The Covert Code

The Covert Code

By Anna CovertBusinessTechnology
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The Covert Code episodes

  • Innovation, Technology, & Design W/ John Pitre | Covert Code | EP 24
    This week on TheCovertCode the topic is “innovation, technology and design” and I'm pleased to introduce John Pitre President & Founder of Natural Power Concepts (NPC). John is an internationally acclaimed inventor, artist and aviator who holds patents in a wide variety of business fields. In addition to his impressive success as an inventor, Pitre also holds the distinction of being one of the most published American artists in history, whose paintings and reproductions have sold millions of copies worldwide.
    BUY THE COVERT CODE BOOK!
    Barnes & Noble: ⁠⁠⁠⁠⁠⁠⁠⁠https://rb.gy/vwev0a⁠⁠⁠⁠⁠ ⁠⁠⁠
    Target:⁠ ⁠⁠⁠⁠⁠⁠⁠https://rb.gy/jhpxri⁠⁠⁠⁠⁠ ⁠⁠⁠
    Amazon: ⁠⁠⁠⁠⁠⁠⁠⁠https://rb.gy/wrht8l⁠⁠⁠⁠⁠ ⁠⁠⁠
    Connect With John: https://johnpitre.com/
    Learn More About Anna Covert: ⁠⁠⁠⁠⁠⁠⁠ https://annacovert.com/⁠⁠
    39 min
  • Art of Niche Product Development w/ David Pang | Covert Code | EP 23
    This week on TheCovertCode the topic is “niche industries” and I'm pleased to introduce David Pang Owner of Ilio Products, maker of Malama Eco products Paina Products, Kanana Pet Supplies and Teeth Treats. he was also the inventor of Grenades Gum, which he has since sold. I have had the privilege of working with David on Teeth Treats which help protect pets teeth using natural products and always impressed with how he creates niche products that meet consumer needs.
    BUY THE COVERT CODE BOOK!
    Barnes & Noble: ⁠⁠⁠⁠⁠⁠⁠⁠https://rb.gy/vwev0a⁠⁠⁠⁠⁠ ⁠⁠⁠
    Target:⁠ ⁠⁠⁠⁠⁠⁠⁠https://rb.gy/jhpxri⁠⁠⁠⁠⁠ ⁠⁠⁠
    Amazon: ⁠⁠⁠⁠⁠⁠⁠⁠https://rb.gy/wrht8l⁠⁠⁠⁠⁠ ⁠⁠⁠
    Malama Eco: https://malamaeco.com/
    Learn More About Anna Covert: ⁠⁠⁠⁠⁠⁠⁠ https://annacovert.com/⁠⁠ ⁠
    41 min
  • Storytelling with Tracy Sierra | Covert Code | EP 22
    This week on The Covert Code, we delve into the fascinating world of storytelling with Tracy Sierra, the acclaimed author of the best-selling thriller Nightwatching. Tracy’s debut novel has taken the literary world by storm, winning the Fallon Book Club Pick and achieving Best Books of the Year status on Amazon since its release in February.
    Join us as Tracy shares her journey from concept to bestseller, offering invaluable insights into her creative process, character development, and the secrets behind crafting a compelling narrative. As someone I’ve known since childhood, I’m thrilled to bring her unique perspective to our listeners.
    BUY THE COVERT CODE BOOK!
    Barnes & Noble: ⁠⁠⁠⁠⁠⁠⁠⁠https://rb.gy/vwev0a⁠⁠⁠⁠⁠ ⁠⁠⁠
    Target:⁠ ⁠⁠⁠⁠⁠⁠⁠https://rb.gy/jhpxri⁠⁠⁠⁠⁠ ⁠⁠⁠
    Amazon: ⁠⁠⁠⁠⁠⁠⁠⁠https://rb.gy/wrht8l⁠⁠⁠⁠⁠ ⁠⁠⁠
    Connect With Tracy: https://www.tracysierraauthor.com/
    Learn More About Anna Covert: ⁠⁠⁠⁠⁠⁠⁠https://annacovert.com/⁠⁠ ⁠
    30 min
  • Mastering Social Media Influence w/Toby Tamaye | Covert Code | EP 21
    This week on TheCovertCode the topic is “social media influencers” and I'm pleased to introduce Toby Tamaye, President of AT Marketing LLC. Toby has built a reputation for his work focused on niche PR marketing services for the Asian travel market, primarily in the Japanese, Korean and Chinese markets. In recent years he’s become a sort of influencer himself in the Hawaii Food Scene and has helped all types of clients get their feet wet in this evolving social space.
    30 min
  • Strategic Incentives for Success W/ Drew Brittain | Covert Code | EP20
    This week on TheCovertCode, the topic is “Incentive-Based Marketing,” and I'm pleased to introduce Drew Brittain, Vice President of Sales for True Incentive, located in Fort Lauderdale. I was recently introduced to Drew at a trade show with my client Evergreen Solar with the goal of filling a void in providing travel rewards and incentives that provide high value to the homeowner while not breaking the bank. So far, I have been very impressed with the ease of redemption, easy to customize offers, and excited to have him on as a guest today.
    BUY THE COVERT CODE BOOK!
    Barnes & Noble: ⁠⁠⁠⁠⁠⁠https://rb.gy/vwev0a⁠⁠⁠ ⁠⁠⁠
    Target:⁠ ⁠⁠⁠⁠⁠https://rb.gy/jhpxri⁠⁠⁠ ⁠⁠⁠
    Amazon: ⁠⁠⁠⁠⁠⁠https://rb.gy/wrht8l⁠⁠⁠ ⁠⁠⁠
    Learn More About Anna Covert: ⁠⁠⁠⁠⁠https://annacovert.com/⁠ ⁠
    28 min
  • Blockchain: Future of Solar? W/ Chris Lansford | Covert Code | EP 19
