you're evaluating your ideas it's with an impact vs effort matrix. Here's how to use one.
11 min - How to use the minimum viable product method to overcome perfection paralysis
The MVP process involves getting a product, service or even something as simple as a landing page operation as quickly as possible so you can see how people interact with it and those insights help you improve it. Here's how to go from perfection paralysis to minimum viable product.
11 min - What to do if you receive a negative google review
If you've ever been on the receiving end of negative feedback, and let's face it, most of us have, it stings. Justified or not, none of us enjoying hearing we've dropped the ball.
Even worse is the criticism that comes our way that is completely unjustified.
Find out what to do if you receive a negative Google review in this episode.
13 min - How long does it take for SEO to work for your business
If there was one thing I wish I had more time for in my business, it's SEO. It can take years to get great results, but I find that concentrating on these three areas can accelerate that dramatically!
7 min - Say when – knowing when to call your exit strategy
I'm going a little off topic today. Things are going to get a little personal. Not cringe personal, just opening up and sharing some of the thoughts about where to next in my head.
You see it's time to make a change.
And I want you to be the first to know about it. And of course I'm sharing the process I worked through to make this decision.
PS - Spoiler alert - the change is going to be a slow roll out, so no, I'm not going anywhere just yet!
14 min - 3 ways to transform yourself into a content conversationalist
Are you creating boring content? If you answered yes, you're probably just trying too hard. Here's how to lift your game by being a content conversationalist instead.
8 min - How to write effective and engaging social media captions – quickly!
I wrote the worst caption on a social media post last week, and you guessed it, the engagement tanked. The worst part is, I know better, so pinkie swear right here and now. I'm not going to do that again and neither should you. If you've got 10 minutes to give me, I'll give you the step by step process for writing better captions and maybe even enjoying the process in this episode of the podcast.
10 min
About The Content Fix
From the publisher's feed
Content creation, content marketing and social media can make your head spin! Do you want to know how to use content, social media and digital marketing to make people aware of your business, build…
engagement and convert that audience into customers? The Content Fix Podcast is where you'll find out exactly how to make that happen, with step by step masterclasses, deep dives into who you should be following in the online marketing world (and why) and interviews with some of the best in the business who'll share their tips and tricks to give you an unfair advantage. Whether you're blogging, podcasting, doing Facebook Lives, diving into Instagram Stories, trying to leverage LinkedIn or figuring out the point of Pinterest, you'll find out how to take your business to the next level and take your content and social media from a time drain to a winning business strategy.