We were discussing the "employee mindset" during one of the networking meetings I go to, and it struck me as something many of us struggle with at various points in our entrepreneur development. It's a real struggle for service professionals. 

How does the employee mindset effect your business engagements? Find out in this episode!

We were discussing the "employee mindset" during one of the networking meetings I go to, and it struck me as something many of us struggle with at various points in our entrepreneur development. It's a real struggle for service professionals. 

How does the employee mindset effect your business engagements? Find out in this episode!

The book Profit First is by Michael Michalowicz is a great book that I used to transform my business money management at the start of the year. I recommend it to everyone. 

It will change the way you view your business finances, and it will help you keep your business healthy. Listen to this episode to hear about why this book is the key to transforming your business "from a cash-eating monster to a money-making machine!"

Show notes: https://defythestatusquo.com/2019/06/24/why-you-should-read-profit-first/

The book Profit First is by Michael Michalowicz is a great book that I used to transform my business money management at the start of the year. I recommend it to everyone. 

It will change the way you view your business finances, and it will help you keep your business healthy. Listen to this episode to hear about why this book is the key to transforming your business "from a cash-eating monster to a money-making machine!"

Show notes: https://defythestatusquo.com/2019/06/24/why-you-should-read-profit-first/

The book Profit First is by Michael Michalowicz is a great book that I used to transform my business money management at the start of the year. I recommend it to everyone. 

It will change the way you view your business finances, and it will help you keep your business healthy. Listen to this episode to hear about why this book is the key to transforming your business "from a cash-eating monster to a money-making machine!"

Show notes: https://defythestatusquo.com/2019/06/24/why-you-should-read-profit-first/

Have you heard that LinkedIn is another platform you should be looking for leads on? Hold on now, all of you who have B2C businesses. I'm still talking to you. Yes, you can carve out a space for yourself on LinkedIn, even if your business is B2C. How? Listen to this episode, because I give some great examples. 

I mentioned the LinkedIn Infographic that Defy The Status Quo published last month. Here is the link: https://defythestatusquo.com/2019/05/29/optimize-linkedin-profile-business-infographic/

Be sure to check that out as you prepare to update your LinkedIn profiles! Don't worry, we'll explore LinkedIn more as time goes on. 

Have you heard that LinkedIn is another platform you should be looking for leads on? Hold on now, all of you who have B2C businesses. I'm still talking to you. Yes, you can carve out a space for yourself on LinkedIn, even if your business is B2C. How? Listen to this episode, because I give some great examples. 

I mentioned the LinkedIn Infographic that Defy The Status Quo published last month. Here is the link: https://defythestatusquo.com/2019/05/29/optimize-linkedin-profile-business-infographic/

Be sure to check that out as you prepare to update your LinkedIn profiles! Don't worry, we'll explore LinkedIn more as time goes on. 

Have you heard that LinkedIn is another platform you should be looking for leads on? Hold on now, all of you who have B2C businesses. I'm still talking to you. Yes, you can carve out a space for yourself on LinkedIn, even if your business is B2C. How? Listen to this episode, because I give some great examples. 

I mentioned the LinkedIn Infographic that Defy The Status Quo published last month. Here is the link: https://defythestatusquo.com/2019/05/29/optimize-linkedin-profile-business-infographic/

Be sure to check that out as you prepare to update your LinkedIn profiles! Don't worry, we'll explore LinkedIn more as time goes on. 

Maybe you've heard the term white paper tossed about, but what IS a white paper? Why are companies willing to spend so much on them? 

In today's podcast episode, we explore what white papers are and who they're for. They aren't just for B2B companies, although that can be the most obvious use case. I also talk about what you can expect from the white paper creation process and why white papers deserve a spot in your content marketing strategy.

Here's the link for the shownotes: https://defythestatusquo.com/2019/06/20/the-quick-and-dirty-on-white-papers/

Maybe you've heard the term white paper tossed about, but what IS a white paper? Why are companies willing to spend so much on them? 

In today's podcast episode, we explore what white papers are and who they're for. They aren't just for B2B companies, although that can be the most obvious use case. I also talk about what you can expect from the white paper creation process and why white papers deserve a spot in your content marketing strategy.

Here's the link for the shownotes: https://defythestatusquo.com/2019/06/20/the-quick-and-dirty-on-white-papers/