    This week on TheCovertCode the topic is the “blockchain” and I'm pleased to introduce Christopher Lansford Chief Information Officer at KILOS foundation, Chief Analyst at fnlcryptodna.com, and Regional Manager for Manatee Solar. I have had the opportunity to work with Chris on the development of the KILOS foundation which focuses on developing community solar farms and making ownership available to any size investor using blockchain technology.
    BUY THE COVERT CODE BOOK!
    Barnes & Noble: ⁠⁠⁠⁠⁠⁠https://rb.gy/vwev0a⁠⁠⁠ ⁠⁠⁠
    Target:⁠ ⁠⁠⁠⁠⁠https://rb.gy/jhpxri⁠⁠⁠ ⁠⁠⁠
    Amazon: ⁠⁠⁠⁠⁠⁠https://rb.gy/wrht8l⁠⁠⁠ ⁠⁠⁠
    Learn More About Anna Covert: ⁠⁠⁠⁠⁠https://annacovert.com/⁠ ⁠
    Connect With Christopher Lansford: https://www.linkedin.com/in/christopher-lansford-52541825a/
    39 min
  • Navigating PR in a Digital World w/ Sean Morris | Covert Code | EP 18
    This week on The Covert Code, we're exploring “Public Relations in an Evolving Digital Landscape” with Sean Morris, President of S. Morris & Associates, food critic, and book author. Sean has built a stellar reputation as a leader in public relations, focusing on Asian markets and Hawaii. I first worked with Sean right out of college at Paul Brown Salons & Spas, where his storytelling skills significantly boosted Spa Olakino’s presence at the Marriott Waikiki. Join us as Sean shares his expertise and strategies for navigating the dynamic world of PR. #TheCovertCode #PublicRelations #DigitalPR #SeanMorris #Podcast #AsianMarkets #Hawaii
    31 min
  • Hidden Potential of A.I. W/ Kevin Sullivan | Covert Code | EP 17
    This week on The Covert Code, we delve into the fascinating world of A.I. with Kevin Sullivan, Managing Partner and Creative Director of ADpocalypse.AI. Kevin brings a rich background in developing award-winning traditional creative from his experience at renowned agencies like AKQA, McCann, and Ogilvy. Join us as Kevin shares insights on the hidden potential of A.I. and what you didn’t know yet. Discover how ADpocalypse.AI is pushing the boundaries of technology and creativity.
    BUY THE COVERT CODE BOOK
    Barnes & Noble: ⁠⁠⁠⁠https://rb.gy/vwev0a⁠⁠⁠⁠
    Target: ⁠⁠⁠⁠https://rb.gy/jhpxri⁠⁠⁠⁠
    Amazon: ⁠⁠⁠⁠https://rb.gy/wrht8l⁠⁠⁠⁠
    Learn More About Anna Covert: ⁠⁠⁠https://annacovert.com/⁠⁠
    Connect With Kevin Sullivan: ⁠https://www.linkedin.com/in/headplant/⁠
    45 min
  • Creating Content That Resonates w/ Heather Wagner | Covert Code | EP16
    This week on The Covert Code, the topic is “Creating content that resonates,” and we're excited to introduce Heather Wagner, Book Planner and Ghostwriter for Bayberry Creatives. Heather has written 40 nonfiction books and helped countless others share their knowledge. I've had the unique opportunity to work with Heather on creating content that ‘stops the scroll,’ and I’m thrilled to have her as a guest today in preparation for the launch of my book, “The Covert Code - Mastering the Art of Digital Media,” which is hitting shelves on Tuesday. Join us for an insightful conversation about effective content creation and digital media mastery. #TheCovertCode #ContentCreation #DigitalMedia #HeatherWagner #Podcast #BookLaunch
    PRE-ORDER THE COVERT CODE BOOK!
    Barnes & Noble: ⁠⁠⁠https://rb.gy/vwev0a⁠⁠ ⁠
    Target: ⁠⁠⁠https://rb.gy/jhpxri⁠⁠ ⁠
    Amazon: ⁠⁠⁠https://rb.gy/wrht8l⁠⁠ ⁠
    Bayberry Creatives:⁠ https://bayberrycreatives.com/⁠
    Learn More About Anna Covert: ⁠⁠https://annacovert.com/ ⁠
    30 min
  • Family-Business Success W/ Meghan West | Covert Code | EP 15
    This week on The Covert Code, we delve into the fascinating world of family businesses with Meghan West, the former CEO of Mastercam. Founded in 1983 by her father, Mastercam has become a global leader in manufacturing software solutions. In this episode, Meghan shares her journey over the past 15 years, leading the company through significant growth and innovation. Recently acquired by Sandvik, a Swedish company, Meghan passed the leadership torch in February of this year. Join us to learn about the challenges and triumphs of managing a family business, the strategies behind Mastercam's success, and the exciting future ahead. Don't miss this inspiring conversation!
    22 min

About The Covert Code

From the publisher's feed

Welcome to The Covert Code Podcast, hosted by Forbes best-selling author Anna Covert, where we decode the strategies that drive digital success. Each episode tackles the essential questions: How do you thrive in today’s digital landscape? Are you meeting your customers’ needs? Does your platform deliver, and are your tech choices aligned with your goals? And do your digital ads truly make an impact?