The Daktronics Experience

A student-run production is maximizing the use of technology at Alta High School in Sandy, Utah. To hear all about it, Justin and Matt spoke with Jim Langford, Athletic Director, and Daron Connelly, Head of TV Broadcasting & Video Production Program, as well as Head Baseball Coach. They share how the display, technology and program all impact the students, community and more.

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As the world of AI expands and people are adopting new uses every day, Justin and Matt sat down with Sheila Anderson, Chief Data & Analytics Officer at Daktronics, to hear how the company is integrating AI into the business. The conversation covers best practices for AI, what Daktronics is using, how different business segments are capitalizing on AI efficiencies and more.

In this sit-down session, we talked with Bradley Drummond, our new Vice President of Strategy. He shares his background and previous experience leading up to joining the company. This includes his career path, which includes the AV scene in hospitality venues, working overseas and his journey back to the Midwest. We round out the conversation with his role at Daktronics and what he’s looking forward to digging into in the coming year.

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Fandom is more than the hard-core fans that bleed their team’s colors. To hear all about it, we spoke with April Seifert, President and Data Scientist at Sprocket CX and Fautor Labs. She shared details of the 8 fan segments and the opportunities for deeper engagement across segments in all levels of sports.

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Sometimes, starting the event production and broadcasting for a high school isn’t planned, or even your day job. That’s what we found out when sitting down with Ryan Remmers, Arrow TV Coordinator and Police Officer, and Austin Thompson, Watertown School District IT Technician. We discovered how they grew the production, expanded their broadcasting capabilities to be the best in the state of South Dakota for a high school, and how the students are at the center of it all.

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We’re constantly innovating our products, and the latest to receive an update is our Street Furniture. To hear all the details, we spoke with Lori Sieler, Daktronics product manager. She dives into the application, how it makes a positive impact and how the latest version supports our customers and their needs. 

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With the release of Camino 8, it was the perfect time to sit down with our Camino Solutions Engineer, Eric Edens, to hear all about the latest features now available in our real-time render engine. He shares the details of how it creates dynamic, data-driven graphics that turn your game-day moments into stories that captivate audiences. 

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We joined forces with Grass Valley at NAB this year, so we visited with Greg Doggett, Grass Valley’s VP of Sports, to hear more about the integration our teams provide. He shares the details of the partnership, what visitors to NAB can expect to see at the booth and more.

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