The David Aladdin Show - Building Billion Dollar e-Commerce Companies, Amazon Private Label, FBA, Shopify, Woo, Retail Products -  AmzSecrets

The David Aladdin Show - Building Billion Dollar e-Commerce Companies, Amazon Private Label, FBA, Shopify, Woo, Retail Products - AmzSecrets

By David Aladdin: A fan of The Amazing Seller, Amazon Private Label Podcast, FBA Seller, Amazon, Silent Sales Machine, Richard Branson, Jeff Bezos, Elon Musk, Scott Voelker and you.Business
Download on the App Store

The David Aladdin Show - Building Billion Dollar e-Commerce Companies, Amazon Private Label, FBA, Shopify, Woo, Retail Products - AmzSecrets episodes

  • AS 48: Chad Rubin built an 8 Million Dollar/Year Revenue Empire from Crucial Vacuum, Crucial Air and Crucial Coffee
    Chad Rubin comes on the show today! He started Crucial Vacuum in 2008. Crucial Vacuum along with his new brands, Crucial Air and Crucial Coffee reached a revenue growth of over $8M in 2015. In 2013, he co-founded Skubana, an all-in-one intelligent e-commerce platform.



    What you'll learn:

    * Chad Rubin's empire growth from start
    * Brand strategies Chad uses
    * E-eCommerce channels Brad leverages
    * Website deployment strategies
    * Customizing your e-Commerce store  for success
    * How Walmart & Jet affect the eco-system
    * How to always be one step ahead
    * How Chad switched from
    * Work life balances
    * How to build products that solve problems
    * Lessons Chad has learned throughout the way
    * Warehouse vs. Office strategy
    * Product validation testing
    * Automation and scaling of his business
    * To-do lists
    * Morning routines that Chad uses
    * Foundation businesses
    * -Product Research
    * Fulfillment
    * Sourcing & Manufacturing
    * Managing Sales Channels
    * Social Media & Marketing



    Contact Chad:
    Skubana.com | Cheaper Easier Direct Book |

     

    David Aladdin:            Great to have you on the show Chad. Let’s go to the beginning of Chad Rubin before the empire became what it is today. What year did it begin and how?

    Chad Rubin:     Sure and thanks for having me on the show. Hi everybody on Periscope and everyone that’s listening in. My journey really began my parents were entrepreneurs in their own right with a vacuum cleaner store as I was growing up. They were really doing not so great, Walmart showed up not so far from where they were and the dynamics of purchasing changed. I never wanted to actually own my own business, so I decided to go onto Wall Street because I saw them struggle and making ends meet or not making ends meet. I decided to go onto Wall Street and I started covering internet stocks, giving advice to hedge funds, investors to buy, sell or short various stocks like bank rate, or Amazon or eBay. I said to my parents; “you guys need to be really getting on the internet.” They never did. I decided to start a direct consumer business.

    David Aladdin:            I feel like I’d have done the same. My parents are old school.

    Chad Rubin:     For sure. I started directing consumer business and then I subsequently have started Skubana which is a software business.  I’ve been really moving focusing really solely my life on eCommerce.

    David Aladdin:            What year did you jump into Wall Street?

    Chad Rubin:     Wall Street, I graduated college. I’m dating myself right now.

    David Aladdin:            That’s good we like to build a time-line see how things progressed.

    Chad Rubin:     Sure, 2006 which the market was booming. I started on Wall Street, I graduated college earlier and went to university in Massachusetts in Amerhest and worked on Wall Street up until getting laid off in 2009, Friday the 13th.

    David Aladdin:            That dip in the economy actually affected your decisions?

    Chad Rubin:     The dip in the economy actually didn’t quite impact my decisions. The dip in the economy changed the way I viewed my work, life balance and also about me I was never about picking my job. I always pick my boss. My boss was let go who really was out to help me and see me thrive and I got a new boss who had no intention of seeing me thrive and grow. He wanted to keep me down with a glass ceiling.
    57 min
  • AS 47: Tracy Hazzard designed 250+ products resulting in 1 Billion in Revenue from Costco to Amazon
    Today on the show Tracy Hazzard came on the show! Tracy Hazzard is CEO of Hazz Design, ghost designer of 250+ consumer products generating almost $1 billion at on-line & at retail. She is an Inc. Innovation Columnist, co-host of WTFFF?! 3D Printing podcast and co-inventor on 37 patents. She talks about her secrets to getting an 86% success rate on our product commercialization and how a team of 2 designers + 3 virtual assistants can design, develop and source so many products in so little time.



