The Cookieless Present by SugarFree

By Thomas Riordan

Digital advertising is in the midst of a dramatic change. The digital IDs that once powered most ad targeting and measurement approaches -- such as 3rd party cookies -- are becoming scarce. Privacy

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FAQs about The Cookieless Present by SugarFree:

How many episodes does The Cookieless Present by SugarFree have?

The podcast currently has 5 episodes available.

The Cookieless Present by SugarFree episodes:

February 23, 2023 EP5 featuring Sean Sweeney from First Position Digital
Sean Sweeney (Founder/CEO at First Position Digital) sits with Tom Riordan (Founder of SugarFree) to discuss advertising in a changing digital identity landscape.
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33min
February 17, 2023 EP4 featuring Ishan Bhaumik from GfK
Ishan Bhaumik (VP at GfK) sits with Tom Riordan (Founder of SugarFree) to discuss advertising in a changing digital identity landscape on December 13th, 2022. We hit on the use of offline datasets to calibrate digital ad spend, mingling panelist data with user-level data, and the potential of geo lift studies to measure walled gardens.
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23min
February 17, 2023 EP3 featuring Chris Williams from Arima
Chris Williams (Chief Marketing Officer at Arima) sits with Tom Riordan (Founder of SugarFree) to discuss advertising in a changing digital identity landscape on November 3rd, 2022.
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24min
February 17, 2023 EP2 featuring John Baronello from Merkle Cardinal Path
John Baronello (VP of Digital Transformation at Merkle Cardinal Path) sits with Tom Riordan (Founder of SugarFree) to discuss advertising in a changing digital identity landscape.
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24min
February 16, 2023 EP1 featuring Kelly Turner from Taco Bell
Kelly Turner (Manager, Media at Taco Bell) and Tom Riordan (Founder of SugarFree) discuss advertising in a changing digital identity landscape.
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10min

FAQs about The Cookieless Present by SugarFree:

How many episodes does The Cookieless Present by SugarFree have?

The podcast currently has 5 episodes available.