Good reputation is important to the success, growth, and survival of your small business. In today’s age of the digital world, radical transparency and high customer expectations reign supreme. When a reputation-based crisis occurs, the reputation crisis management steps are required for restoring marketplace and customer trust. But how should a business go about this?
Guest (studio): Tshepo Sefotlhelo - Media relations, crisis communication and reputation management expert who has worked on notable brands and projects for companies such as BHP Billiton, Namibian Marine, Phosphate, Gijima, Jasco and Winston the Pigeon.
Currently, Vuma Reputation Management’s Executive Director of Operations and is a 21% shareholder in the company.
Twitter: @TshepoSefo / @VumaReputation
Facebook:https://www.facebook.com/tshepo.sefotlhelo1812
Facebook:https://www.facebook.com/VumaReputationManagement/
Guest: Dr Maritjie Theron-Wepener, Senior Lecturer and Head of the Small Business Academy at the University of Stellenbosch Business School