The Daily Writer

I have some good news and some bad news for you. The bad news is that if you’re like many business owners and writers, your website needs a lot of attention. It needs to clearly explain what it is that you do. The good news is that it’s pretty simple to fix. 

On this episode, we’re going to dive into the topic of websites, and you’re going to learn some great tips for fixing this critical area of your business.

I’m thrilled today to have my guest, Michael Daehn, join me. Michael is an author and digital marketer who builds websites that convert. Websites are often a point of stress for writers because we often just want to write and not mess with tech stuff. 

Michael is going to help us understand the different website platforms like Wix, Squarespace, and Wordpress. He will also help us understand the importance of SEO (search engine optimization), what kind of email address to use, and the order in which you should build your digital marketing campaign. You can find out more about Michael and his services at https://michaeldaehn.com. 

You can find the full show notes here: https://kentsanders.net/166

Need a ghostwriter for your next project? Learn more here: https://inkwellghostwriting.com. 

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If you enjoyed this episode, we’d love for you to leave a review on Apple Podcasts. It helps more people discover the show, which helps us create better content and resources.

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As the world continues to grapple with the virus pandemic, maybe you’ve wondered what you can do to help. The truth is that you can do a lot! On this episode, you’ll learn four important ways you can encourage and affirm people with your writing during this difficult time.

You can find the full show notes here: https://kentsanders.net/165

Need a ghostwriter for your next project? Learn more here: https://inkwellghostwriting.com. 

***

If you enjoyed this episode, we’d love for you to leave a review on Apple Podcasts. It helps more people discover the show, which helps us create better content and resources.

Subscribe and grab your free gift: https://kentsanders.net/subscribe 

Follow Kent:

Facebook: https://facebook.com/kent.sanders

Instagram: https://instagram.com/kentsanders

Twitter: https://twitter.com/kentsanders 

What if you could sit down with the world’s richest man and learn the principles that helped his business be so successful? That might not be possible, but on today’s episode we’re going to do the next best thing. You’ll learn from two authors who have written a book about those principles and how to use them to grow your business.

Their names are Steve & Karen Anderson, and they’ve written a fun and insightful book called The Bezos Letters: 14 Principles to Grow Your Business Like Amazon. They also happen to be husband and wife! Steve is an expert in strategic risk and business growth, and Karen is a strategic book coach and Associate Publisher of Morgan James Publishing.

Steve and Karen are going to share some lessons from Amazon on risk, innovation, failure, and much more. You’ll also learn some lessons from their experience in writing and marketing the book. They have done a fantastic job with the book’s promotion, so we have a lot to learn from them.

You can learn more about The Bezos Letters on the website for the book, which is https://thebezosletters.com. You can find Steve on Facebook and LinkedIn. You can connect with Karen on Facebook and LinkedIn, as well as her website, https://www.strategicbookcoach.com/. 

You can find the full show notes here: https://kentsanders.net/164

Need a ghostwriter for your next project? Learn more here: https://inkwellghostwriting.com. 

***

If you enjoyed this episode, we’d love for you to leave a review on Apple Podcasts. It helps more people discover the show, which helps us create better content and resources.

Subscribe and grab your free gift: https://kentsanders.net/subscribe 

Follow Kent:

Facebook: https://facebook.com/kent.sanders

Instagram: https://instagram.com/kentsanders

Twitter: https://twitter.com/kentsanders 

Have you ever had one of those weeks where things didn’t go so well? I just had one of those weeks. On this episode, I’ll share three specific problems I faced and how I was able to turn these into possibilities.

You can find the full show notes here: https://kentsanders.net/163 

Need a ghostwriter for your next project? Learn more here: https://inkwellghostwriting.com. 

***

If you enjoyed this episode, we’d love for you to leave a review on Apple Podcasts. It helps more people discover the show, which helps us create better content and resources.

Subscribe and grab your free gift: https://kentsanders.net/subscribe 

Follow Kent:

Facebook: https://facebook.com/kent.sanders

Instagram: https://instagram.com/kentsanders

Twitter: https://twitter.com/kentsanders 

If you’re like most writers, you constantly think about visual branding for your business or organization. But have you ever thought about AUDIO branding and how it can help you connect with your fans, followers, and customers?

I’m excited to have my friend Jodi Krangle as a guest today. She is a musician and voice-over artist, and she’s taken her knowledge of audio and created a compelling podcast about how we are influenced by sound. Her show is called “Audio Branding: The Hidden Gem of Marketing.” She’s going to help us understand how to use audio branding to create a distinct identity in an audio-driven world.

You’re going to learn what audio branding is, how we can use it to strengthen our brands, and some behind the scenes stories of Jodi’s work as a voiceover artist, which is a fascinating world in its own right. You can connect with Jodi on her website, https://voiceoversandvocals.com, as well as Facebook, LinkedIn, Twitter, and YouTube.

You can find the full show notes here: https://kentsanders.net/162 

Need a ghostwriter for your next project? Learn more here: https://inkwellghostwriting.com. 

***

If you enjoyed this episode, we’d love for you to leave a review on Apple Podcasts. It helps more people discover the show, which helps us create better content and resources.