    What you'll learn:

    * Don't get to attached to your products
    * Engineering and design
    * How to deal in recall situations
    * Commercialization decisions
    * Launching into Costco and Amazon
    * How to get into Costco
    * All about 3D Printing
    * How 3D printing manufacturing will shift private label eventually
    * How she is using makerbot 2
    * What 3d printer she uses
    * How she leverages her team to build a better business
    * How she is brand building and building brand integrity
    * How she re-designs her products
    * Her design focus and specialty
    * Prototyping successful products rather than me-too products
    * Designing for the female in mind
    * Patents and patent protection

    And much more!

    Contact Tracy:
    http://hazzdesign.com | 3dstartpoint

     
    1 hr 4 min
  • AS 46: 1 Year of Selling Private Label on Amazon, Check. And it’s just the beginning.
    Its’ been about 1 year of full onslaught selling. A lot has happened. If you’ve followed the journey, you’ll understand that it’s been easily 16-18 hour days. There is no such thing as the 4 hour work week. I loved the book, but its not the reality of the true lean startup. This is a long grind. It’s a 16-18 hour day is awesome. I don’t see this as work. I find building businesses fun, equivalent to playing competitive soccer. Some days you lose soccer games. But the victories are awesome. If you’ve ever scored a soccer goal, you know the adrenaline rush that comes with it. A fast, riveting increase burst of energy, warm pricks of sunshine on your face, and a release of dopamine in the brain.

    Entrepreneurship is just the same. I find that it’s not the amount of money that your pulling in per day, or per month, but actually the decisions you make in your business, is what creates that same adrenaline rush that you get in soccer. It’s when, after months of hard work, the decision to launch a certain product, or execute a strategy in the way, goes very well. The result is yes, money. But the result of money, is actually not the adrenaline rush. I also find that creating sequential ideas, strategies, that line up and are successful, create a promise of this is how the future could look like, and how life could be different. That too produces an adrenaline rush.

    Now I say this because, I find it critical that we all get adrenaline rushes in our businesses. It’s what creates the passion and fuel for us to continue to do what we do every single day.

    I recently heard that being an entrepreneur isn’t the fast way to get rich. The entrepreneur said if you wanted to get rich, you chose a very specific job such as a lawyer, or a doctor and it was a guaranteed way to get rich. He was right. The key difference I see is, if you use the right strategies and techniques, with the addition of beliefs and execution, you can be wealthy.

    This leads to the second pointer. With increased wealth, the decisions that we make become way different, more clearer, and better. I say this because 5 years ago, I had at most $1000-2000 to my name any given month. I was a struggling entrepreneur. I had a small software business that yes paid the bills, but no wasn’t a winner. Because I had only $1000-2000 to my name, my decisions were all different. I was doing all the tasks to the business. From coding, to designing, to deployment, marketing, content creation, SEO, the list goes on.

    More importantly, I noticed my actions were different. I knew I needed more cash flow, and I was desperate. I literally played scratch offs, in order to hopefully win a mini jackpot. On a side-note, the odds are more in your favor when you choose a higher dollar scratch off, like a $20 scratch off versus a $1 scratch off. Your odds favor 1:3 chance of winning versus 1:5. I obviously went the $20 route. But you see, the lesson here is, I know that the odds are still against me in a scratch off. If I had $10,000 to my name, I wouldn’t do a scratch off, EVER. I statistically know, I will lose more money in the long run.

    As my software business slowly grew, I noticed I had no interest in scratch offs. I had more money to spend on them, but I was no longer desperate. This major difference, caused different views on how cash flow and wealth, affect my financial decisions, and I bet it affects yours as well.

    Now, in respect to Private Label, Amazon and business building I see the same thing playing out. My cash flow fluctuates greatly. But no longer am I desperate. With better times, becomes better ideas, executions, the freedom to launch and take risk.

    Last year I begun the journey with 1 SKU going into fourth quarter. This year I’ve expanded the arsenal to 17 SKU’s including variations.

    Initially, it took me 6 months to get a product to launch.
    18 min
  • AS 45: How I had Metric Tons of Cargo go 2820 miles in the wrong direction
     

    Today’s podcast, episode 45, is How I had Metric Tons of Cargo go 2820 miles in the wrong direction

    Today I woke up happy. Then it turned to confusion. Then it turned to panic. Oh, the highs and lows of an entrepreneur. Lessons can be learned here.

    24 Hours ago, all was all okay. 24 hours ago, I was curious, but comfortable. I had pretty large shipment coming into the U.S. The stakes were high. My inventory was low/ depleted. The manufacturer had major delays. It was time for this to arrive. So I was happy. That was 24 hours ago.

    Logistics, wise, I use a very qualified freight forwarding team. I had recently pinged them to see the status. The night before, I had pinged them where the location was, as The shipment had just arrived to the U.S warehouse, but my UPS labels did not activate. Meaning, if your ups sticker labels do not say “In-transit” it means they have yet to be picked up.

    My freight team said, they had changed the ups bar label, and gave me the new number. I was like okay awesome, it got picked up, under a different #.

    The problem lied here within. I had added pre-paid boxed labels on all the boxes. But for whatever reason, they set up a new shipment address, in the system. Somewhere, someone had entered it to send to Naples, Florida.

    The UPS final address, rather than going 1-hour drive to Amazon’s California address, the shipment set to go on a sightseeing trip across the United States.

    As I logged into UPS, the next morning to see why it hadn’t arrived in the FBA warehouse, it said

    “Last location: Memphis, TN”. My happiness instantly left. Confusion for a split second, as my heart rate continued to climb. As it still does. Major panic. My poor units, lost out in the middle of nowhere. They have no idea where they were are at. How can I help them? Who will protect them from the rain, and bad guys. What if they never get opened.

    But in all seriousness, this is a major issue. And it’s currently on-going. Problem is my freight forwarding team is sleeping cause of the time difference. The one thing they were tasked to do, they got wrong. I’m disappointed but forgiving. These things happen. And I’m not their only client.

    Okay David, So how do I prevent this issue from happening? That’s a good question. I thought I could. I I’m not entirely sure this situation was preventable. Everything was correct, but somewhere along the lines, because the units were in high quantity, they had decided to use their own shipping label for pallets rather than the labels on the boxes. The freight team had created a unique UPS address upon themselves, and now the shipment is out in Tennessee, and moving to me. The logic makes no sense. When logic and common sense are not used, things just go on their own path.

    Preventing scenario’s like this, is done by those who have a stake invested the most. Continuously ping all areas of the business to ensure everything is running, the way it is.

    According to Google, A 1-hour drive for my shipment, had turned into a 42-hour drive, a 2820.9 mile drive for the freight. Now I can’t really express all my feelings fully about this situation. I’d say I’m weathered. It’s been quite a journey so far in Amazon, private label, logistics, shipping, design, development marketing. It’s no easy task. We do so much, things are bound to come up like this.

    Perhaps if I was a Target, or a Walmart, losing pallets of inventory is no big deal.

    Your’re probably wondering, how the heck did you not notice that you paid for a 2820.9 mile drive? Basically what my freight forwarding team does is do now, pay later. So they cover the cost initially, then the payment is done per completion of job.

    What freight team did you use? Well I’m not here to knock on them.
    15 min
  • AS 44: John Bullard Sr. from $500, to millions per year with his Private Label and Warehouse Empire
    John Bullard Sr who started out with $500.00 in capital and has built a Multi million dollar business selling on Amazon he is the co founded maejaassociates, myinventoryteam, myfulfillmentteam He hosts his own webinar show



    What you'll learn:

    * Learn John Bullard's story
    * See how he scaled his warehouse, and continues to do so
    * How John leveraged his warehouse and turned it into more cash
    * Talk about multiple income streams
    * Packaging improvements including his bubble box technique
    * Tools for your warehouse
    * Thoughts on Robots, Amazon, Walmart, Jet
    * How he outsources his business to grow faster
    * Conferences he attends
    * Distribution of tasks
    * How he leverages software tools
    * Private Label strategies of John's
    * Scaling, vision, and future

    And lots more!

    Contact John and notable links mentioned:
    http://www.myfulfillmentteam.com/
    https://jvsoft.ribllc.com/signup
    https://www.myinventoryteam.com/

    Transcript to come later
    1 hr
  • AS 43: Rachel Greer worked inside Amazon for 7 years and discussed inner workings
    Today we had Rachel Greer on the show, who is an Amazon consultant who spent more than seven years working for Amazon in various capacities, in seller enforcement and private brands and imports compliance. Rachel founded Cascadia Seller Solutions to support new small ecom businesses.