Subscribe and grab your free gift: https://kentsanders.net/subscribe 

Follow Kent:

Facebook: https://facebook.com/kent.sanders

Instagram: https://instagram.com/kentsanders

Twitter: https://twitter.com/kentsanders 

Video Marketing 101 (with Jared Latigo)

Do you ever feel overwhelmed or a little intimidated by using video to market your business and engage an audience? I certainly feel this way, and most of the time I have just avoided it so I can focus on writing.

However, our guest today is here to help us use video better. His name is Jared Latigo, and he is a marketing consultant in the Dallas/Ft. Worth area. He’s going to give us a crash course on the benefits of using video, and how to get started.

In this conversation, you’ll learn how to repurpose writing into video, tips for creating engaging videos, how to get comfortable with video, and much more! 

You can find the full show notes here: https://kentsanders.net/161.

Need a ghostwriter for your next project? Learn more here:  https://inkwellghostwriting.com. 

Each of us has our own kingdom or sphere of influence. And each of those kingdoms has a culture. I’m thrilled that our guest today is here to help us improve the culture in our kingdoms, and no surprise, it begins with me and you!

Our guest is Dan Cockerell, the former Vice President of the Magic Kingdom at Disney World. When he retired a few years ago, he was leading 12,000 cast members entertained over twenty million guests annually. 

That role was the culmination of a long and successful career at Disney, where Dan held various executive operations roles over the years, both in the theme parks and resort hotels. Now Dan is a speaker and coach who focuses on leadership and management practices that draw on his extensive career at Disney. He also hosts an excellent leadership-focused podcast called “Come Rain or Shine."

I had the privilege of previewing Dan’s new book, which is absolutely fantastic. It’s called How’s the Culture in Your Kingdom?, and as you’ll hear in the interview, I really loved this book. It’s filled with tons of fun stories and examples of how to improve the culture in your personal and work life.

This episode is all about developing the right kind of culture in our organization, even if we are an organization of one. Leadership begins with YOU. Even if you have a day job, and have a side hustle, we all have a culture within our sphere of work.

In this conversation, Dan shares his wisdom on how to improve your health, how to impact others when you’re not the leader, helping our teams take personality responsibility, and how he used podcasting to build the culture within his team.

You can find the full show notes here: https://kentsanders.net/160.

Need a ghostwriter for your next project? Learn more here:  https://inkwellghostwriting.com. 

Success Stories: Ruth Heinzmann on Blogging & Email Marketing

On today’s “Success Stories” episode, we’ll hear from my friend Ruth Heinzmann, who is a writer, a hospice volunteer coordinator, and a student pursuing a master’s degree in spiritual formation at Lincoln Christian University in Lincoln, Illinois. (That also happens to be where I got both of my Master’s degrees.) 

She writes at OutOfHisFulness.com, where you can also sign up to receive her weekly “Treasure Hunt Tuesday” emails. Her goal in writing is to share encouragement and blessings God provides “out of His fullness” in the midst of every season and circumstance.

Ruth shares how she began building an audience for her blog, where she gets ideas for posts, and how she shares them. She also talks about her writing tools as well as her experience with ConvertKit, which is also the email marketing service I use.

You can find the full show notes here: https://kentsanders.net/159.

Turn Your Writing into Dollars (with Dan Miller)

One of the biggest challenges we face as writers is keeping a balance between the creative and business sides of writing. Many writers give up on the business side altogether and assume they will never make money from their books.

I’m so thankful that our guest today is here to help us improve our mindset and see all the possibilities of turning our writing into dollars. His name is Dan Miller, and he’s the author of an amazing book that has impacted so many people, 48 Days to the Work and Life You Love (which has just been released with a new edition). Dan has also written many other books and is the host of the influential and amazing 48 Days podcast. 

On this episode, you’ll hear some amazing stories from Dan’s adventures as an author, including how he developed the first edition of the 48 Days book, why a book is like a business card, what it means to have SWISS dollars, how his podcast has helped grow his business, and why the Eagles community is such a vital resource for authors.

You can find the full show notes here: https://kentsanders.net/158.

Need a ghostwriter for your next project? Learn more here:  https://inkwellghostwriting.com. 

Be Your Finest Art (with Joanne Miller)

The life of an artist or a writer is one that is filled with a lot of tension between competition priorities. As we talk about writing that helps grow your business, one of the tensions we face is the balance between writing for fun and curiosity, versus the importance of keeping the business side in mind by filling a niche or writing for a specific audience.

I’m thrilled that our guest today is here to help us navigate through these complex waters. Her name is Joanne Miller, and she’s the co-author of several books, including Be Your Finest Art and Creating a Haven of Peace. I was thrilled to learn a couple of years ago that Joanne was using my book, The Artist’s Suitcase, in her art classes. And over the last few years, I have come to really appreciate both Joanne and her husband, Dan, for their creative approach to life.

In today’s conversation, we explore a number of themes from her amazing book Be Your Finest Art, including creativity, awakening, listening, and new beginnings. Joanne also shares her experience as an author, as well as some great advice for anyone thinking about writing a book.

You can find the full show notes here: https://kentsanders.net/157.

Need a ghostwriter for your next project? Learn more here:  https://inkwellghostwriting.com.