    What you'll learn:

    * Rachel Greer's story into Amazon, and out of Amazon
    * How seller performance works on the inside
    * Operations inside of Amazon
    * Inner workings of how Amazon is structurered, from software, to people management, to product safety
    * How Amazon is building Amazon Basics, and their growth
    * Budgets, quantity and strategy around Amazon Basics
    * Weird things Amazon customers complain about
    * How amazon builds teams to compete with themselves internally
    * Strength testing of products for Amazon basics
    * Bacterial contamination within products
    * Whether or not you need Product Liability insurance
    * Proposition 65, what is it?
    * How to plan to be in-stock, well.
    * How to build and manage partnerships
    * The myth of, does Amazon leverage manufacturing receipts to build Amazon Basics products, solved!
    * FDA approvals, what it means, and how honest are Chinese manufacturers
    * PL Basics amazon is going into
    * Scaling a high quality team like Rachel has done
    * What tools she uses for communication and project management

    And much more!

    Contact Rachel:
    http://www.thinkcascadia.com/
    1 hr 5 min
  • AS 42: Amy Feierman on Better Retail Arbitrage Automation and Wholesale Amazon
    Amy Feierman comes on the show today. She is a full-time wife, mom, and entrepreneur living in Pennsylvania. Her success stems from building systems so others complete tasks while she focuses on the bigger picture, spends time with her family, and lives the lifestyle she wants. (Apologies with the audio, we used secondary audio track as the main one failed to record)



    What you'll learn in this podcast:

    * Amy's journey as an entreprenuer
    * How she went from eBay to Amazon
    * How she scaled her retail arbitrage business using automation and tools
    * What tools does Amy use for quickly scaling
    * How to scale the retail arbitrage and wholesale business models while selling on Amazon & eBay
    * What tasks she outsources to her virtual assistants, and specific ways she does so
    * What tasks to outsource involving Amazon FBA
    * What permissions are allowed to give to virtual assistants within Amazon seller central
    * What reports you need to run
    * How to quickly teach a VA, and scale your Amazon business
    * How to sell Grocery on Amazon, and strategies for doing so
    * Books Amy recommends
    * Strategies for retail arbitrage and wholesale
    * Brand vs. selling what sells

    And much more

    Contact Amy Feirman:

    http://www.mommyincome.com/joinus |www.va4fba.com - Coupon Code AZSECRET to get it for 50% off.

     
    1 hr 1 min
  • AS 41:John Lawson’s Strategies with 17+ Years among Amazon, Ebay, and e-Commerce
    Today on the show, we had John Lawson. He is the author of the Kickass social commerce for ePreneurs,  He is CEO of 3rd Power Outlet, an online clothing retailer. He is the Chief Consultant at ColderICE Media, a digital marketing firm.  He is a Social Commerce evangelist, traveling around the world to spread the “good word” about internet business to tens of thousands of avid fans in more than 2 dozen countries and teaching would be millionaires how to achieve their dreams.



    What you'll learn:

    * Who is John Lawson, his story, lessons learned
    * Marketing strategies with eBay, Amazon, and beyond
    * How to build brand vs private label
    * How John Lawson is expanding his empire
    * How to create a premium brand vs. all the noise
    * Best way to build email list
    * PPC with FB, ADS, Youtube and more
    * How he creates better landing pages
    * Software he uses
    * Discuss Trump's brand
    * Various email list strategies and which one works best
    * How to nurture your audience
    * How plan for 4th quarter, and what John does
    * Why you should be passionate, and build the business for yourself

    And lots more wisdom.  A definite listen.

    Contact John:
    http://www.johnlawson.com/

    Contact David:
    http://amzsecrets.com/contact/
    1 hr 5 min
  • AS 40: Greyhat Strategy that is Better Than Selling Amazon Private Label and Pulls Millions Monthly
    There is a massive grey-hat strategy I discovered today. I don’t know anyone talking about it. I have heard of a few people saying someone is selling their product at a more expensive price, but no one truly has talked about the ridiculousness and extreme nature about it.

    NewsFlash for Amazon:
    http://www.theepochtimes.com/n3/2126008-amazon-bank-to-the-future/

    Dave's Response:
    I think this is cake money for Amazon. The rich get richer. Yes, it’s true. Amazon has a ton of cash on hand but not only that, it is a powerhouse when it comes to automation. Why not connect the two. Automate they cash flow, into the form of loans, that pay back reliably to Americans. It is also a very solid way of diversifying their assets, and creating another massive business opportunity. Banks have become extremely large by lending money, as it can be lucrative with time. In all, if they got the resources, why not.

    Discovered a Greyhat Strategy that is better than selling Amazon Private Label and pulls Millions Monthly?

    Today I discovered a particular seller, who is deploying this greyhat strategy across the Amazon platform, and is probably making hundreds of thousands of dollars a day on it.

    I say it is better than private label because they leverage all of Amazon, while working with literally no wholesalers, no manufacturers in China, there inventory gets to them in 2 days, and best of all, it arrives right to their door at the click of a button.

    What are you talking about David!!

    This one seller, has 95,000 listings. Basically what he does is he buys every single product in Amazon’s top 3000 best selling products, of each category, and gets them sent to his warehouse. He probably then keeps that product, in the same Amazon box, and just warehouses it in a specific location, probably using automation robots, or maybe a nice warehouse inventory system. All these products get to his warehouse in 2 days, as they are all prime products.

    He then lists everyone of these 95000 products onto the existing seller product listings of which they are authentic products. He has reciepts from amazon proving they are authentic, hence if you complain, your complaint is technically invalid. He then prices that product approximately $30-60 more including a $8.99 additional fee for shipping.

    Now you have a 3rd party seller on your listing. No big deal. Even if you’re a private labeler, his price is way above yours, and he’s selling a product he bought from you. So what’s the big deal.

    The big deal, is how lucrative this strategy is. Every product, in the history of Amazon, I can safely assume has gone out of stock. Demand spikes happen, delays in manufacturing happen, but for whatever reason, products do go out of stock by the main seller, and every other 3rd party seller. It gets to the point where the sneaky grehatter, is the last man standing, with his price gouged rated, available to all of amazon buyers to buy.

    Why does this strategy work so effectively? It’s because his massive spread across Amazon blanked 95,000 different listing. Using a flat file sheet, he can quickly populate his inventory. And because he’s doing it to 95,000 listings, the odds of him getting the buy box is much greater with more listings, say 1000 listings a day go empty.

    Essentially, the seller is doing literally no heavy lifting. Inventory arrives in 2 days. He probably keeps the inventory in the same box it arrives, and places a new product label on top of that, or removes existing, and reships it out. The system is , I think legit, as long as his systems in place are solid to automate it all.

    And with someone who has 95,000 listings, I guarantee you his automation skills are on point…even to the point where he has software automatically buying all his inventory on amazon at full...
    15 min
  • AS 39: Cynthia Stine is the Queen of Amazon Seller Anti-Suspension
    Cythia Stine came on the podcast today, and shared tons of golden nuggets on anti-suspension, scaling your Amazon business, pitfalls of Amazon, and many epic topics.  Cynthia Stine is a consultant, Amazon seller and author of the award-winning book "Suspension Prevention: Get Reinstated and Protect Your Amazon Seller Account."  She helps sellers clean up their accounts and avoid problems with Amazon.



    What you'll learn in this episode:

    * How to scale your Amazon business up like Cynthia to 19+ VA's
    * How Cynthia scaled her business up in the Philippines
    * How to build better, more effective teams
    * Techniques to scale your business, software Cynthia uses
    * How to stay in the white-hat side of Amazon private label, retail arbitrage, and wholesaling
    * Case studies of what not to do, and how to get out of those sticky areas
    * How to improve seller feedback
    * Seeing past physical metrics, and understanding where the hidden metrics are on selling on Amazon
    * How to improve listing quality
    * What things are allowed, and not allowed in product photos
    * Safety and Health issues covered
    * How Cynthia began in the space of Anti-Suspension and grew it to become a high demand segment
    * Improve your selling metrics, warehouse teams

    And much more!

    Contact Cynthia:

    SuspensionPrevention.com | OnlineSalesStepbyStep.com
    Contact David

     

    Transcript coming soon!
    1 hr 3 min

About The David Aladdin Show - Building Billion Dollar e-Commerce Companies, Amazon Private Label, FBA, Shopify, Woo, Retail Products - AmzSecrets

From the publisher's feed

We interviews top notch guests on his quest to build a billion dollar e-commerce business, Amazon Fba, private label, Woocommerce, Shopify, retail, private label bus